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Three B2B Marketing Trends to Watch in 2023

Webbiquity

billion by 2027. Ads can also be placed within this digital environment, replacing out-of-home marketing. According to a 2023 industry report, the market growth for B2B companies is surging, with analysts predicting it will grow by 14.1% over a five-year period. This would make the industry worth $18.7

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1 million software companies by 2027? We’re gonna need a bigger chart

chiefmartech

I wouldn’t be surprised, with the level of hyperspecialization new buyers are demanding, to see that number grow to 1 million by 2027. ” In many ways, large “market makers” who offer stable platforms can catalyze the perfect environment for an ecosystem of entrepreneurs to thrive. One million software companies.

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What is retail media – and why it’s taking over in 2024

illumin

Media presented within a retail environment is the most encompassing description of retail media, given that the term’s definition is continuing to expand as retail and e-commerce evolve. According to eMarketer , retail media will be the fastest-growing ad channel by 2027, growing by more than 20% a year.

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Marketing is hiring more freelancers. Should one of them be you?

Martech

Digital marketers are now in an employment environment radically different from what it was pre-pandemic. Our research found that by 2027, four years from now, 50% of the workforce in the US will be freelancing in some capacity. One that’s giving them more leverage in the workforce.

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5 Tips for Growing a B2B eCommerce Business in Today’s Dynamic Market

Valasys

In the current market environment, which is constantly evolving, B2B eCommerce has emerged as a key player, establishing itself as essential for driving growth and fostering innovation. trillion by 2027. The global B2B eCommerce sphere is projected to be worth $20.9

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4 Gaming and eSports Trends for 2024 and What it Means for Advertisers

Digilant

Opportunity: In-Game Mobile Ad Buys Projections indicate that by 2027, advertisers will spend $9.86 The Growth of eSports Driven in popularity by younger generations, eSports are multiplayer games played in competitive environments with viewers, just as you would find in traditional sporting events. minutes and 18.2

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How Freelancers Can Stay Relevant as the Gig Economy Grows (Part 4 of 5)

ClearVoice

According to gig economy expert and entrepreneur Brett Helling , by 2027, it is projected that more than half of the U.S. By 2027, it is projected that more than half of the U.S. At its core, freelancing is a volatile, unpredictable environment that requires workers to be nimble and flexible.

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