Unbounce

NOVEMBER 4, 2021

Deception makes for poor marketing, ya know? This inspires a sense of urgency that moves people to snap up your offer—fast. Use your landing page copy to inspire a sense of urgency , prioritizing words and language that make your visitors feel like they’ll miss out on your offer if they don’t act fast. Just—don’t.

Landing Pages 145

Landing Pages Urgency Marketing Bundling Opt-out 145

Unbounce

OCTOBER 22, 2020

This article is the perfect read for marketers who are still working on their strategy for the big weekend, or still mulling over which deal they want to promote. Ben Jabbawy, Founder and CEO of Privy , says that while this puts less pressure on the Black Friday weekend itself, it also creates a new challenge for marketers.

Bundling 145

Bundling VALS Landing Pages eCommerce 145

Litmus

DECEMBER 5, 2018

The new Promotions tab provides email marketers with brand new, more visual opportunities to deliver even more value to Gmail users—and makes it easier and faster for subscribers to see inspiring images and deals. . Jordan shared an overview of Gmail’s new Promotions tab at the DDMA Email Marketing Summit. Heads-up, email geeks!

Promotion 103

Promotion Bundling Urgency Marketing Marketing Management 103

Unbounce

JULY 30, 2019

In fact, most experienced ecomm marketers start prepping long before Thanksgiving and Black Friday roll around. But for many marketers, it’s almost too easy to get planning late and let the holiday pass you by without running your own specials. ” It looks like this: Mixed Product Bundling. billion on Cyber Monday.

Landing Pages 111

Landing Pages Bundling Urgency Marketing Ad Exchange 111

Optinmonster

MARCH 22, 2023

In Marketing Metrics , the authors say: “The probability of selling to a new prospect is 5-20%. If someone’s buying a book on marketing, there’s no point in recommending a book on childcare (which is cross-selling anyway). Upselling is a simple method to increase your average order value and boost your bottom line.

Examples 136

Examples Tips Cross-Selling Bundling 136

ConvertKit

NOVEMBER 9, 2020

But discounting isn’t only about price—in fact, two other factors—urgency and status—are far more likely to drive customers to open their wallets. Urgency helps drive new customers. Most discounts aimed at new customers rely on urgency or loss aversion. Even small discounts can have significant effects.

Bundling 93

Bundling Urgency Marketing Pricing Price 93

ConvertKit

MAY 28, 2021

You go to your email inbox, and are instantly bombarded by marketing offers, spam, and chain emails from distant relatives. A solid email marketing strategy is one of the best ways to reach those oversaturated minds. Share ecommerce marketing offers on social media. Does this sound familiar? Now think about your customers.

Paid Content 124

Paid Content eCommerce Email Marketing Tactics 124

NuSpark Consulting

MAY 4, 2023

Retargeting, also known as remarketing, is a marketing strategy that aims to reach users who have previously interacted with your brand, website, or content. Here are some of the key retargeting strategies in marketing: Website retargeting: Show ads to users who have visited your website but didn’t convert or take the desired action.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 130

Adobe Experience Cloud Blog

JUNE 18, 2018

Engagement is the key to success for social media marketing—brands that drive more engagement from their audience are generally rewarded with better visibility and organic reach. Or, bundle value-added packages and services to create an irresistible offer. Build a sense of urgency by using phrases such as: Last day. Learn more.

Social Media 134

Social Media Sales Leads Top of Funnel Conversion 134

Optinmonster

MAY 30, 2024

AOV is a crucial metric for any ecommerce business owner or marketer. This number is a helpful benchmark for future sales periods and can also help you assess and improve your marketing campaigns. Why AOV Matters AOV plays a vital role in understanding customer behavior and optimizing your pricing and marketing strategies.

Order 96

Order Lead Scoring Lead Ranking Bundling 96

Martech

APRIL 7, 2023

Customer indecision is now a leading reason for missing B2B marketing and sales pipeline and revenue targets. But there are things B2B marketers can do to help sales teams and their prospects overcome purchase indecision and win more customers faster. The xx% discount urgency play: “This deal is only good for this quarter.”

B2B Sales 125

B2B Sales B2B Marketing Top of Funnel Marketing Analytics Tools 125

Optinmonster

DECEMBER 27, 2023

If yes, you’ll gain a lot by reading about scarcity examples in marketing. We’ll also share 34 scarcity marketing examples to help you boost conversions. In marketing, studies have found that limited-time offers improve the chances of customers buying a product by up to 33%. How Does Scarcity Marketing Work?

Examples 97

Examples Conversion Urgency Marketing Amazon 97

seo.co

MAY 24, 2021

The AOV calculation is simple – some might even say elementary – but it has a significant impact on the overall health and profitability of marketing campaigns for your ecommerce business. Product Bundles. It’s called product bundling. An example of a product bundle for a sporting goods website would be a “T-ball starter set.”

Order 105

Order eCommerce Lead Ranking Lead Scoring 105

Anyword

JANUARY 4, 2022

Running an effective marketing campaign doesn’t have to be a complete guessing game. As marketers, we know a few tried and true strategies that help boost our performance. Opting for a longer CTA creates more opportunity for you, the marketer, to include more context for your user. Create A Sense of Urgency.

Examples 92

Examples Planning Best Practices Paid Search Agency 92

SmartBug Media

JANUARY 11, 2023

Gaining the trust of new or prospective customers depends on specific content marketing strategies that fit your company and customer demographics. Through strategic content marketing, what other incentives can brands provide for new and prospective customers? Content Marketing Strategies That Avoid Discounting.

Marketing & Strategy 98

Marketing & Strategy Marketing Strategy Content Marketing Planning 98

Martech

JANUARY 13, 2022

Marketo is perhaps one of the best-known marketing automation platforms for marketers. Since then it has been integrated into San Jose, California-based Abobe’s suite of marketing software. Marketing analytics to prove and improve business impact. Marketo Sales Connect to coordinate sales and marketing.

Marketo 123

Marketo Enterprise Management Marketing Automation Services Marketing Management 123

SendX

NOVEMBER 20, 2018

SendX is an Email marketing platform that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. Valid for Cyber Monday SE Ranking - SE Ranking is an all-in-one SEO software with SEO tools that every marketer needs.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Optinmonster

APRIL 19, 2023

Whether you’re a small business or a large corporation, sales promotions can help you achieve your marketing goals. Sales Promotion Definition: Sales promotion is a short-term marketing strategy that aims to stimulate sales and increase consumer demand for a product or service. This can increase sales in the short term.

Promotion 88

Promotion Examples Urgency Marketing eCommerce 88

Litmus

JULY 12, 2021

Opposites give each other meaning and provide email marketers with opportunities to experiment and have fun. email marketing, you may be a little unsure about how to mix sales campaigns with relationship status. If we had to pick one phrase to sum up Singles’ Day marketing campaigns, it would be “treat yourself.” Day and night.

Email Marketing 113

Email Marketing Examples Marketing & Strategy Marketing Strategy 113

Litmus

NOVEMBER 24, 2023

While email marketers (justifiably) emphasize Black Friday email campaigns in their holiday email strategy, it’s not your only shot to hit your end-of-year goals. This year, Green Monday lands on December 11th, 2023, but marketers don’t need to stick to a strict schedule with this event. The “Green” stands for, well, American money.

Best Practices 99

Best Practices Urgency Marketing Bundling Promotion 99

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal. Deal - 25% OFF across all MONTHLY plans.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Litmus

APRIL 24, 2019

In December 2018, Gmail launched major updates to its Promotions tab , providing email marketers with more ways to make their emails visible and valuable to recipients. Curious how fellow email marketers utilize Gmail’s new functionality? This space was designed to highlight the visual components of your marketing email.

Promotion 79

Promotion Email Marketing Work Management Branding 79

Optinmonster

JUNE 11, 2024

Are you looking for the best and easy-to-follow Black Friday marketing guide? For eCommerce businesses, holiday sales marketing like Black Friday represents more than just dates on a calendar. In this post, I’ll share a marketing calendar specifically tailored for Black Friday and Cyber Monday (BFCM) marketing.

Planning 105

Planning Marketing Analytics Tools Paid Search Agency eCommerce 105

Huptech Web

DECEMBER 7, 2023

Using just one strategy limits thе outcome of your Christmas marketing campaigns. Developing a D2C marketing strategy that involves understanding consumer behavior can help create impactful campaigns. Bundling еncouragеs customers to buy morе itеms, increasing average transaction value.

Paid Content 97

Paid Content Marketing & Strategy Marketing Strategy Creativity 97

Hubspot

JANUARY 4, 2019

Make the buyer feel comfortable, but don't be afraid to communicate any urgency you might be feeling to move the deal forward. Which [package, tier, bundle] are you going with?". Price discounts could also make sense in competitive markets. Arrange next steps. Finalize the signing of the contract and any additional paperwork.

Work Management 101

Work Management Marketing Management Urgency Marketing Pricing 101

Directive Agency

APRIL 15, 2022

SaaS customer journey maps are useful strategic tools that help marketers, salespeople and business owners alike understand how customers interact with their platform. Visualizing the customer journey can help you create more effective inbound marketing strategies. Social Media Marketing. Align all your business departments.

Paid Content 105

Paid Content Enterprise Management Work Management Marketing Management 105

Optinmonster

MARCH 11, 2024

Adding social proof to your marketing campaigns can help you establish trust among your potential customers and increase sales. All these stats show that social proof is a must-have factor in your marketing strategy to help you position your business as a trustworthy brand. Do you want to improve your brand’s credibility?

Tools 87

Tools Work Management Marketing Management Best Practices 87

Velocity Partners

NOVEMBER 29, 2023

It’s also cheaper and easier to market platforms and products within one narrative thrust than to tell a bunch of different stories on different fronts. When markets are up and customers are eagerly spending, a slightly dispersed narrative might go unnoticed – clients will navigate their way to your offerings. Do you consolidate?

Enterprise Management 105

Enterprise Management Work Management Marketing Management Buy 105

Optinmonster

FEBRUARY 11, 2021

If you want your business or blog to be successful, you need to use email marketing. Email marketing is one of the best ways to engage and build relationships with your customers. We’ve looked at what’s available in the market and narrowed it down to the top list building plugins that will help you get more subscribers.

Ad Building 100

Ad Building Best Practices Lead Capture Template 100

Optinmonster

OCTOBER 24, 2023

That’s why we’re offering you this (for free)… OptinMonster’s FREE VIP Holiday Campaign Bundle We hand-crafted four holiday campaigns collections (totaling TWENTY campaigns) that will help you increase your sales over this year’s Black Friday, Cyber Monday, Giving Tuesday, and New Year’s.

Bundling 52

Bundling Mobile Marketing Template Urgency Marketing 52

ConvertKit

OCTOBER 29, 2021

Today, I’m giving you a step-by-step Cyber Monday 2021 marketing plan to promote your products, reach a wider audience, and increase sales. I spoke with Fani Purdy , a Marketing and Business Development Strategist who has taken part in Black Friday and Cyber Monday. Your step-by-step Cyber Monday 2021 marketing strategy.

Creativity 98

Creativity Landing Pages Cross-Selling Template 98

New North

AUGUST 7, 2024

As a marketer on a small but mighty team at a B2B tech company, you wear multiple hats and juggle countless tasks. At New North, we work almost exclusively with smaller marketing teams. Our marketing counterparts face the challenge of doing more with less — every single day. Sound familiar?

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Paid Content Ideal Customer Profiles 52

LeadSquared

SEPTEMBER 17, 2021

How then, do you ensure, that you are responding to these customers with the right message at the right time; how do you build an effective marketing automation strategy ? 7 Elements of a powerful marketing automation strategy. Understand that marketing automation is a continuous process. Market across all channels.

Marketing Automation Services 97

Marketing Automation Services Work Management Marketing Automation Automation 97

Huptech Web

JULY 7, 2023

Coupon code marketing strategies are here to save the day and supercharge your sales. Forget about the flashy ads and complicated marketing tactics for a moment. Wrapping Up We’ll guide you on this journey, unraveling the mysteries of coupon code marketing and equipping you with the tools to succeed. Well, guess what?

Urgency Marketing 52

Urgency Marketing Planning Advertising Agencies Loyalty 52

Huptech Web

FEBRUARY 2, 2023

When it comes to increasing revenue, most marketers’ first instinct is to find more customers, but that isn’t the only way to grow. AOV is a great strategy that allows businesses to grow without spending a fortune on marketing and advertising. A good AOV can also increase without increasing marketing and sales.

Order 52

Order Lead Scoring Lead Ranking Bundling 52

Optinmonster

JULY 31, 2024

If you want to stay on top of your eCommerce marketing strategy , you have to plan ahead for all the holidays and celebrations that you can use for promotions. For each holiday, I’m sharing marketing tips to help your eCommerce store make more sales throughout the year.

eCommerce 84

eCommerce Planning Merchandising Paid Search Agency 84

Outgrow

FEBRUARY 12, 2023

15+ Promotion Ideas on How to Grow a Small Business Marketing and growing a small business is a challenging task all startups go through. Through a flash sale, you can easily create a sense of urgency of time and FOMO (fear of missing out). Brands do everything in their capacity to increase their awareness and maximize their revenue.

Small Business Marketing 105

Small Business Marketing Promotion Cross-Selling Business 105