article thumbnail

What is a Dofollow Link?

Hubspot

Now, brands need to focus on more tightly-controlled metrics — such as Google’s PageRank — to boost their online appeal and push their site listing closer to the first page, first result pinnacle. With the right approach, these links can help leverage great content into higher PageRank and better search results. Here’s how they work.

PageRank 100
article thumbnail

14 Local SEO Strategies & Tips

seo.co

Local Profiles on Google Creating profiles in Google is the first thing that any business wanting local traffic must do. The profile must contain as much information as possible including a thoughtful description, pictures, contact details, store hours, and hopefully reviews. Why’s that?

SEO 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Marketo Buys Crowd Factory, Silverpop Buys CoreMotives, and Other News from Pardot, Neolane, Act-On and OfficeAutoPilot

Customer Experience Matrix

These are keyword monitoring, which tracks the user’s site rank in Google and Bing, and competitor monitoring, which captures metrics such as Google PageRank, inbound links, and indexed pages. Pardot added features for search marketing. Data comes from several sources. Not as sexy as a social marketing acquisition but useful nevertheless.

Act-On 120
article thumbnail

10 SEO Priorities for 2021 and Beyond

nDash

Also, get a Google My Business Profile so users have easy access to key information about your business like its hours and location.**. Sites become complex as you add pages, tags, and categories. Internal links help Google and users discover your content and boost your PageRank. Don’t forget to EAT. Redo your keyword research.

SEO 52
article thumbnail

Black Hat SEO: 19 Short-Sighted SEO Tactics that Will Kill Your Rankings

seo.co

When this attribute is present search engines will ignore the link in terms of flowing PageRank. Overusing exact match anchor text will make your backlink profile look artificial. Artificial backlink profiles will tank your site’s rankings more and more over time until you hit rock bottom — or get de-indexed. It’s not natural.

article thumbnail

Best Business Blogging Tips and Guides of 2010 (So Far), Part 1

Webbiquity

To make your blog stand out from the crowd, Edward Khoo provides 10 tips including using controversy (carefully), simplifying the subscription process and this gem: “Create different profiles for each social media site. Each profile should be designed to show a different facet of you and your expertise.&#. Post on Google Buzz.

article thumbnail

Is Author Rank Really Relevant?

Hubspot

Specifically, Google is dropping the profile photo and circle count from the search listings where authorship is assigned to a web page. And I’m not saying Google’s original love child, PageRank, lives on as the dominant search rank variable. That pile of intellectual gaga came to be known as “PageRank.”