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#TwitterPurge – a Much Needed Shake up for Influencer Marketing?

Onalytica B2B

Their long-term objective is to remove the abuse of the platform to influence others, in a bid to promote and preserve public safety. They’ve done this by ‘locking’ accounts that demonstrated bot-like and automated activity, which if not reactivated by the account creator, have been suspended. It’s been huge.

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8 B2B Digital Marketing Case Studies to Inspire You

Single Grain

With so many digital marketing tactics available, it can be challenging to know which ones will work best for your B2B business. That’s why we’ve put together a collection of eight B2B digital marketing case studies to inspire you.

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21 Ways To Build Your Social Media Presence, Like HubSpot Marketers

Hubspot

Not every social media interaction is like that, but it's what every brand wants. To draw its target audience in, create content that resonates with them and build a connection, i.e.: social media presence. Let's dive into what social media presence is and how to build it. Importance of Social Media Presence.

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Google Ads: The Definitive Guide (2018 Update)

SendX

You probably know that Google Ads is the fastest way to 10X your sales, thanks to the high buyer intent traffic it drives towards your landing pages. But how can you actually make it work for you and get your ads placed like this? The thing is, if you don’t know what you’re doing, Google Ads can be the fastest way to lose your money.

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A SaaS Marketing Plan for High Growth Companies

Hubspot

The same might be said for for the transition from product-market fit to the growth stage of a SaaS company. This is a daunting challenge, but in today's post we're going to look at the four core tenets of a marketing plan (goal setting, tactics, resources and evaluation) that can help you achieve these goals. Marketing budget.

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How to Create Your Content Strategy From Scratch

Contently

Content strategy boils down to figuring out what content will help your target audience and inspire them to take actions that boost your business. To name just a few, you need to set goals, research your audience, and map out how buyers will interact with your content. Set a mission, goals, and KPIs. Study your audience.

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The 7 Best Hootsuite Alternatives for 2022

Oktopost

Social media management platforms are now an essential part of any business’ digital marketing toolkit. Without these tools, marketers would have to scramble trying to maintain all their social media profiles individually. Paid plans. Agorapulse. NapoleonCat. Frequently Asked Questions. What is Hootsuite?