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How Much Do Facebook Ads Cost in the Philippines?  

Spiralytics

It’s a crucial gauge of user engagement because it indicates the cost-efficiency of your ad in driving clicks to your website or landing page. It measures the cost of creating impressions, offering insights into how your ad reaches your target audience economically.

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Performance Marketing: Tools, Techniques and Best Practices

Marketing Insider Group

Key tools for performance marketing include analytics platforms like Google Analytics, networks like ClickBank, landing page builders such as Unbounce, and A/B testing tools like Optimizely. Here’s a few key models in performance marketing to know: CPA (Cost Per Acquisition): Payment is made when a purchase occurs.

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11 Crucial Facebook Metrics You Should Track to Grow Your Business

SocialPilot

You can easily track the engagement metrics on your Facebook Meta Suite’s Insights page under the “ Content Overview ” section. Say goodbye to the turmoil of generating social media reports manually every month. Alternatively, you can also check your audience demographics on SocialPilot’s Facebook analytic page.

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Why TikTok Ads Will Rise in 2022

DAGMAR Marketing

Whether it’s designed to generate more traffic or increase engagement, these ads typically fulfill a goal of a brand. A featured banner ad on the Discover page is another form of a branded hashtag challenge format. These direct more users to the branded challenge page and are designed to boost traffic. What are TikTok Ads?

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What’s Trending in Marketing for October 2019

Stevens & Tate

Read more on Marketing Land. The Difference Between Landing Page vs. Homepage. Once upon a time, when the web was still in its infancy, the homepage was considered the most important page on your website. Instead, you should be sending new visitors to a landing page. Read more on Search Engine Land.

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8 Tips by B2B Marketers for LinkedIn Lead Generation

Oktopost

Meanwhile, many companies still have a LinkedIn page that’s designed and operated by their HR department, a holdover from the days when a LinkedIn page was more of a recruitment tool than a lead generation channel. Why LinkedIn Lead Generation is Perfect for B2B Marketing. 8 Tips for LinkedIn Lead Generation.

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The Ultimate Guide to PPC

Hubspot

Pay-per-click advertising is most common in search engine results pages (SERPs), like Google or Bing, but is also used on social channels (although CPM is more common). If you’re wondering where you can find pay-per-click ads, they’re the results you see before and to the right of the organic search results. Facebook Ads.