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LeadsRx Gives Advertisers Analytics Tools to Finally Measure National Television Commercials, Including Live, Broadcast, and Dual-Feed Cable Programming

LeadsRX

November 9, 2021 – Marketing analytics company LeadsRx today announced its LeadsRx Attribution product now supports multi-touch attribution (MTA) for national television commercials, including live, broadcast, and dual-feed cable programming. on broadcast networks (such as the big three of ABC, CBS, and NBC), or on cable networks.

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7 Ways You Can Succeed With B2B Live Video

Zoominfo

If you still adhere to old-school marketing initiatives , your product announcement likely comes in the form of a standard press release. Broadcast keynote speeches to your followers so they can feel like they’re right there in the audience. You can also broadcast a product demo hosted by an influencer. Final Thoughts.

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Crafting a Comprehensive VP of Marketing Job Description: Insights from a Virtual Marketing Executive

Launch Marketing

Outsourcing the VP of Marketing role to an agency has several advantages: External expertise: Stemming from their collaboration with clients across diverse industries, agency leaders offer a distinct perspective and exposure to various approaches for marketing endeavors, mediums and campaigns.

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7 Digital Trends Defining B2B Social Media Marketing in 2024

sagefrog

Since video generally generates more leads than other mediums, B2B brands are incorporating more video content into their marketing mix to communicate complex ideas, showcase products, and connect with their audience on a more personal level. Press Release, May 22, 2023. Contact us today to learn more. [1]

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LeadsRx Announces the Compatibility of their Multi-Touch Attribution Solution with Triton Digital’s Podcast and Advertising Solutions

LeadsRX

Several analytic vendors can report on ad results within the podcast medium on their own, however, LeadsRx attribution helps with understanding how podcast advertising contributes to outcomes alongside other channels that marketers use for ad campaigns.”.

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LeadsRx Attribution Gives Marketers Impartial Performance Marketing Data to Compare Podcast Ads Vs. Other Ad Channels

LeadsRX

It’s why advertisers are tuning in and are willing to spend upwards of $800 million dollars to reach consumers – with little knowledge of how those ads perform when compared to advertising on other mediums.

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What Is Earned Media?

ClearVoice

It’s when a journalist publishes or broadcasts an article that mentions your organization — or your client’s — in positive terms, earning the implied endorsement of that journalist and the media outlet for which they work. In short, people are more apt to trust a brand that has such favorable press.