Remove sales-lead
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Your LLM Gets Its Data From Where??

Salesforce Marketing Cloud

Finally, as with all data pulled from the internet, it can just be plain wrong, leading to erroneous outputs like hallucinations. The bad: Scraped data may include copyrighted or trademarked material. The risk of copyright infringement exists with corpus data too, but is more pronounced with scraped data due to its nature.

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4 Events You Could Have Predicted with ZoomInfo Intent Data

Zoominfo

Intent Data: How it Works Intent data detects what your leads and accounts are actively researching on third-party sites across the web. ZoomInfo covers over 4,500 topics, ranging from sales enablement tools to M&A to private equity. Washington Commanders Sale On Nov. Ready to capitalize on your next big prospect?

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The Re-emergence (and Growing Importance) of Content Gating for GTM Programs

ANNUITAS

. “[A] growing contingent of marketers think gating content is a tacky, intrusive tactic that undermines the power of good content and exacerbates the tension between marketing and sales departments,” asserts Built In editor Hal Koss. That’s a strong statement, but reflects the prevailing winds. How did we get here?

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How Will AI Marketing and ChatGPT Technology Impact Digital Marketers?

Brandpoint

I’m reminded of the story of a friend who was leading a marketing automation installation for a large company. The big issues are copyright and IP infringement. There is pending litigation on this subject that could create precedent on the broader topic of AI and copyright ownership. We’re not quite there yet.

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11 Ways to Set Your Marketing Automation Platform up for Success in the New Year

Heinz Marketing

Update the copyright dates that appear in your email and landing page footers. If you haven’t set up tokens, updating the copyright year is a daunting task. If you plan your folder structure and tokens appropriately, updating the copyright year should be about a 30-second task. Do you have duplicate leads taking up space?

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B2B Reads: Set up Google Analytics, SEO Guide to ChatGPT Prompts, Warm Call Fantasies and more.

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. There’s a proven approach to building sales doing what salespeople do every day—talking to customers, colleagues, and friends. Are PQLs the New MQLs in Sales?

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B2B Lead Generation Blog: Lead Generation for the Complex Sale

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!