Valasys

JUNE 18, 2019

Audiences can be segmented into separate clusters based on their intent data, their demographic, firmographic, technographic, psychographic & cookie-data. Geofencing Campaigns On Facebook: Engaging audiences on Facebook, using Geotargeting helps marketers generate a greater Return on Marketing Investment (ROMI).

Webinar Metrics 45

Webinar Metrics Top of Funnel ROMI Psychographics 45

Valasys

JUNE 24, 2019

The data gathered from social chatter is analyzed & merged with data from the demographic, technographic, firmographic, psychographic & “fit-data” of the potential customers as well as their past browsing details & purchase histories.

Mobile Marketing 65

Mobile Marketing Social Marketing Marketing & Strategy B2B Marketing 65

Valasys

MARCH 25, 2020

Best virtual events focus on keeping it agile and reflecting on the value proposition of the goods or services by appealing to a global audience group preferably in the target demographics. Often the sign-up forms can be used to capture the demographic, firmographic, technographic and intent-specific details of the clients.

Event Marketing 45

Event Marketing B2B Marketing Marketing Management B2B 45

Valasys

JULY 26, 2019

The organizations will be able to employ the improved API to optimize their core Account-Based Marketing endeavors, such as: Creating & serving hyper-targeted B2B ads to the clients through omnichannel marketing strategies to eliminate ad waste & to optimize the Return on Marketing Investment (ROMI).

API 40

API SIC Paid Search Agency Optimization 40

Valasys

AUGUST 12, 2019

The targeting is often done based on diverse audience-segments being generated by using the demographic , firmographic, technographic, psychographic & the “fit-data” of the prospects. It can be used across a consolidated multi-channel marketing strategy to gain the maximum return on the marketing investment (ROMI).

Account Based Marketing 40

Account Based Marketing Sales Qualified Leads Top of Funnel Marketing AI 40

Valasys

AUGUST 1, 2019

Let’s scrutinize the specific aspects of LinkedIn advertising that the marketers need to incorporate into their advertising strategies (particularly those that optimize audiences’ engagement reflecting on the recent algorithm update), to optimize their Return on Marketing Investment (ROMI): 1.

Paid Content 45

Paid Content Advertising Agencies Linkedin Advertisements 45

Valasys

AUGUST 27, 2019

Consider Implicit Preferences & Intent Data : Traditionally, the preference center interactions are based on subscribers providing demographic information & some other information to help define what type of emails they wish to receive. A social sign up can be optimized for mobile users to opt-in.

Marketing AI 40

Marketing AI Marketing Automation Services Opt-out Opt-in 40

Valasys

JULY 29, 2019

The marketers can create blog posts about the trending topics being researched by a niche-specific audience so that accordingly the audiences can be attracted, engaged & converted by the blog costs, thereby optimizing the Return on Marketing Investment (ROMI) from the omnichannel marketing endeavors.

Analytics 49

Analytics Marketing AI Work Management WOMM 49

Valasys

SEPTEMBER 16, 2019

Likewise, based on demographics, firmographics, technographics, psychography, “fit-data” as well as the past browsing histories & the research methodologies employed by the prospects, the buyer-persona is also divided & subdivided into several clusters. Optimizing the total Number of Followers on LinkedIn.

Paid Content 40

Paid Content Linkedin Optimization Marketing & Strategy 40

Valasys

SEPTEMBER 6, 2019

Important demographic, technographic, firmographic, psychographic & “fit-data” about the potential buyers, as follows, can help in segmenting the audiences: Where the followers on your Twitter page coming from & what are is their primary gender?

Click Rate 40

Click Rate Marketing Automation Services Ideal Customer Profiles Social Media 40

Valasys

SEPTEMBER 4, 2019

The content strategy can be framed according to the demographic preference of the audiences. Follower Demographics: Getting to know from where the audiences on the website are coming from helps to understand the preference of the audiences in terms of language.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Valasys

SEPTEMBER 10, 2019

For what niche it has been designed specifically for – the demographics, firmographics, technographics & the psychographic aspects intact. Let’s now delve deeper into the following tactics that can be used by the marketers to create a positive buzz about their products or services online: 1.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Valasys

AUGUST 19, 2019

Furthermore, the personas are also segmented based on their demographics, technographics, firmographic, psychographic, ‘fit-data’ as well as the methodologies opted by them for researching about their buying preferences and based on their past buying habits. & can be preferably be distributed to specific geographies as well.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

ClearVoice

APRIL 12, 2021

Market segmentation is a process in which prospective buyers are grouped together based on their similar needs, habits, demographics, or behavior. This could mean anything from purchasing habits, demographics, or socioeconomic status. What is market segmentation? Case in point, market segmentation.

Work Management 121

Work Management Ideal Customer Profiles Segmentation Marketing Management 121

Valasys

AUGUST 9, 2019

The data from the demographic, technographic, psychographic, firmographic insights of the prospects is integrated with the “fit-data” & the past browsing & buying histories of the prospects. These days, the prospects with long fostered digital footprints are easier than ever to target.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Valasys

JULY 30, 2019

Targeting can help the marketers in reaching to the prospects by tracking their interests, demographics, their relationship with a brand (whether existing or new customers) & the funnel-stage they belong to. placement, contextual, interests, topics, demographics & geo or languages. Wrapping It Up.

Display 40

Display Paid Content Advertising Agencies Advertisements 40

Valasys

AUGUST 6, 2019

The targeting technics in marketing are broadly divided based on those meant for aiming demographics, psychographic & behavioral insights, firmographics, technographics, and past-buying habits of the customers as well as the research methodologies employed by them. And that’s all about it.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Convince & Convert

SEPTEMBER 21, 2010

Demographics: Do you want to be able to filter by the demographics of the author? • Languages: Will you need to analyze foreign languages and do you have anyone in house to translate or will you need the tool to handle that? Sentiment: How much are you willing to automate verse check by hand?

Social Media 157

Social Media Media Paid Content Work Management 157

Valasys

AUGUST 20, 2019

With approximately half of the total population of the world using Email marketing , it certainly is a tool that B2B companies have always relied on for a consolidated return on their marketing investments (ROMIs). The insights can be used to define the ideal personas for brands.

Marketing AI 58

Marketing AI Email Marketing Campaigns Personalization 58

Valasys

NOVEMBER 4, 2019

Benefits of content personalization for B2B marketers pay off in the form of improved return on marketing investment (ROMI), as the data can serve as the microscopic lens for understanding the customers better & improving their experiences. Ways Content Personalization Benefits B2B Marketers.

Marketing AI 45

Marketing AI B2B Marketing Personalization Marketing Budget 45

Valasys

APRIL 3, 2020

The audience segmentation is based on several criteria such as demographic, firmographic, technographic, psychographic, fit-data, intent-data , past browsing history, research methodologies and buying behaviors of the customers. To be successful in B2B eCommerce businesses need to use analytics and BI-tools.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Valasys

AUGUST 8, 2019

The upsurge in these KPIs directly resonates with the positive performances of the campaigns, directed towards an optimized Return on Marketing Investment (ROMI). Marketers need to focus on KPIs signifying positive performance such as open rates, click rate, Click-Through-Rates & the ratio of clicks to conversions.

Paid Content 40

Paid Content Email Marketing Optimization Research 40

Valasys

JULY 16, 2019

The intent data from the first party analytical tools, as well as from third parties can be integrated to generate hyper-targeted campaigns for the customers based on their demographic, firmographic, technographic, psychographic data & their past research habits & purchase records. . Designing data-driven infrastructures: .

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Navigate the Channel

JUNE 7, 2023

Using digital allows B2B companies to refine their marketing efforts and tune them to their audiences, demographically and psychographically and—of course—geographically. The return on marketing investment (ROMI) on performance marketing, customer advocacy and employee satisfaction are all affected by brand marketing.

Stats 65

Stats Planning Marketing Analytics Tools Paid Search Agency 65