Webbiquity

APRIL 10, 2018

Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss. B2B marketers most frequently use email (79%), website (60%), social media (35%) and chat (28%) to initiate engagement with their customers. KoMarketing ). Maximize Social Business ).

Marketing AI 245

Marketing AI Enterprise Management Stats Marketing Management 245

ClearVoice

JUNE 19, 2023

Here are some key content marketing statistics to keep in mind when crafting your content marketing strategy for 2023: Account-based marketing statistics Account-based marketing (ABM) uses highly targeted campaigns to turn prospects into customers. ABM offers personalized, focused campaigns tailored to the interests and needs of prospects.

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

Hubspot

JUNE 15, 2020

By 2022, Statista anticipates that more than 333 billion emails will be sent each data. To give you an idea of how big that number is, if each email were a star, the cluster would be 50% bigger than the Milky Way Galaxy. At this point, email has proven to be a major communication tool for both consumers and marketers.

Stats 101

Stats Mobile Marketing Email Marketing Planning 101

Hubspot

JANUARY 6, 2021

A landing page is a standalone website page dedicated to a specific marketing campaign that is meant to convert site visitors into leads. 11 Stats That Make a Case for Landing Pages. The most popular combinations use email address and name (7%) and email address and birthdate (5.7%).

Landing Pages 101

Landing Pages Stats Conversion Rate Lead Ranking 101

Sharpspring

JULY 23, 2020

Email campaigns are an essential part of any good marketing strategy, but they are only effective when they are well-thought-out. Optimizing your emails is a crucial step to better understanding and generating more leads. Write Your Emails Right. The subject line is the first information a user takes in from an email.

Email Campaigns 52

Email Campaigns Optimization Campaigns Top of Funnel 52

Adobe Experience Cloud Blog

MAY 3, 2017

Author: Cassidy Milder It’s been an interesting past few years for email marketing. From those who (loudly) declared email dead , to those who were ready to defend it with their dying breath, email has certainly opened up divisions between marketers. For instance, Internet Live Stats counts about 2.5

Email Marketing 128

Email Marketing Campaigns Top of Funnel Thought Leadership 128

PureB2B

MARCH 8, 2022

While lead gen is a core part of a successful demand gen campaign, a more central component of demand generation is the process of converting leads through your marketing funnel. 51%* of marketers prioritize lead nurturing segmentation when building campaigns– Ascend2 5. Table of Contents 1. We get it: Lead generation is hard.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

PureB2B

MARCH 8, 2022

While lead gen is a core part of a successful demand gen campaign, a more central component of demand generation is the process of converting leads through your marketing funnel. 51%* of marketers prioritize lead nurturing segmentation when building campaigns– Ascend2 5. Table of Contents 1. We get it: Lead generation is hard.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

Porch Group Media

OCTOBER 1, 2020

Did you know that email marketing is about 40 years old? The first marketing email was sent nearly 40 years ago by a marketer named Gary Thuerk from Digital Equipment Corporation. Thuerk sent an email promoting his company to roughly 400 people, which generated a huge spike in emails. Email Marketing Statistics.

Stats 71

Stats Email Marketing Trends Planning 71

Hubspot

JUNE 30, 2020

An estimated 90% of consumers say user-generated content (UGC) holds more influence over their buying decisions than promotional emails and even search engine results. Below, I'll highlight more stats, facts, and figures that demonstrate the benefits of user-generated content. Consumers find UGC 9.8x Stackla, 2020 ). Image Source.

User-Generated Content 101

User-Generated Content Stats Generation Paid Search Agency 101

Hubspot

MAY 12, 2020

Rather than just marketing to a broad target audience and hoping someone calls your sales reps, ABM is a strategy where sales and marketing teams align from the start to create campaigns that cater to their most qualified leads and current customers. 36 Account-Based Marketing Stats to Know in 2020. General ABM Stats.

Account Based Marketing 95

Account Based Marketing Stats Ideal Customer Profiles Marketing Budget 95

Sprout Social

APRIL 12, 2022

Knowledge of SEO, influencer marketing, social media campaigns, link building and trending topics all sit on the wishlist of skills. Email and video conferencing are everyday tools regardless of your role, but PR professionals use a variety of other digital platforms, too. Public relations professionals’ technology toolkit expands.

Public Relations 108

Public Relations Stats Work Management PR 108

Hubspot

SEPTEMBER 23, 2020

While our brands might be capable of reaching basic targets all on their own, pooling marketing resources, combining skill sets, and jointly creating campaigns with other non-competing companies could help us reach much broader audiences. 20 Co-Marketing Stats to Know in 2020. The campaign reached 10.5 PartnerPath, 2019 ).

Stats 101

Stats Advertising Agencies Paid Search Agency Planning 101

Hubspot

MARCH 19, 2019

But your contemporary communication methods shouldn't distract you from one of the oldest and yet most effective messaging channels -- email. You might be wondering if email is still a worthwhile marketing strategy. Email marketing stats. 93% of B2B marketers use email to distribute content. billion by 2019.

Stats 101

Stats Email Marketing Mobile Advertising Open Rate 101

Ontraport

NOVEMBER 4, 2019

Get them to fill out a form with their contact information so that you can begin reaching them via email or phone call. Stats to track in the Attract stage. To keep track of it all, here are the stats you’ll want to look at: Click-through rate (CTR). Stats to track in the Convert stage. Email unsubscribes.

Stats 64

Stats Cost per Acquisition Cost Per Click Ad Frequency 64

distribion

NOVEMBER 9, 2016

Email marketing consistently ranks among the highest ranking channels producing revenue and a strong return on investment. We have scoured the internet and collected a list of email marketing trends and stats that we have incorporated into our latest ebook, Reply All: Flat-Out Fundamental Insights into Crafting Compelling Emails that Deliver.

Stats 79

Stats Email Marketing Trends Work Management 79

Sprout Social

DECEMBER 9, 2020

Here are six stats to help agencies improve their processes, keep clients happy and win more business in 2021. . In marketing, when one campaign finishes, the next begins. This post Six stats to guide agencies through their 2021 service offerings originally appeared on Sprout Social. Adaptability is the key to success.

Paid Search Agency 103

Paid Search Agency Advertising Agencies Ad Agencies Work Management 103

ActiveDEMAND

MARCH 11, 2019

Email still remains an excellent source of leads and an important communication channel for prospects and customers alike. Personalizing the email helps make it more relevant and connect with the person on the other end. Email Personalization Options: Dynamic fields. Separate campaigns by list. Conditional version emails.

Email Campaigns 40

Email Campaigns Personalization Campaigns Paid Search Agency 40

Marketing Insider Group

JANUARY 4, 2021

The best growth strategies involve organic SEO, content marketing, organic social media, and email marketing. The great thing about marketing is that you can test out new approaches before you launch a campaign. Let’s look at some stats from Brightedge Research. Email marketing remains one of the best ways to create ROI.

Growth Marketing 359

Growth Marketing Marketing & Strategy Marketing Strategy Marketing Automation Services 359

Optinmonster

DECEMBER 28, 2023

Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Which Drives More Sales: Email or Social Media? But rest assured, email is not going anywhere.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

PureB2B

APRIL 25, 2019

Staying on top of sales and marketing trends like these can help you gain a new perspective on your strategies and even help you initiate a campaign or channel pivot. If you liked those stats, how about these? The post 30 Sales and Marketing Stats to Know appeared first on DemandScience. Read on and enjoy! B2B Buying Process.

Stats 62

Stats Top of Funnel Advertising Agencies Lead Ranking 62

PureB2B

APRIL 6, 2022

Quite simply, it’s changed how we approach campaign development, because we’re now able to generate leads from targeted, in-market buyers. You can only use the same value prop in your email prospecting so many times. In reality, B2B buyer intent is one of many ways to segment your audience to help with prioritizing campaigns.

Intent Data 62

Intent Data Intent B2B Sales Stats 62

Vidyard

SEPTEMBER 27, 2018

Ayer to shift public perception—ultimately running one of the most successful marketing campaigns of all time and changing the idea of what a diamond was. Another 45% say email marketing works for them and 37% indicate that search engine optimization (SEO) helps them achieve their lead gen goals. They hired U.S. ad agency N.W.

Demand Generation Agencies 84

Demand Generation Agencies Demand Generation Stats Demand 84

KoMarketing Associates

SEPTEMBER 22, 2021

Why This Stat is Important: In the wake of COVID-19, many aspects of B2B marketing had to shift – this includes content. Why This Stat is Important: Digital marketing and related initiatives are continuing to grow at a fast pace given the ever-evolving world of digital opportunities. 2021 State of B2B Digital Marketing.

Budget Programs 206

Budget Programs Marketing Budget Creation Statistics Allocation 206

AccuData

NOVEMBER 19, 2018

As we busily prepare, design, and execute client holiday campaigns, we thought we’d share some stats and tips for making this your most successful holiday season yet! Consider this stat: More than 1 billion people access Facebook from mobile devices daily! Countdown clocks are a good idea to include in the last email.

Stats 68

Stats Conversion Advertising Agencies Planning 68

BenchmarkONE

APRIL 24, 2019

There’s so much that goes into crafting a perfect marketing email. It’s tempting to get lost in the excitement of a new campaign, pat yourself on the back for a job well-done and push your new email campaign right out of the nest—but, wait! Have you considered the time you send your emails? Are they night owls?

Stats 97

Stats Best Practices Open Rate Eye-Tracking 97

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Voicebot) Marketing Analytics Stats Only 1.9%

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

ClickDimensions

OCTOBER 31, 2019

We uncovered four scary marketing stats that might initially make you want to cower in a corner, but with some tips for making them less horrifying. So, be sure to add these leads to a nurture campaign that supports their need for information. What a dreadful stat from Visibrain! 79% of marketing leads never convert into sales.

Stats 72

Stats Marketing Automation Services Planning Top of Funnel 72

Marketing Insider Group

MARCH 11, 2024

Quick Takeaways In 2024, the significant increase in spending on video ad campaigns underscores the critical role of video in marketing strategies. Here’s a stat to chew on: US marketers are now spending 41.9% more on video ad campaigns than they did just five years ago, reaching a staggering $12.66

Fulfillment 235

Fulfillment Video Marketing Content CTR 235

Zoominfo

MAY 20, 2021

Email is the OG digital marketing tool. While it might seem basic and a little bit boring, email is actually the most advanced medium of communication between marketers and their ideal customers. According to Campaign Monitor , email marketing generates $38 for every $1 spent, which computes to a 3,700% ROI.

Email Marketing 264

Email Marketing Enterprise Management CTR Webinar Metrics 264

Porch Group Media

OCTOBER 29, 2019

Email Marketing Stats and Trends. While not new or perhaps very exciting, email still reigns strong as one of the least expensive and most cost-effective marketing techniques. respondents check their personal email account more than 10 times a day, and it is by far their preferred way to receive updates from brands.

Stats 45

Stats Email Marketing Trends Trigger Marketing 45

SnapApp

NOVEMBER 26, 2018

That’s why we put together these demand gen stats for you—to set your strategy up right so that your pipeline doesn’t become a ghost town come Q2. . Takeaway : You can build a killer marketing strategy built on demand gen darlings, like newsletters and email blasts, but if your database isn’t clean, your efforts will be wasted.

Stats 59

Stats Webinar Metrics Demand Top of Funnel 59

Only B2B

JUNE 18, 2021

Are you seeking for valuable email marketing statistics to get ahead in 2021? One of such techniques is email marketing. So, here we will be sharing the valuable Email Marketing stats for every business to consider. What Is Email Marketing and Why Businesses Find This Marketing Technique Reliable? Billion By 2024.

Statistics 127

Statistics Email Marketing Planning Stats 127

SnapApp

MARCH 15, 2017

Leveraging automation, we’re now able to send relevant, personalized email campaigns that are time or behavior-triggered, while integrations between tools allow us to improve lead scoring efforts and deliver appropriate content based on where a buyer is at in the conversion funnel. The Big Marketing Automation Stats.

Marketing Automation Services 59

Marketing Automation Services Stats Marketing Automation Enterprise Management 59

Brandwatch Marketing

NOVEMBER 8, 2023

Buzzsumo will tell you what day is the best to post, how long your posts should be, what types of content works best, and monthly stats over time. It gives you a good roundup of stats, while there’s some benchmarking and competitors options in the pipeline. Build better campaigns. There is a web app, chrome ap, or mac app.

Social Media 98

Social Media Tools Media Lead Ranking 98

SalesIntel

NOVEMBER 24, 2021

With SalesIntel ’s Intent Data powered demand generation solutions, brands can create campaigns with a significantly higher return on investment. Run more effective marketing campaigns. Campaigns can be created that touch upon the buyer’s primary requirements, thus increasing lead conversion. . Customer retention .

Buyer Intent 52

Buyer Intent Intent Stats Enterprise Management 52

Optinmonster

APRIL 4, 2024

Are you looking for the best Mailchimp alternatives to supercharge your email marketing ? Mailchimp is one of the most popular email marketing services, but its popularity doesn’t make it the one-stop solution for all digital marketers. Also, consider how much time they’ll have to devote to email marketing.

Enterprise Management 63

Enterprise Management Email Marketing Marketing Automation Services Work Management 63