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Web3 Startup Hiring Survived the Pandemic. Is This the End?

Zoominfo

If the original incarnation of the Internet was Web 1.0, and the advent of social media was Web 2.0, then decentralized web technologies — commonly referred to as “Web3” — represent the next major shift in how people might soon access the web and online experiences. Like the giants of Web 2.0

Startups 100
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Five Lessons From the Web 2.0 Summit

Paul Gillin

I had a chance to attend the recent Web 2.0 Summit in San Francisco and hear from some of the business leaders of the new Internet, including the CEOs of Google, Facebook, Yahoo! Make Marketing a Service to Customers - I didn’t write down who said this, but the comment stuck with me long after the conference was over.

Web 2.0 50
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Web 3? It’s the web we hope for, not the one we know

Martech

was just information listed on a web page. made the web page interactive. Bringing many existing, but cutting-edge technologies together, Web3 is supposed to be “the next big thing”, taking the internet into the 21st century. This requires extensive research, ideation, prototyping and validation.” “We Say that again?

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Chris Abraham joins Cindy Crescenzo and Steve Farnsworth on FIR with Shel Holtz

Biznology

Figuring out what people are talking about using Google Trends is a better way to do real-time marketing. Dan York reports on the Internet Governance Forum this week in Mexico, a panel last week on Internet fragmentation (which communicators don’t want), and WordPress’s move toward promoting more SSL/TLS. Like this post?

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9 Ways to Successfully Achieve Brand Authority

Scoop.it

At this point in the Web 2.0 Only with a strategy to build the brand across all channels can marketers create brand authority. Establish credibility and expertise Your customers are saturated with information and marketing messages, so how can you stand out in the crowd? Image sourced from pepper.io

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I’m an influencer, pay me more!

Biznology

Lucky for me, a major focus of our time together was influencer marketing. Be sure to read the two influencer-related articles that we read in preparation for the discussion: The Rising Cost of Influencer Marketing: How Much Is too Much? Why Influencer Marketing Is Faltering and How PR Can Save It. He specializes in Web 2.0

PR 80
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6 Steps to Prepare for the Mobile Revolution

Marketing Insider Group

By summarizing Morgan Stanley’s latest research , I demonstrated the tremendous growth of the mobile internet channel and suggested that mobile is the next big thing. What does all this mean to the B2B marketer? I will suggest the top 6 opportunities for mobile marketing and the steps you should take now.

Web 2.0 100