SmartBug Media

FEBRUARY 5, 2020

Long gone are the days of publishing high volumes of low-quality, wafer-thin content and expecting your search engine rankings to increase. This blog post will cover nine SEO-friendly content writing tips to improve rankings. Optimize Content to Obtain Google Featured Snippets. Update Old Content. Use the Right Keywords.

SEO 87

SEO Tips SERP Content 87

Martech Advisor

DECEMBER 19, 2019

Considering the rise of screenless (voice) search, changes in smartphone usage and video consumption trends, Google has introduced some major changes in the workings of its search engine result pages (SERPs). Since the launch of Google in 1998, its SERPs have periodically seen some major changes. Aim for Position Zero.

Top of Funnel 66

Top of Funnel Google Dwell SERP 66

Vidyard

OCTOBER 27, 2019

Video is critical to your content strategy because it’s snack-sized, memorable, and measurable. Because it’s especially visual, you can use video to teach complex concepts (what is content for if not to make things clearer for your audience?), Video can help improve your website’s ranking on search engine results pages (SERPs).

Video Marketing 84

Video Marketing Dwell Work Management Marketing Management 84

Atomic Reach

MARCH 15, 2019

Then, those professionals can adjust their online content so that it aligns with the intentions and is thereby maximally relevant to a site's visitors. That's where content intelligence comes into the picture. What Could Content Intelligence Show? It could also shed light on which content they should update or share.

Intent 105

Intent Top of Funnel Marketing AI Content 105

seo.co

DECEMBER 13, 2022

Many bloggers spend a lot of time on their content, but neglect to use any type of heading tags and sub header tags. They are designed for readers who might not want to read all of your content or you may just have too much information and need some help structuring it in an organized fashion. Create a Table of Contents Section.

Tagging 105

Tagging SEO Dwell Lead Scoring 105

Vidyard

OCTOBER 27, 2019

Video is critical to your content strategy because it’s snack-sized, memorable, and measurable. Because it’s especially visual, you can use video to teach complex concepts (what is content for if not to make things clearer for your audience?), Known as dwell time, this is an important Google ranking factor, according to Backlinko.

Video Marketing 65

Video Marketing Dwell Work Management Lead Scoring 65

SmartBug Media

APRIL 12, 2021

Guest author Holly Stanley is is a freelance B2B content writer for SaaS and digital businesses. If you’re a marketing manager, you might be familiar with the struggle of effectively reporting on content marketing and knowing its ROI. Why Measure Content Marketing ROI? Which Content Marketing Metrics Should I Track?

ROI 66

ROI Top of Funnel Content Marketing Lead Scoring 66

ClearVoice

SEPTEMBER 5, 2022

The same rings true for the latest “helpful content update,” which is a part of Google’s ongoing effort to bring more “content by people, for people” into search engine results pages (SERPs). This post covers everything creators need to know about the helpful content update; including what other SEO experts think.

Google 52

Google Lead Scoring Lead Ranking De-duplication 52

Kevin Indig

AUGUST 7, 2023

Coming soon: SERP’s Up 50th episode special Listen in on August 8 as Mordy Oberstein and Crystal Carter reflect on the most popular episodes of their SEO podcast. Explore All Episodes SEO, content, and other non-paid channels can impact brand growth more than you think. But, marketers can apply it to content and campaigns.

Paid Content 94

Paid Content Advertisements Advertising Brand Identity 94

Sharpspring

JULY 5, 2019

There’re also some general indicators of site behavior that can count as micro conversions, such as: Time on site — Tracking how much time visitors spend on your website before navigating away helps you determine if your site content is compelling enough to engage visitors. Longer dwell times show that your content is relevant and engaging.

Conversion 51

Conversion Dwell Marketing Analytics Tools Top of Funnel 51

BuzzSumo

APRIL 14, 2019

In recent years, many companies that once dominated SERPs (Search Engine Result Pages) have lost business to companies that wield far greater influence over their industries. For the most part, doing well on social media means more than just linking to good content. Other Businesses Want to Collaborate on Content.

Peer-to-peer 110

Peer-to-peer Dwell SERP Traffic 110

SmartBug Media

AUGUST 28, 2019

The way people consume content has changed dramatically thanks to the rise of the internet and smartphones. Content is now available to virtually anyone, anywhere, at any time. Video Content Is Preferred. This is more than any other type of content, including emails, social images, and blog articles. Video Helps with SEO.

Demand Generation Agencies 73

Demand Generation Agencies Demand Generation Demand Video Marketing 73

EMagine B2B Blog

MARCH 1, 2019

These are the boxed answers that appear at the top of the first search engine results page (SERP). In today’s world of online marketing, all websites should be mobile responsive, so we won’t dwell on this topic for long. Optimize Your Content. Optimize Your Website. Do keyword research. Remember the patient journey.

SEO 59

SEO Dwell SERP Paid Search Agency 59

ClearVoice

JULY 7, 2022

Can dwell time, page views, and user engagement affect your Google rankings? Or should you put them on the back burner and focus on content and link building? Learn what these terms above are, if they even matter to SEO, and how to improve them when writing content. Poor content quality. Bounce rate. Too many ads.

Dwell 52

Dwell Lead Scoring Lead Ranking Google 52

Optinmonster

APRIL 23, 2020

We’ve created this handy table of contents if you want to skip ahead to the SEO ranking factors that are most interesting to you: What Are the Most Important SEO Ranking Factors? Optimized Content. In SEO, ranking refers to your content’s position on the search engine results pages (SERPs). Technical SEO.

Lead Scoring 138

Lead Scoring Lead Ranking SEO Keywords 138

flux.la

FEBRUARY 1, 2020

The higher the visibility, the more prominent your domain is in Search Engine Result Pages (SERPs). Rankings : It refers to the process of determining where to place a web page in SERPs. RankBrain is a machine learning algorithm launched by Google to sort the search results on SERPs. How does RankBrain work?

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

FMG Suite

MARCH 13, 2019

The best financial advisor websites are responsive because images are better optimized, layouts are customized for smaller screens, and the website content is designed for flexibility to change across a variety of devices. This mobile user focus, combined with high-quality content, should increase the time users spend on your website.

Marketing Websites 40

Marketing Websites Practices Mobile Advertising Best Practices 40

Bluetext

MARCH 25, 2020

These three seconds are crucial to your website’s dwell time (aka the time a user spends on your website before returning to the search results). Choosing keywords that are relevant to your website can earn you a spot on the first page of the SERPs, automatically earning you credibility and trust from search users.

Paid Search Agency 26

Paid Search Agency SEM Advertising Agencies Planning 26

Marketing Insider Group

NOVEMBER 13, 2023

When your content becomes the answer in one of these snippets, especially among the various types of featured snippets, you’re not just providing information, but also building trust and authority. Because if your content nails the answer, Google might just showcase it, leading to more exposure to your content.

Features 238

Features Marketing Agencies 2 Dwell Marketing Agencies 1 238

Bluetext

AUGUST 8, 2019

These three seconds are crucial to your website’s dwell time (aka the time a user spends on your website before returning to the search results). Choosing keywords that are relevant to your website can earn you a spot on the first page of the SERPs, automatically earning you credibility and trust from search users.

Paid Search Agency 20

Paid Search Agency Design Marketing Websites SEO 20

Optinmonster

MARCH 1, 2024

It’s the practice of optimizing your content to achieve a better ranking for your web pages in search engine results pages (SERPs). That means that many of your target customers are likely using mobile devices to find your content. So if you aren’t looking after mobile SEO, you risk having poorly ranked content.

SEO 89

SEO Lead Scoring Lead Ranking Mobile Marketing 89

Moz

OCTOBER 21, 2019

Posted by SamuelMangialavori It's undeniable that the SERPs have changed considerably in the last year or so. For many of the clients I've worked with, PAAs have really had an impact on their SERPs. If you are anything like me, you might be asking yourself the same questions: How important are these SERP features?

SERP 10

SERP Trigger Marketing Keywords FAQ 10

Single Grain

DECEMBER 30, 2019

In other words, it increases a website’s visibility in the SERPs which leads to more organic traffic to your website. Well, for starters, the share of organic search results will continue to gradually decline as more ads rule the SERPs. The search engine results pages (SERPs) are not the same as they used to be even a few years ago.

Trends 139

Trends SEO Lead Ranking Lead Scoring 139

Single Grain

FEBRUARY 19, 2020

It shouldn't be difficult, however, as this dynamic industry has already been effective at adapting to new changes in technology as regards to social media, SEO and content marketing. From penalty systems to semantics-savvy AI, all efforts of betterment have been dedicated to improving the relevance of content for the searcher.

Marketing AI 142

Marketing AI SEO Long Tail Marketing Paid Search Agency 142

seo.co

JULY 26, 2021

It’s not about your personal feelings as you scroll through the search engine results pages (SERPs). Dwell time. But it hasn’t had a significant impact on SERPs yet. Incidentally, you’ll see a lower bounce rate and higher dwell time – factors that have been influencing your rankings for years. Click-through rate (CTR).

Google 98

Google SEO SERP Dwell 98

seo.co

OCTOBER 11, 2021

There are many topics in content marketing open for debate, but few have been as elusive to evidentiary proof as the length of the “perfect” blog post. But, let’s look at some high-level stats related to content length that will be applicable: The average 1st result on Google has a length of 1,500 words. Source: Backlinko.

SEO 105

SEO Correlation Lead Scoring Lead Ranking 105

Optinmonster

FEBRUARY 15, 2024

Businesses and content creators alike are realizing that a strong online presence goes beyond just having a well-optimized website. It involves creating shareable content, building a strong follower base, and engaging with your audience on social media platforms. Social media SEO, let’s talk about it. What is Social Media SEO?

Social Media 86

Social Media SEO Media Lead Scoring 86

Single Grain

FEBRUARY 15, 2022

The magic of content updates. We used ClickFlow (our content optimization tool) for this entire process. Step 1: Check the Blog for Content Decay. We easily found five articles from each blog that were perfect for a refresh according to their Content Decay report. What is “content decay”? How'd we do it?

Traffic 98

Traffic Organization CTR Cold Calling 98

Single Grain

JULY 30, 2019

Though it can be tempting to explain away your website’s failure to advance in the organic SERPs as being caused by factors outside of your control, the reality is that there are plenty of much more mundane reasons that SEO campaigns fail. Here are some examples of outdated SEO tactics in 2019: Content Machines. That’s right.

SEO 89

SEO Long Tail Marketing Lead Scoring Lead Ranking 89

seo.co

JANUARY 22, 2021

An oft-ignored key performance indicator (KPI) of your content marketing campaigns is measuring your on-site and competitor traffic ratios. What do traffic ratios tell us about our content? How to improve your traffic ratios and increase your content efficiency. On-site Content Efficiency. Competitor Content Efficiency .

Efficiency 69

Efficiency Traffic Dwell Comparison 69

Single Grain

MARCH 29, 2023

In this quick guide, I’ll cover the essential enterprise SaaS SEO elements to succeed in the SERPs. TABLE OF CONTENTS: ↓ What Is Enterprise SaaS SEO? Study their approach to content creation around those keywords, then use it to create your approach to rank higher. Dive Deeper: What Is Enterprise SEO?

Enterprise Management 52

Enterprise Management SEO Top of Funnel Long Tail Marketing 52

Single Grain

APRIL 17, 2023

An SEO strategy for B2B involves identifying the target audience, conducting keyword research, optimizing website content, building high-quality backlinks, and monitoring and analyzing website performance. And the right SEO strategy can help you get to the top of the SERPs. That’s the power of a strong SEO strategy.

Top of Funnel 52

Top of Funnel SEO Buyer Personas Lead Ranking 52

Single Grain

SEPTEMBER 13, 2019

Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention, and make your company or offer more memorable”. ~ Andy Zimmerman. 80% of marketers say video has increased dwell time on their website. Click here to download it for free right now!

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

ClearVoice

AUGUST 27, 2019

Or how about ridding your content of these outdated SEO tactics? Although the world of SEO could change in an algorithm instant, content marketers always have some control — read that, some control — over how their efforts might rank in search engines. Ultimately, good content is king. Duplicate content. So stop them.

De-duplication 92

De-duplication Tactics SEO PageRank 92

Single Grain

NOVEMBER 14, 2023

This approach streamlines and enhances various aspects of marketing, from data analysis to content creation and customer engagement, which leads to more effective and efficient marketing efforts. Content Creation and Optimization : Assists in creating and optimizing content for different platforms. ?

Marketing AI 52

Marketing AI Marketing Automation Services Marketing Automation Automation 52

Single Grain

AUGUST 30, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. WikiHow’s content is also a first page result for “how do you meditate,” but it’s much farther down than Gaiam. Click here to download it for free right now! Get A Free Consultation.

SEO 89

SEO Long Tail Marketing Dwell Amazon 89

Single Grain

AUGUST 7, 2019

Although we can’t guarantee they’ll skyrocket your website to the first page of Google SERPs, they’ll definitely help your search engine optimization efforts. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Social content locker.

SEO 101

SEO Lead Scoring Lead Ranking Banners 101