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Nine Social Media Marketing Stats You Can Use

Webbiquity

Twitter emerged at the SXSW conference in March 2007. The phase “social media marketing” first appeared in searches back in March 2007, but the first spike in interest came in January 2009, when search volume more than doubled from the previous month. Across all age groups, 43% of people trust social media advertising.

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When Did Programmatic Advertising Start: A History Lesson

Rev

Those ads that we would see on our computers after school, or deep in a chat with your best friend, were actually the beginning of what we call Programmatic Advertising today. Programmatic Advertising: The Early Days. Google knew what they were doing as the years progressed, and eventually bought DoubleClick in 2007 for $3.1

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The Evolution of Inbound Marketing

SmartBug Media

Before the arrival of the inbound methodology, marketing and advertising were almost completely outbound. The first search engine launched in 1995; SEO was coined in 1997; PPC advertising took hold in 2000. And by 2010 mobile was already showing signs of changing the digital landscape forever. First, Some History.

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How Facebook Ads Have Evolved [+What This Means for Marketers]

Hubspot

One avenue businesses can leverage to make effective use of Facebook as a marketing tool is paid advertisements — a format that has moved through several iterations over the years. The ads themselves weren't particularly sophisticated, and the founders didn't have much of a firm grasp on digital advertising. Image Source: CNN.

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The First-Mover Advantage, Explained

Hubspot

When I started selling HubSpot software in 2007, no one had ever heard of inbound sales and marketing. Because HubSpot provided a solution that was completely unique in the market, we had no competition from other companies selling the idea of inbound. Barnes & Noble answered with the Nook in 2007, but it was too late.

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Unpacking the Rise of ABM and Ungated Content for B2B Marketers

Metadata

Paid social advertising has changed a lot since Facebook (now Meta) introduced ads at an event in 2007 featuring executives from Blockbuster, CBS, and The Coca-Cola Company. Mobile optimization allows marketers to reach people on the go, and interactive ad formats allow them to captivate people in today’s fast-moving world.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

” She is the premier Facebook marketing expert and has been since 2007. Video Marketing David Murdico David has consulting experience with T-Mobile, Bausch + Lomb, Tencent, Capcom, Pizza Hut, Atari, Dickies, and IBM. George’s Linkedin profile will make you a Hubspot expert. Even Facebook asks for her help.”