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Hubspot CRM Migration Checklist (for a Hassle-Free Move)

Spiralytics

Does your company use Customer Relationship Management (CRM) Software? The primary purpose of them is to help businesses store and manage customer data, such as contact information, buying history, and customer preferences, in a centralized system. So, why choose Hubspot as your new CRM Software?

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B2B Email Marketing & Lead Nurturing: Planning Tips

BOP Design

In the first post of our four-part series on email marketing, we take a look at best practices for using B2B email marketing for lead nurturing. 73% of successful content marketers nurture subscribers, audiences, or leads. Is your list filled with contacts at companies that your company would love to work with?

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Pro Tips: 5 Considerations To Implement Marketing Automation Platforms

Act-On

Yep, it’s time to switch. But switching can seem like a daunting task. The good news is that switching marketing automation platforms doesn’t need to be overwhelming, especially when you have tips on what features to look for and what to avoid. We’ve compiled our favorites to support you during the process of making a switch.

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Optimizing Lead Nurturing for Senior Living Communities

SmartBug Media

Lead nurturing is an incredibly important part of your inbound marketing strategy. In order to achieve those results, you need to implement a robust strategy that generates leads and nurtures them into residents. Are your lead nurture workflows set up with this in mind? Are contacts reaching the goal?

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7 Ways Your CRM Can Be Your Best Customer Retention Tool

SmartBug Media

If you’re ready to start bolstering your customer retention strategy, the good news is that you likely already use one of the most powerful customer retention tools: your customer relationship management system, or CRM. How much of our contact data is updated automatically versus manually? So how can your CRM improve customer service?

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5 Useful Lead Nurturing Tactics to Get More Opportunities

markempa

Lead nurturing is one of those things that’s easy to talk about but hard to do. In this article, I’ll share how to apply lead nurturing to help advance leads through three stages of your lead generation funnel to get more qualified opportunities. Download lead generation channel mindmap.

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How Bad CRM Data Can Hurt Your Cybersecurity Business

SalesIntel

Bad CRM data can hurt your business in many ways. Multiple salespeople may contact the same customer or, even worse, work on the same account at the same time. Many decision-makers are hesitant to share their contact information with others. Bad Data Can Lead to Lost Opportunities. How Will You Define Bad Data?

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