Marketing Insider Group

JUNE 7, 2023

For all the time, energy, and expense you pour into your business, you don’t just want any search engine optimization practices. The consumption of most online content is through mobile devices, even for businesses. Create long-tail keywords from your topic list. Guest blogging is a tactic we’ve embraced at MIG.

SEO 259

SEO Marketing & Strategy Long Tail Marketing Best Practices 259

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. DemandMetric ).

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Valasys

OCTOBER 2, 2023

In today’s digital age, having a strong online presence is crucial for small businesses looking to thrive in their local communities. Local SEO helps your business get noticed by potential customers in your area, driving more foot traffic and online engagement. Why is Local SEO Important for Small Businesses?

Small Business Marketing 52

Small Business Marketing SEO Tips Long Tail Marketing 52

Marketing Insider Group

JANUARY 2, 2024

For businesses, understanding the nuances of B2B SEO is essential, as it significantly differs from B2C SEO. The focus lies in catering to businesses and key decision-makers rather than individual consumers. Business decisions typically involve multiple stakeholders and a longer purchasing process.

SEO 234

SEO B2B Work Management Long Tail Marketing 234

Only B2B

MARCH 10, 2022

The “ugly” fact is that your strategy must be tailored to your business, industry, product/service, and target audience. If you’re serious about growing your business, you’ll need a robust lead generating strategy. To Acquire More Quality Leads, Optimise For Long-Tail Keywords.

Lead Generation 118

Lead Generation Sales Management Paid Content Sales Qualified Leads 118

Launch Marketing

SEPTEMBER 13, 2023

Utilize Long-Tail Keywords While generic keywords might have high search volumes, they are often overcrowded, vague and not optimized in PPC campaigns. Enter long-tail keywords. For instance, instead of “tech solutions,” a long-tail variant could be “B2B cybersecurity solutions for SMEs.”

Conversion Rate 127

Conversion Rate PPC Paid Search Agency Cost Per Click 127

Scoop.it

MARCH 14, 2024

These influencer campaigns not only showcase the benefits of opting for an RV rental but also help build valuable backlinks from travel blogs and influencer platforms (aka people who have niche authority), thereby boosting SEO. Image Source Another example to consider is LeatherCult, a brand specializing in genuine leather jackets.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

seo.co

APRIL 17, 2022

More specifically, you should zero in on blog & content writing. That said, your success in content marketing depends on your ability to write compelling blog posts. Why Your Law Firm Needs a Blog. Blogging isn’t something you do to fill your time and hear yourself talk. Establishes linkable assets.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Here’s our exact, 5-step blog traffic process: 1.

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

The Lead Agency

AUGUST 8, 2019

Blogs are becoming an increasingly common component of many B2B content marketing strategies. The business landscape is only continuing to grow in competitiveness and, if organisations fail to evolve, they’ll likely be left behind in the rush. Now, in 2019, there are over 500 million blogs that have been shared online.

Marketing Websites 63

Marketing Websites Long Tail Marketing Lead Scoring Lead Ranking 63

Adobe Experience Cloud Blog

JUNE 11, 2018

Starting an ecommerce business is something many people consider, but a much smaller number actually take the plunge. Ecommerce marketing simply uses the best channels and most effective digital methods for the benefit of your business. Nothing matters more than your digital presence as an ecommerce business. Know Your Customer.

eCommerce 134

eCommerce Long Tail Marketing Business Domain 134

Televerde

MAY 13, 2024

According to Harvard Business Review, a whopping 90% of buyers choose a vendor from their day-one vendor lists. That first email a prospect receives, or blog they read, or presentation they see can be the very thing that secures their connection with your brand and sets them on the path toward purchase. B2B buyers are no exception.

Top of Funnel 52

Top of Funnel Marketing Funnels Ideal Customer Profiles Marketing Automation Services 52

Adobe Experience Cloud Blog

JANUARY 9, 2020

You are on the go and battling life’s busy tasks and schedules. You perform a search on your mobile device, and the web page is taking too long to load. Most voice searches are long-tail keywords, and therefore contain more specifics to what people are searching. Tip #5: Long-Tail Keyword Research.

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

Go Beyond SEO

MAY 8, 2024

Creating fresh and engaging content, such as blogs , can further enhance your law firm’s visibility and thought leadership. Optimizing your Google My Business account and managing positive reviews can significantly impact your law firm’s appearance in search results. What are long-tail keywords and short-tail keywords?

Search Engine Marketing 60

Search Engine Marketing Search Marketing Paid Search Agency Marketing Analytics Tools 60

Spiralytics

AUGUST 31, 2023

Through keyword research, you can identify niche topics or long-tail keyword ideas that have lower competition but still attract a significant amount of search volume and are highly relevant to your target audience. Analyze competitor keywords Analyzing competitor keywords involves examining the terms used by competing businesses.

Keywords 62

Keywords Long Tail Marketing Lead Scoring Lead Ranking 62

Webbiquity

APRIL 13, 2022

Generally speaking, you’ll target more long-tail, highly specific, low-volume search phrases, as you’re trying to appeal to a narrow, specialized audience. B2B buyers are busy, so your content should provide value, answering their questions or offering unique insight so they don’t feel you’ve wasted their time.

SEO 297

SEO Marketing Websites B2B Marketing & Strategy 297

ClearVoice

JUNE 6, 2022

Congratulations on working consistently on your blog — but are your posts getting you the most traction for all that hard work? There are many benefits to having a library of posts on your blog, including greater trust with your audience and increased search engine rankings. blogging Click To Tweet. Why optimize old posts?

SEO 98

SEO Ad Frequency Eye-Tracking Keywords 98

seo.co

NOVEMBER 22, 2021

And if big-name businesses are willing to fight you for prime SERP real estate , they’ll put in more resources to get those expensive keywords to work for them. Still, they can be the very reason your blog gets more audience. Why are many people switching from short-tail keywords to zero volume keywords?

Keywords 111

Keywords Traffic Long Tail Marketing Lead Scoring 111

Brandpoint

MARCH 13, 2023

Find the highest-ranking keywords for your site : Discover which landing pages or blog posts are already resonating with your audience. These are keyword opportunities , search terms your audience uses that would be valuable for your business. Dig deeper with long-tail keywords Now it’s time to get into the minds of your customers.

SEO 62

SEO Paid Search Agency Long Tail Marketing Companies 62

Marketing Insider Group

JULY 3, 2023

Drill down more into long-tail keywords that fit the topic to present a niche perspective to your target audience. is a site by HubSpot helping entrepreneurs build successful businesses. The content is a treasure trove for B2B marketers looking for current trending topics and pain points for business leaders.

Trends 266

Trends Marketing AI Lead Scoring Lead Ranking 266

Brightedge

MARCH 31, 2022

In the current search landscape, businesses need to be constantly on their guard against incomplete, irrelevant and downright incorrect ranking strategies. More technical blogs like SEO by the Sea are also worth keeping up to date with. Long-tail Keywords Are Phrases of More Than Three Words. Google Hates Pop-Ups.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

Tiecas

MARCH 2, 2024

Generative AI is rapidly revolutionizing virtually every aspect of business in the industrial sector. Lack of long-tail specificity: Industrial searches often involve highly technical, long-tail keywords (e.g., See my earlier article, Industrial Blogging Lessons Learned from Working with Technical SMEs ).

SEO 52

SEO Long Tail Marketing Generation Marketing & Strategy 52

ClearVoice

SEPTEMBER 12, 2022

A benchmark is a standard used to measure performance, typically in business. As businesses look more to artificial intelligence (AI) technology for customer service and sales, tools like keyword spotting can identify keywords used in chat and customer calls to determine automated actions that resolve their issues. Long tail keywords.

Advertising Benchmark 97

Advertising Benchmark Keywords SEO Long Tail Marketing 97

SmartBug Media

MAY 20, 2021

If you’re reading this blog post, chances are you’ve also seen Scott Brinker’s annual Marketing Technology Landscape Supergraphic. Have I seen system integration projects that don’t actually provide any business value? Revisit it a month later, and see how many leads the blog post received compared to slinging data you already had.

Examples 98

Examples Marketing Automation Services Long Tail Marketing Business 98

SalesIntel

AUGUST 7, 2023

For these busy consumers, voice search is becoming an effortless way to access information quicker and more efficiently. That is, marketers must optimize their content to a more natural tone and queries, and when comparing SEO software options like Ahrefs vs Semrush , businesses can gain fresh insights into working queries.

Search Marketing 52

Search Marketing B2B Marketing Long Tail Marketing Marketing Analytics Tools 52

Webbiquity

DECEMBER 27, 2023

For instance, instead of focusing solely on keywords like “best restaurants,” consider incorporating long-tail conversational phrases like “What are the best restaurants near me?” In addition, claiming and optimizing your Google My Business listing is essential.

Optimization 169

Optimization FAQ Mobile Marketing Keywords 169

Top Rank Marketing

FEBRUARY 5, 2024

Gone are the days when keyword stuffing and writing consistent blogs once a week were enough to get your website noticed. This approach often involves identifying a few generic keywords related to the business or industry and creating content optimized around those terms. Both technically true!

SEO 120

SEO Marketing & Strategy Content Lead Scoring 120

Hubspot

APRIL 2, 2015

Focusing hours of hard work on keywords and metadata likely isn’t any small business owner’s idea of money or time well-spent. Yet, the ROI from doing so has a long tail that seriously impacts your bottom line. In fact, not spending time on SEO can mean failure for your ecommerce business. Long-Tail Keyword Phrases.

Long Tail Marketing 28

Long Tail Marketing Keywords eCommerce Top of Funnel 28

Webbiquity

MARCH 30, 2021

In a recent survey , B2B marketers and sales leaders were asked to name their most important metric for business success. Consequently, there’s been a strong emphasis on the use and optimization of long-tail keywords recently. This is because long-tail keywords more closely reflect normal speech patterns.

Lead Generation 262

Lead Generation Marketing Automation Services Trends Marketing AI 262

Contently

FEBRUARY 3, 2022

Lead generation companies exist to gather the contact details of consumers and company owners to sell on to related businesses, and their owners are, from my dealings with them, absolutely obsessed with SEO. Second, create supporting long-tail keyword blog content which links to the relevant main product or service page for SEO value.

Lead Generation 218

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 218

Bluetext

APRIL 2, 2024

In today’s fast-paced digital landscape , staying ahead of the curve is crucial for businesses looking to maintain a competitive edge. In this blog post, we’ll explore the importance of VSO, the strategies involved, and how you can leverage it to enhance your digital marketing efforts.

Search Marketing 32

Search Marketing Long Tail Marketing Optimization FAQ 32

Valasys

MAY 18, 2023

Both PPC and SEO are crucial components of Search Engine Marketing, which refers to businesses’ digital tactics and marketing campaigns to increase their online visibility and drive website traffic. But what are the differences between PPC and SEO, and which strategy is right for your business? What is PPC? What is SEO?

Paid Content 52

Paid Content PPC Comparison SEO 52

chiefmartech

JANUARY 25, 2022

But for this blog, which I try to keep agnostic about the larger industry, I thought this might be a good moment to reflect on what I’ve learned along the way in this mission to better integrate martech. The long tail is where the magic is. But for a smaller company, that TAM can be an attractive, profitable business.

Work Management 119

Work Management Long Tail Marketing Marketing Management API 119

Only B2B

NOVEMBER 1, 2020

We are not pressuring, but your online presence will either flounder or flourish your business based on your content marketing strategies. Specify the type of people you want to attract to your business. Long Tail Keyword. And now its time to create a content or blog to provide solution to your potential leads.

Lead Scoring 126

Lead Scoring Lead Ranking Generation Long Tail Marketing 126

Hubspot

NOVEMBER 17, 2011

But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. Not surprisingly, marketers and SEOs are responding by shifting their attention to long tail search optimization. What Are Long Tail Keywords?

Long Tail Marketing 28

Long Tail Marketing Lead Scoring Lead Ranking SERP 28

Adobe Experience Cloud Blog

AUGUST 17, 2017

In this blog, I’ll cover the key factors you need to succeed with personalized SEO results as well as the best way to optimize. of respondents to our survey didn’t realize their search results were personalized leads us to believe that many businesses are not optimizing their sites for personalized searches. Personalization Factors.

Long Tail Marketing 134

Long Tail Marketing SEO Personalization Lead Scoring 134