10 metrics to track influencer marketing success in 2024
Sprout Social
JANUARY 24, 2024
It has become a core element of marketing and sales strategies. Here are a few examples of influencer marketing goals: Increase positive Instagram brand mentions by 20% in the next quarter using influencer partnerships. Flannels, for example, partnered with influencers to promote its festive party wear collection on TikTok.
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