The Risks and Rewards of Using Generative AI for Content Creation: What Brand Marketers Need to Know
Content Standard
FEBRUARY 2, 2023
GPT-3 (Generative Pre-trained Transformer 3) is the generative AI model that ChatGPT uses. It was trained to specialize in generating human-like text in response to a text prompt, such as a question, command for information, or statement. As a result, competitors put the company on blast, and, arguably, its reputation has suffered.
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