Convert

APRIL 7, 2021

In 2020, we started hosting more live events over at Uscreen’s YouTube channel. At Uscreen, live streaming video stats also show the number of live events grew by 1468% between January and August 2020. Optimizing YouTube Videos to Go Viral During the Holidays. it’s no wonder YouTube wants in on the action.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

The Lead Agency

APRIL 14, 2024

Use listener data to inform your content Track your listener stats and learn what is engaging your audience. You can post them on your website, upload them to YouTube, include them in your eDMs or use them in ads. With every piece of content you create, look at your stats and listen to your audience.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Golden Spiral

MARCH 14, 2019

In both cases, these ads allow you to drive website traffic and stay top-of mind throughout a buyers journey through the funnel. So that begs the question…is the issue with B2B ad conversions industry-wide, or the content of advertisement itself the problem? You're creating a hole in your marketing funnel.

Paid Content 91

Paid Content Paid Search Agency Top of Funnel Ads 91

Hubspot

MARCH 14, 2017

Marketers starting out with video often wonder if they should just use YouTube to host their brand's videos. YouTube is free, and it has over 1 billion users. YouTube is designed to serve content creators who want to monetize videos and organizations who build brand advertising campaigns. Why Use Wistia. Great question.

Marketing Automation Services 94

Marketing Automation Services Top of Funnel Click Rate Budget Programs 94

Convince & Convert

AUGUST 22, 2012

Why: View site traffic and visitor behavior exclusively from sources like Facebook, YouTube, Twitter and the like. Where: To view custom event stats, navigate to Content >> Events >> Top Events. What: Show the value of social media in the sales funnel. Filter Social Media Traffic. Define page you want to improve.

Marketing Analytics Tools 150

Marketing Analytics Tools Social Media Marketing Report Analytics 150

Porch Group Media

MAY 28, 2019

Here are some additional stats on Facebook every marketer should know: 68% of Americans use Facebook In comparison, 35 percent of Americans use Instagram, 29 percent use Pinterest and 24 percent using Twitter. Getting Started with Facebook Advertising. V12AudienceLink Facebook Advertising Solution. Incorporate Video Ads.

Acquisitions 49

Acquisitions Facebook Ideal Customer Profiles Advertisements 49

Sprout Social

AUGUST 23, 2022

Trying to figure out how to make money on YouTube? Recent YouTube stats prove just how dedicated the platform’s base is. Not to mention YouTube’s staggering $8.6 That’s why we wrote this breakdown of how to make money on YouTube and what to expect along the way. YouTube is no exception.

Youtube 98

Youtube Ad Exchange Advertising Agencies Adsense 98

Optinmonster

DECEMBER 4, 2019

By what the stats show, yes. Instead of just trying to rank for bottom of the funnel keywords (like “buy dog food”) you’re attracting people to your brand at the top of the funnel through educational and exciting content (like “12 awesome tricks to teach your dog”). So, is video marketing worth it?

Paid Content 88

Paid Content Practices Top of Funnel Work Management 88

Outbrain

JULY 3, 2018

There are lots of different video types that serve several objectives , and each one fits into the sales funnel in a different way. They are also great for video SEO, and get great organic ranking on YouTube and Google. When it comes to online behavior, the stats are clear: people are restless. But the question is: how?

Top of Funnel 51

Top of Funnel Video Marketing Planning FAQ 51

Convince & Convert

JULY 20, 2012

Read on for insights from Eric Boss & DJ Waldow’s Social Media Stat of the Week ( This week : The Wall Street Journal reports more people are turning to YouTube as their news source). DJ, I know, I am certain, that you have a social media stat of the week. Eric: Yes that was YouTube before YouTube.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Buffer

DECEMBER 10, 2018

Brian : The stats supporting the effectiveness of video marketing go on and on. Social media, your website, YouTube , you name it. Hailley : The best part of tutorials or explainer videos, is that it helps to move people quickly down the funnel into buyer consideration. It’s common across B2B and B2C! And equally important part!

Top of Funnel 111

Top of Funnel Video Marketing Product Brand Identity 111

QuanticMind

JUNE 13, 2016

Peter’s most interesting proof points were his company’s marketing funnel results. Their funnel conversion stats were off-the-charts exceptional. Demandbase’s business metrics came down to just three KPIs: close rate, average contract value (ACV), and funnel velocity across sales segments. Metrics/attribution.

CMO 40

CMO Account Based Marketing B2B Thought Leadership Thought Leadership 40

Convert

NOVEMBER 9, 2020

Everyone wants their YouTube videos to go viral. The good news is that a recent study has discovered the science behind viral YouTube videos , which means that marketers will now be able to use the formula to increase the chances of their videos going viral. Why Use YouTube in Your Marketing Strategy?

Viral Marketing 105

Viral Marketing Youtube Video Marketing Optimization 105

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category).

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Directive Agency

JULY 7, 2017

They want strategies, trends, and stats to help them better manage their company. Youtube channels work for many hands on marketers working in the trenches of campaign set up and optimization. To best engage with your end customer you need to create helpful content for multiple stages in the buyer’s funnel.

Ideal Customer Profiles 49

Ideal Customer Profiles Top of Funnel Sales Management Content Marketing 49

Optinmonster

JULY 21, 2023

” ( HubSpot ) For more email marketing stats, read Top Email Marketing Statistics You Need to Know. Small Biz Genius ) For more social selling stats, read Top Social Selling Statistics (Includes Social Media Marketing!). GFK ) For more eCommerce stats, read Useful eCommerce Stats You Must Know. billion by 2025.

Statistics 58

Statistics Marketing Automation Services eCommerce Stats 58

Single Grain

MAY 9, 2023

In this article, we will discuss the benefits of video ads, the different types of video advertising, and how businesses can create a profitable video advertising strategy. Not only does paid video advertising come with numerous advantages, but there’s also a good chance your competitors are already taking advantage of this strategy.

Paid Content 52

Paid Content Paid Search Agency Advertisements Advertising 52

Sprout Social

JANUARY 30, 2020

When someone churns, they’ve basically dropped out of your funnel. That’s because the customer journey through a SaaS marketing funnel is anything but straightforward. Meanwhile, you might have customers at later stages of the funnel comparing your product to competing SEO tools and others who are ready for a trial.

Webinar Metrics 96

Webinar Metrics Marketing Strategy Marketing & Strategy Planning 96

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Podcasts vs. YouTube. The pattern holds for YouTube and Linkedin, too. Private brand communities vs. Facebook. Linkedin Groups vs. Twitter.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Vidyard

SEPTEMBER 11, 2019

But the length for any particular video depends entirely on the use case, channel, industry, and where it fits in the marketing and sales funnel. Some video stats: The average business video in 2018 was 4.07 YouTube Video Length. Make B2B videos on YouTube two minutes or less. The earlier the stage, the shorter.

Top of Funnel 128

Top of Funnel Video Marketing Advertising Funnels Funnel Advertising 128

Single Grain

OCTOBER 24, 2023

They predict that SGE will impact the amount of traffic being funneled to websites. Here’s an interesting stat: Insight Partners’ study found that only 57% of links cited by SGE are from the first page of organic search results. So, is the sky falling? Probably not.

Paid Content 52

Paid Content Marketing AI SEO Generation 52

Single Grain

MARCH 2, 2020

Whether it’s on YouTube, Instagram or Facebook, consumers love video. YouTube is the second most trafficked site, after Google. Keep in mind that the length of a video generally varies depending on which stage of the marketing funnel you're creating content for. The Complete Guide to YouTube SEO.

Top of Funnel 130

Top of Funnel Video Marketing Product Tips 130

Convince & Convert

APRIL 19, 2012

Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). Facebook advertising, Twitter advertising, LinkedIn advertising, etc. You have I think a related social media stat of the week. Listen Now.

Paid Content 119

Paid Content Advertising Agencies Paid Search Agency Trigger Marketing 119

Optinmonster

MAY 7, 2020

That means any marketing and advertising budget you’re spending to promote your products will be wasted. But wouldn’t it be great if you knew the secrets of writing high converting sales pages so you could funnel a steady stream of revenue straight to your bank account? How to Create a Sales Letter Funnel.

Top of Funnel 88

Top of Funnel Advertising Funnels Digital Marketing Funnels Funnel Advertising 88

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Why not funnel this content onto Facebook and make your Page the go-to place for insights and information on your particular industry? This means that you probably already have a large number of resources to share.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Vidyard

FEBRUARY 19, 2021

But the length for any particular video depends entirely on the use case, channel, industry, and where it fits in the marketing and sales funnel. What is the Ideal YouTube Video Length 1.5 A YouTube viewer, for instance, may happily watch for four minutes whereas an Instagram user probably won’t give it more than 15 seconds.

Top of Funnel 65

Top of Funnel Video Marketing B2B Thought Leadership Advertising Funnels 65

Single Grain

MAY 12, 2020

YouTube celebrities, athletes and influential entrepreneurs have been doing this for years. If you still need convincing that video content is the way to go, consider the concept of YouTube stars – people who rise from complete unknowns to fame and fortune, purely through the power of online videos. Total cost? One cup of coffee.

Paid Content 145

Paid Content Video Marketing Top of Funnel Webinar Metrics 145

Outgrow

FEBRUARY 19, 2024

Here are some stats for your reference: 55% of marketers say blogging is their #1 inbound marketing priority. This type of marketing doesn’t require a large investment like traditional advertising. Combine Content Marketing With Sales Build content to complement the sales funnel. But don’t take our word for it.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Outgrow

FEBRUARY 19, 2024

Here are some stats for your reference: 55% of marketers say blogging is their #1 inbound marketing priority. This type of marketing doesn’t require a large investment like traditional advertising. Combine Content Marketing With Sales Build content to complement the sales funnel. But don’t take our word for it.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Single Grain

NOVEMBER 15, 2019

Sure, you might not need billions of people to view your video advertisements. Now think about that with these video stats : 45% of people watch more than an hour of Facebook or YouTube videos every week. It’s also worth noting that 84% of Facebook’s total advertising income comes from mobile advertising.

Paid Content 97

Paid Content Paid Search Agency Facebook Ads 97

Martech Advisor

MARCH 11, 2020

What Is a Content Marketing Funnel? Digital Advertising. Digital advertising consists of many ad channels and formats to connect with your audience. The developments in programmatic advertising have allowed both - advertisers and publishers to automate a huge chunk of activities. Stage 1: Top of the Funnel (TOFU).

Top of Funnel 107

Top of Funnel Paid Content Practices Examples 107

Optinmonster

MAY 6, 2020

Think about how these stats from Truelist on UX can affect your bottom line: Developers spend 50% of their time fixing issues which could have been avoided. This can also help you advertise to customers in another language. Simply add those emails into a funnel, starting with an automated email series. Real-time stats.

eCommerce 98

eCommerce Practices Top of Funnel Best Practices 98

Single Grain

MAY 4, 2023

Advertising case studies are an excellent way to demonstrate your best work to prospective clients to generate more consultation requests. In this article, I will explore what an advertising agency case study is, why it is important, and how you can create one that effectively communicates your agency’s value and expertise.

Advertising Agencies 52

Advertising Agencies Case Study Case Studies Paid Search Agency 52

Single Grain

AUGUST 8, 2019

Here are a couple of stats that will probably make you rethink the power of remarketing : 97% of e-commerce purchases come from repeat visitors. If you choose an online remarketing strategy, you might run ads through Google, Facebook or YouTube. The Ultimate Guide to YouTube Advertising in 2019. Don’t Be Pushy.

Conversion 108

Conversion Buying Cycle Click Rate Conversion Rate 108

Convert

MARCH 21, 2023

In which case you may want to incorporate those answers into the copy along the funnel. Visualize the Conversion Path When you visualize your funnel, you can see where visitors are dropping off and where they are converting. Where do users quit in the funnel? Not after, when they’ve lost interest. How does it work?

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

Sprout Social

MARCH 22, 2021

In fact, recent statistics note that social advertising is practiced by a staggering 83% of B2B marketers and is second only to search engines in terms of success. Rather than focus on selling, most B2B companies use social as a top-of-the-funnel marketing channel, specifically for content promotion and awareness. Building trust.

Ad Building 145

Ad Building Marketing & Strategy B2B B2B Thought Leadership 145

The Lead Agency

JUNE 30, 2019

However, any marketer that thinks this stat is only referring to B2C consumers is wrong. Social selling is, as its name suggests, using social media to introduce prospects into your funnel. In fact, 92% of consumers trust peer recommendations above all other forms of advertising.

Paid Content 48

Paid Content Social Media Social Marketing B2B Marketing 48