NetLine

SEPTEMBER 28, 2021

Include a bulleted list of topics, stats, or other top insights from the content. Regardless of whether you’re uploading an eBook or a webinar, the specifications for our campaign’s cover images remain the same. Setup or edit the connector for this campaign and map the fields to your CRM. Nothing more, nothing less.

Resources 59

Resources Campaigns Paid Search Agency Fulfillment 59

Hubspot

MARCH 21, 2012

Once you tie your customer relationship management (CRM) solution -- like Salesforce and SugarCRM -- to your inbound marketing software -- like HubSpot -- you can also close the loop between your Twitter marketing efforts and sales. This post is an excerpt from our intermediate Twitter ebook, How to Attract Customers With Twitter.

Twitter 28

Twitter ROI Marketing Management Marketing Analytics Tools 28

NetLine

NOVEMBER 30, 2023

This data can come from your own first-party data in your CRM. They can also supply any first-party interaction data that may be captured—from notes or emails in CRM, live chat records, or sales intelligence tools (e.g., Creating new content can be time-consuming and use up marketing resources that could be better used elsewhere.

B2B Sales 52

B2B Sales Intent B2B Marketing Digital Asset Management 52

Convince & Convert

MARCH 23, 2010

Also, don’t be afraid to link to other posts or resources from within your posts. If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. Incidentally, these internal links are also a SEO positive) 4.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

JULY 14, 2010

Most of us don't look in our GA stats daily either way. Most of us don't look in our GA stats daily either way. Most of us don't look in our GA stats daily either way. Most of us don't look in our GA stats daily either way. Then we nudge them, whenever something interesting happens. That means: a.

Social Media 137

Social Media Webinar Metrics Media Marketing & Strategy 137

chiefmartech

MAY 10, 2017

A few important notes, and then I’ll share more stats, analysis, and a final surprise at the end: This year, I was fortunate to have Anand Thaker collaborate with me on this project, from the research through to the origami-like folding of thousands of logos into a single slide. It is intended only to stir discussion.

Enterprise Management 112

Enterprise Management Marketing Management Marketing Automation Services CMS Development 112

Engagio

JUNE 2, 2020

You must ensure that you are focusing your ABM resources on the accounts most likely to buy. First-party engagement insights are all the interactions you collect, including website visits, email exchanges, marketing automation and CRM data, and any other technology you use that collects identifiable user data.

Sales Management 62

Sales Management Enterprise Management Top of Funnel B2B Sales 62

Brightedge

JANUARY 13, 2020

I guess in the digital era, these topics are more often being covered in posts and ebooks. But before I dive in on the digital marketing books, let me share an excellent resource. Integrate your registration with your CRM and your CRM with your email system. Scrub your list for accuracy and to improve deliverability.

Paid Content 122

Paid Content Planning Paid Search Agency Advertising Agencies 122

Unbounce

APRIL 14, 2020

Check out the COVID-19 Small Business Care Package for a roundup of useful resources—including tech discounts, government subsidies, and marketing tips to help lessen the impact on your business. And of course, the most important number is right at the top: “ Grow Your Business with the World’s #1 Business CRM.”. ActiveCampaign.

Landing Pages 145

Landing Pages Examples Top of Funnel Best Practices 145

Outgrow

FEBRUARY 5, 2021

Furthermore, you can optimize your funnel by using adtech, automation, and CRM. Use blog posts, press releases, case studies, eBooks, white papers, infographics, videos, emails, and various other types of content to attract and retain customers. Have a look at the stats yourself! Free Resources. Generating interest.

Demand Generation Agencies 98

Demand Generation Agencies Demand Generation Case Studies Case Study 98

DemandBase

JULY 21, 2020

You must ensure that you are focusing your ABM resources on the accounts most likely to buy. First-party engagement insights are all the interactions you collect, including website visits, email exchanges, marketing automation, and CRM data, and any other technology you use that collects identifiable user data.

Sales Management 52

Sales Management Enterprise Management Work Management Top of Funnel 52

ClearVoice

SEPTEMBER 3, 2020

Websites, blogs, podcasts, emails, ebooks, social media posts, videos… the list goes on (in more detail way down below). By providing educational content, your prospects will see you as the resource to turn to when they’re ready to consider a solution. Crickets, followed by a swift and masterful change in the subject.

Top of Funnel 124

Top of Funnel Work Management Marketing Management Paid Search Agency 124

Convince & Convert

APRIL 28, 2010

It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. It might become a giant text couponing system for some businesses who don't need anything else from it in regards to pushing people to other web resources. Thanks, I needed it today.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

AUGUST 17, 2012

Read on for insights from Lauren plus Eric Boggs ‘s Social Media Stat of the Week ( This week : 62% of adults use social media for fear of missing out.). Janrain out of Portland, social sign in and integrated social media database geniuses and our buddy, Jim Kukral of DigitalBookLaunch.com , who helps authors publish ebooks.

Enterprise Management 113

Enterprise Management Work Management Marketing Management Communities 113

Vidyard

DECEMBER 17, 2020

We know it can be hard to justify spending resources on a new content type without the data, especially for data-driven businesses. So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. The Transition To Virtual Selling.

Statistics 157

Statistics Video Marketing Planning Business 157

Convince & Convert

AUGUST 18, 2010

I feel that PR companies can be a huge education resource to their clients. I realize number of friends/followers/likes isn't an important statistic, but if you don't have a few, it's hard to get the stats that do matter. So I think there's a bit of relevance to tracking those stats. What do you think?

PR 162

PR Social Media Paid Content Media 162

Convince & Convert

SEPTEMBER 21, 2010

Extra resources are important. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail 14 Things I Think I Think About Social Media Co-op SEO and the Future of Websites [link] Amy Spreeman This is a terrific resource.

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Litmus

MAY 20, 2019

You want your subscribers to download an ebook? Beyond that, we have a few resources that can be educational for clients and stakeholders alike. Bettina Specht: Your email KPIs should always mirror your campaign goal—so if your campaigns have different goals, you should also be looking at different metrics to evaluate success.

Webinar Metrics 55

Webinar Metrics Click Rate Analytics Email Campaigns 55

SnapApp

MARCH 16, 2017

CRM software like Salesforce or HubSpot. Check out our post 47 Tools and Resources to Build a Ridiculously Powerful Content Tech Stack. 14 stats to support the investment in a marketing technology stack. What do the stats mean for marketers? A social media scheduling tool like Buffer or Hootsuite. Data is for sharing.

Enterprise Management 87

Enterprise Management Stats Marketing Automation Services Work Management 87

Marketing Insider Group

DECEMBER 8, 2020

Unbounce’s gated content stats reveal more campaigns with conversion rates that fall between 19-45%. Provide various resources such as eBooks, guides, whitepapers, checklists, tutorials, tools and anything else you can produce that gives value to your audience members. Maximize Marketing Automation. Profile Your Target Audience.

Lead Ranking 351

Lead Ranking Lead Generation Paid Content Lead Scoring 351

BuzzSumo

JANUARY 19, 2021

Because I write for dozens of publications, it’s hard to track each individual post’s social sharing stats. But the purpose of the outreach is to introduce something awesome to the people who will find it awesome – whether it’s an infographic, a video, an animation piece, an ebook, a cause, or something else entirely.

Outreach 114

Outreach Marketing & Strategy Tips Blogger 114

Convince & Convert

SEPTEMBER 8, 2010

More from Convince and Convert Why Social CRM Needs to Be Less About the Social and More About the Customers Content Lessons Learned From 25 Popular Blog Posts Is Starbucks the Most Dangerous Competitor to Facebook? And 75% of the people who log into Facebook do nothing (unless they are social gaming) I get that from the stats page.

Paid Content 138

Paid Content Facebook Paid Search Agency Advertising Agencies 138

Moz

DECEMBER 13, 2020

Depending on the outlined link building opportunities, the linkable assets should take a specific format or angle, for example: Curated lists of resources : Make sure your article fits one of the existing categories in the list, better fills a gap, or fixes an existing broken link. Keep an eye on your team performance.

Link Building 60

Link Building Lead Generation Ad Building Tactics 60

Optinmonster

APRIL 26, 2024

List of Resources If your post focuses heavily on tools and resources, creating a master list linking each tool directly can be a helpful resource for your audience. Or perhaps it can be about the best CRM for small businesses. Rev and Scribie are 2 great resources for you to find affordable transcription services.

Examples 116

Examples Marketing Automation Services Content Screencast 116

Vidyard

JULY 7, 2015

All you had to do was turn a bucket of “boring data” into an attractive image with flat icons and digestible stats, and people will share it out to viral status. But some (like ebooks, how-to guides, and even infographics) require a bigger commitment in time, resource, and coordination than others.

Top of Funnel 51

Top of Funnel Video Marketing Viral Marketing Webinar Metrics 51

Convince & Convert

SEPTEMBER 21, 2010

SlideShare I upload most of my presentations to SlideShare , and find it to be a valuable resource for growing an audience. Analytics For basic stats tracking, this app is better and faster than Google Analytics on the computer. It’s a great tool for moving beyond video upload to strategic video optimization.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

ClearVoice

JUNE 16, 2020

Here are a few takeaways from the piece: Marketers are adding value to their campaigns by incorporating CRM data and real-time data from analytics. 88 percent of marketers use data from third-party resources to better understand their customers. National Sleep Research Resource. Diana Aleman, editor for SAGE Stats and U.S.

Statistics 112

Statistics Storytelling Paid Search Agency Sample 112

Convince & Convert

FEBRUARY 9, 2010

I think many people look to trusted online resources for expertise. Thanks so much for posting these stats. I love stats! and so it's not that we trust our friends any less relative to other sources, just that our benchmark for trust has changed. suzyoge I'd like to see a category added here, “Experts&#.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Hubspot

JUNE 26, 2018

Here are some stats that prove how effective email marketing can be: Email is good for business. Research the average email stats for your industry and use them as benchmarks for your goals. Here are a few types of lead magnets you could create: Ebook. Email Marketing Stats for B2B. Email Marketing Stats for B2C.

Email Marketing 101

Email Marketing Autoresponders Planning CAN-SPAM 101

Marketing Insider Group

JULY 1, 2020

Where content stands out is that a brand owns the distribution channels – the website, the in-person events, the social media profiles, the eBook series. Software companies have become tech teachers with how-to videos and eBooks. Start with the resources you have. It’s not just about securing the budget and resources you need.

Marketing Budget 362

Marketing Budget Paid Content ROI Marketing & Strategy 362

Hubspot

DECEMBER 16, 2013

Extra Resources and Examples: 16 Companies from "Boring" Industries Creating Remarkable Content. Consider a CRM as your central repository for sales and customer data, and an integrated marketing platform for your multi-channel campaigns. Extra Resources and Examples: Free Whitepaper: How to Avoid Marketing Technology Paralysis.

Enterprise Management 28

Enterprise Management Work Management Marketing Budget Marketing Management 28

Optinmonster

AUGUST 27, 2023

The latest stats from the Content Marketing Institute (CMI) show that 91% of B2B marketers and 86% of B2C marketers consider content marketing a core strategy. What resources do you need for content creation? Learn more about content marketing resource allocation here. That’s why content is such a popular marketing tool.

Paid Content 95

Paid Content Content Marketing Top of Funnel Planning 95

Marketing Insider Group

MARCH 8, 2021

You don’t have the resources to be everywhere consistently and effectively. You have the resources to maintain consistently with high-quality content and engaging your audience. Original research, stats, and industry reports. Instead, suggest a relevant eBook or email list that matches their stage of the buyer’s journey.

Practices 363

Practices Webinar Metrics Top of Funnel Marketing & Strategy 363

Madison Logic

MARCH 25, 2022

In a recent survey by Ascend2, 84% of marketers either somewhat or strongly agree that allocating more resources to lead nurturing would improve conversion rates. This could be in the form of case studies, white papers, or eBooks that have been personalized to the priorities of each stakeholder.

Account Based Marketing 52

Account Based Marketing Lead Nurturing Top of Funnel Enterprise Management 52

Convince & Convert

JUNE 30, 2010

It seems to me that many can barely muster the resources and dedication to do a good job with even one social media initiative — how can they possibly handle a segmented social media program day in and day out? Look forward to more on this subject from you this summer. Great work (as always)!

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Online Marketing Institute

OCTOBER 31, 2010

SlideShare I upload most of my presentations to SlideShare , and find it to be a valuable resource for growing an audience. Analytics For basic stats tracking, this app is better and faster than Google Analytics on the computer. It’s a great tool for moving beyond video upload to strategic video optimization.

Social Media 40

Social Media Paid Content Tools Media 40

Anteriad

APRIL 25, 2023

Customer relationship management (CRM) Refers to practices, strategies, and technologies that companies use to manage customer interactions and data throughout the customer lifecycle, with the goal of improving business relationships, assisting in customer retention, and driving sales growth.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95