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Top B2B Marketing Content and Resources of 2023

Launch Marketing

To help put this past year into perspective from a marketing standpoint, we have put together a list of our top B2B marketing content and resources from 2023, focusing on strategies and emerging trends. But it is difficult to create a webinar that gets it right. We hope this content will help you make 2024 your best year yet.

Resources 136
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How to Create a Company Blog That’s A Go-To Resource

BenchmarkONE

Your company blog is great for pushing your own content marketing agenda and for providing endless resources to your leads and site visitors. So, let’s dive into the specifics needed to take your blog from an essential component of your small business marketing plan to a reliable, go-to resource for others within your industry.

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Commitment to Content Marketing Drives Blog Traffic and Growth for SaaS Company

Marketing Insider Group

How do you get attention for your brand without overspending on resources in a saturated market? Create KPIs that align with your content goal to understand its true ROI. Be consistent in publishing and follow your blog strategy to ensure you meet your content marketing goals. The Action: Creating a Voice and a Method.

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32 social media training resources and courses every marketer needs

Sprout Social

The more team members you onboard, the more important it becomes to keep up with the best training resources out there. We’ve gathered 32 of the best social media training resources and courses to help keep your growing team up-to-speed and yourself up-to-date. Free social media marketing training and resources. Level: Beginner.

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Starting a Blog for Your Business: Checklist

Sharpspring

Lots of businesses set up blogs without any planning behind the effort. But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads.

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How Weekly Blogging Can Boost B2B Sales By 10x

Marketing Insider Group

In B2B Marketing, it’s all about finding leads that convert to sales. The good ‘ole weekly Blog with consistently published articles is the proof your prospects are looking for. Weekly blogging is the express lane to boost your B2B sales by a factor of ten. With authority comes customer trust.

B2B Sales 285
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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. Nearly three-quarters (72.6%) of companies plan to maintain or grow the size of their content marketing teams in the coming year. Among those, almost half plan to add staff. Budgets are growing. Quantity still matters.