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7 Tips for Creating Sponsorship Packages for Virtual Events

Marketing Insider Group

As a virtual event platform provider, we are seeing marketers introduce some top-notch sponsorship opportunities within their virtual event setting. We’re sharing some of these proven tips with you so that you can implement those that are right for you during your upcoming event. Offer Collaborative Opportunities.

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Event Marketing: How a technology start-up made a trade show splash booth-free

markempa

It combined these elements to promote the new brand at the trade show. This included: An actor in a Seymour mascot costume who worked the event by handing people who were standing in lines “Hate2Wait” buttons. These buttons directed them to the blog site where a running clock showed how much time is wasted by waiting.

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Trade Show Follow-Up: 5 tips to optimize response

markempa

Tweet For the past seven years, trade shows have surpassed websites, email marketing and paid search to secure the top spot as B2B marketers’ biggest investment, according to the MarketingSherpa 2012 B2B Marketing Benchmark Report. But, do marketers make the most of this investment? Trade Show ?

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How to Prepare for a Successful Trade Show

Lead Liaison

When preparing to exhibit at a trade show, it’s critical that you stay organized. The success of your trade show hinges on your team’s ability to execute each part of the process properly, and on schedule. We’ve compiled a comprehensive list of tasks to help you prepare for a successful trade show.

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Blog: Getting the Most Out of Trade Show Investments

Conversica

We are in the middle of conference season and Marketers are hard at work promoting events, building booths, crafting meeting spaces, selecting swag and giveaways, and polishing their messaging. Needless to say, trade shows and conferences require large investments of time, energy and resources from Event Marketers.

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Post-Event Follow-Up: Tips for Nurturing Virtual Event Leads

Marketing Insider Group

We will consider the following action points: Plan for Post-Event Resources. Be Swift with Post-Event Communication. Send Post-Event Surveys to Attendees. Ready to learn more about enacting a strong virtual event follow-up strategy? Plan for Post-Event Resources. Engage Attendees On Social Media.

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How Technology on the Trade Show Floor Can Help Your Sales Team Work Smarter and Sell More

markempa

Tweet Trade shows and conferences are still the biggest areas of investment for marketers, according to the most recent MarketingSherpa B2B Marketing Benchmark Report. And, as we marketers have embraced digital, the value of face-to-face interactions has increased. The real value of trade show interactions.