Hubspot

SEPTEMBER 17, 2020

A thoughtfully curated panel allows you and the team to hear from a diverse set of customers, offering a breadth of experiences and opinions.". Once you've found customers that can offer a wide range of perspectives and opinions, it's time to host the panel. This is important to consider when creating a panel, as well.".

Enterprise Management 100

Enterprise Management Planning Work Management Marketing Management 100

Biznology

NOVEMBER 20, 2014

They have a point of view, are comfortable with their perspective and only accept information that confirms their opinions. Definitely use social tools, but also consider controlled experiments, well designed surveys, focus groups or depth interviews. These may not be new approaches, but they still yield insights.

Lock-In 80

Lock-In Paid Search Agency Facebook Viral Marketing 80

Bluetext

MARCH 15, 2023

Bill also taught me that having a great attitude and opinion; knowing what is a good product and what is not is a critical skill. And Bill taught me that just a couple of words and just the right photo could make everyone in the conference room fall off the chair in laughter. At the heart of it all, it comes down to the story you’re telling.

Creativity 31

Creativity Marketing AI Curation Paid Search Agency 31

Martech Advisor

DECEMBER 16, 2019

It’s not about implementing every suggestion but letting your customers know that you value their opinion. Involve focus groups to double down on the reverse engineering process. Although it won’t be feasible to work on every suggestion that comes your way, make it a point to respond to each query.

Marketing Automation Services 68

Marketing Automation Services Enterprise Management Customer Satisfaction Work Management 68

Atomic Reach

JUNE 5, 2023

Then we'll explain how RAD AI uses artificial intelligence to connect audience persona models with the right creative strategies and key opinion leaders to reach your target demographic. During production, the ad may be shown to focus groups for feedback. These groups can indeed save the day, but they also can drop the ball.

Marketing AI 52

Marketing AI Paid Search Agency Advertising Agencies Work Management 52

Convince & Convert

APRIL 1, 2010

Third, if you’re producing content, atomize it and distribute it as widely as possible. In my opinion, this is the difference between good or great. link] Opinion@Large Great topic/analysis. link] Opinion@Large Great topic/analysis. My opinion – very bad idea. Your Web site. Linked from Twitter.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Buzz Marketing for Technology

JULY 7, 2008

In this scenario, you really need Program/Project mgmt and your consulting partner (in my opinion) should not be your PMO. The distribution is essentially a reflection of human behaviors. Your opinion is as valid as anyone elses, so come on. There is a temptation to look at this and say, hey, it’s a pyramid.

Social Media 100

Social Media Communities Wiki Work Management 100

WebMarketCentral

NOVEMBER 18, 2009

Gordon Plutsky seems to answer in the affirmative, contending that marketers need to set up their own content distribution channels , bypassing the trade media. If buyers are asked whether they have a more positive opinion of vendor A or vendor B, they are far more likely to answer honestly to an independent source than to a vendor.

Social Media 20

Social Media Aggregators Thought Leadership Media 20

Convince & Convert

MAY 18, 2012

Jay : I mean it’s a focus group of one at that point, is it not? What are the things that you think have sort of amplified your status, in our business, someone with a platform who’s really smart and that people look to for opinion and thought? Editor’s Note: It was formerly Big Fuel).

Paid Content 115

Paid Content Enterprise Management Work Management Marketing Management 115

Hubspot

FEBRUARY 8, 2011

Pundits, critics and focus groups barely let the confetti settle before they gave their verdicts (If you want to see the ads go to either USA Today Super Bowl Ad Meter or YouTube Ad Blitz ). These opinions are for the most part subjective. At $100,000 a second, this is the outbound marketing game that really matters.

Social Media 28

Social Media Paid Search Agency Ads Media 28

Hubspot

FEBRUARY 8, 2011

Pundits, critics and focus groups barely let the confetti settle before they gave their verdicts (If you want to see the ads go to either USA Today Super Bowl Ad Meter or YouTube Ad Blitz ). These opinions are for the most part subjective. At $100,000 a second, this is the outbound marketing game that really matters.

Social Media 28

Social Media Paid Search Agency Ads Media 28

Hubspot

JULY 9, 2021

Experience (Executive Opinion). Instead of just asking experienced managers or consultants for their opinions off-hand or collaboratively, the method involves questioning multiple parties about a sales forecast separately to prevent groupthink. Qualitative Forecasting Methods and Techniques. Market Research.

Forecasting 81

Forecasting Enterprise Management Thought Leadership Consulting 81

Hubspot

FEBRUARY 13, 2020

Of course, you'll want to A/B test and use focus groups to ensure you're meeting your audience's needs, but it doesn't hurt to consider your own opinions and interests, or the opinions and interests of friends and family, when creating and promoting marketing materials. Would we keep reading? Would we click the link?

Peer-to-peer 97

Peer-to-peer Newsletter Marketing & Strategy Opinions 97

B2B Digital Marketer

MARCH 4, 2021

It’s about connecting with people on the other end for expertise or for information distribution, or for receiving creating a relationship that can bring you referrals, uh, for bringing employees to your office. Here’s what I, so it’s like a little mini focus group. Here’s what I wish I could learn.

B2B Marketing 98

B2B Marketing Social Marketing B2B Work Management 98

Convert

OCTOBER 27, 2021

Imagine if they had tested the idea with a focus group of their customers and not their staff first before pushing it live? Ideas and Opinions Beat Data. It doesn’t matter if it’s your personal opinion or that of the Highest Paid Person (HiPPO), you need to test and trust the data. Opinions don’t matter, results do.

Paid Content 52

Paid Content Paid Search Agency Budget Programs Work Management 52

Hubspot

APRIL 28, 2014

When listening to impactful stories, your brain can actually cause you to develop thoughts, opinions, and ideas that align with the person telling the story. You can use a variety of methods to interview your target market, including surveys, questionnaires, focus groups, social media, etc. D-Distribute.

Storytelling 28

Storytelling Paid Search Agency Distribution Act-On 28

Bluetext

JUNE 11, 2021

Government stakeholders are more geographically distributed and digitally dependent than ever. . Government agency stakeholders regularly call your company to ask your opinion on upcoming agency initiatives, product and service specifications, RFPs, and contract awards. The tides have shifted.

Paid Search Agency 26

Paid Search Agency Advertising Agencies Ad Agencies Enterprise Management 26

Anteriad

APRIL 25, 2023

Focus group A focus group is usually a group made up of a new product’s target audience that scores the product based on opinion. Some agencies are even involved in product development, including apps aimed at marketing/advertising tracking or distribution.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Focus group A focus group is usually a group made up of a new product’s target audience that scores the product based on opinion. Some agencies are even involved in product development, including apps aimed at marketing/advertising tracking or distribution.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Content Marketing Institute

OCTOBER 23, 2018

HANDPICKED RELATED CONTENT: Road Map to Success: Content Distribution Essentials That Win Eyeballs. In his recent Content Marketing World presentation on the subject of Generation Z, FutureCast President Jeff Fromm characterized this demographic group as “old souls in young bodies.” Read on for some helpful perspectives and ideas.

Generation 106

Generation Terms and Conditions Peer-to-peer Paid Search Agency 106

Hubspot

JULY 7, 2015

Then, when I'm ready to write, I just slot those snippets of info into my draft posts, and suddenly what would've been an opinion piece is a far more credible, engaging post. Just as we don't build the same product and market it to vastly different customers, we shouldn’t produce the same content and distribute it to vastly different readers.

Effectiveness 28

Effectiveness Content Marketing Content Work Management 28

Convince & Convert

SEPTEMBER 20, 2010

Now, companies ought to focus on wowing their customers – and avoid giving them an awful experience – but for most companies, particularly those that have many customers they don't get a chance to interact with 1:1, the third segment is the easiest to reach at any kind of scale.

Twitter 145

Twitter CRM Business Paid Search Agency 145

Hubspot

APRIL 20, 2015

Instead, this post is simply an exploration into how public opinion around marijuana has changed over the years and how it continues to change. Also worth noting is how public opinion around marijuana has evolved: In the early days, detractors argued that using marijuana would make you crazy and violent. Conclusion: Proof of Concept.

Advertising Agencies 28

Advertising Agencies Paid Search Agency Work Management Marketing Management 28