The future of martech apps is happening in SMB and the mid-market. Here’s why.
chiefmartech
MARCH 4, 2023
But the real sweet spot for martech and salestech innovation seems to be in upper-SMB and the mid-market. Now — disclosure — I’m the VP of platform ecosystem at HubSpot, which is a leading platform in that space. The post The future of martech apps is happening in SMB and the mid-market. So assume I’m biased.
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