Remove Curation Remove Keywords Remove Long Tail Marketing Remove User-Generated Content
article thumbnail

How Brands Are Using Influencer Marketing to Improve Their SEO

Scoop.it

A quick web search of the keywords “influencer marketing” and “SEO” will show you multiple articles that state: The benefits of influencer marketing The benefits of SEO (search engine optimization). To target specific keywords Influencers can also be excellent collaborators to increase your share of voice for specific topics and/or keywords.

SEO 85
article thumbnail

How to Use Data for Content Curation

Scoop.it

Content curation can help you take over social media and boost your site’s traffic. What Is Content Curation? According to the Cambridge Dictionary , “curation” means “the selection and care of objects to be shown in a museum or to form part of a collection of art, an exhibition, etc”. What Can Content Curation Do for You?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Important Observations About the Evolution of SGE in February 2024

Brightedge

At BrightEdge, our Generative Parser Technology TM has provided us a front-row seat to the evolving landscape of Google's Search Generative Experiences (SGE). Our Ultimate Guide to SGE has been regularly updated with our findings, highlighting new features and adjustments in the user search experience.

article thumbnail

How to Build Trust with B2B Buyers in Today’s Digital Marketing Environment

KoMarketing Associates

Despite the fact that social media activity may not connect directly to lead generation efforts, establishing a presence that is consistent with an organization’s website is key for validating information and trust. Types of content to consider: SEO Pillar Pages designed to capture broad objectives of a competitive keyword theme.

article thumbnail

Harnessing AI for Content Ideation and Briefing

ClearVoice

Any AI-generated content needs meticulous review and refinement before it is published. If that data carries inherent biases, the AI-generated content will reflect those. Personalized Engagement: AI analyzes data about your target audience’s behavior and interests to tailor content to individual users.

article thumbnail

The ultimate guide to contextual targeting in digital advertising

illumin

By analyzing the content of the page, contextual targeting identifies relevant keywords, topics, or themes to match with appropriate ads. The importance of contextual targeting lies in its ability to provide relevant content to users and increase the effectiveness of advertising campaigns. What is contextual targeting?

article thumbnail

How to Make Video Marketing Work for Your SEO Strategy

SmartBug Media

If you’re reading this, you probably already have a strong SEO strategy, backed by comprehensive buyer persona profiles, sound keyword research, and a robust content strategy. Some SEO experts prefer to plan their content around keywords , but I think it’s best to strategize around the search intent behind keywords. Let’s talk.