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The Ultimate Guide to LinkedIn Sales Navigator

Oktopost

LinkedIn Sales Navigator has evolved into an indispensable tool for the majority of sales teams. With the strong presence of B2B buyers on LinkedIn, sales teams are now leveraging the platform to optimize their prospecting efforts, moving beyond solely using cold calling and traditional outreach methods.

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New ways to identify B2B buying group members

Martech

However, with B2B buying journeys now occurring primarily online before sales’ involvement, marketers are turning to new data-driven technologies to pinpoint potential buying group members earlier in the process. The idea here is to get a relationship going early in the buying process, which these days happens almost entirely online.

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4 LinkedIn Lead Generation Tactics You’re Missing Out On

PureB2B

Using LinkedIn for lead generation has become a staple of B2B marketing. Given that business owners and decision-makers use LinkedIn for networking, self-promotion, job hunting, and more, it’s an ideal platform on which to reach them. Why You Need LinkedIn Lead Generation. 4 Ways to Use LinkedIn for B2B Lead Generation.

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Virtual Prospecting with Intent Data: Fueling B2B Engagement

Only B2B

This evolution has led to the rise of virtual prospecting, a strategic process that harnesses the power of intent data for more meaningful engagement. Intent data has emerged as a game-changer in B2B prospecting. Identifying Real-Time Purchase Intent Intent data is most powerful when it’s captured in real-time.

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Five Ways to Change Your Sales Strategy After COVID

Zoominfo

Evaluate These Changes to the Sales Process Here are five changes to consider as vaccinations increase, offices reopen, and companies seek new business: 1. Use buying signals to get in front of newly established businesses. Companies in similar positions with their services should make changes to their sales process accordingly.

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Five Ways to Change Your Sales Strategy After COVID

Zoominfo

Evaluate These Changes to the Sales Process. Use buying signals to get in front of newly established businesses. Many, if not most, of the new companies created last year don’t know about your products, so intent signals can be a powerful tool to detect when they have interest. Rely more on automation.

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Salesforce Sync: What, Why & How?

Zoominfo

So, let’s dive into how Salesforce Sync helps enable sales reps by supporting the foundation of any sales process: Territory Management. From a rep’s perspective, there’s nothing worse than finding that perfect prospective account on LinkedIn. This isn’t an ‘eye of the beholder’ process. Think about it.

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