KoMarketing Associates
FEBRUARY 10, 2021
Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. What Are SERP features? SERP features are all the little widgets of information Google (or Bing) can put into the search results. What is a “Zero-Click Search?”.
KoMarketing Associates
NOVEMBER 18, 2020
In this post, let’s dive into 6 new LinkedIn Ad features that advertisers around the world are thankful for. In order to utilize this feature, you will need to run a campaign that targets a company target list. Lastly, LinkedIn launched a new targeting feature that is sure to make growing companies thankful. Conversation Ads.
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KoMarketing Associates
NOVEMBER 27, 2018
An important capability of an employee at a B2B online marketing agency is the ability to adjust on the fly and be there to offer a helping hand whenever clients might be in a pinch, or simply need some advice. How Does Google Determine Featured Snippet Content and How Can We Show Up?
KoMarketing Associates
MAY 13, 2020
Since Hummingbird, featured snippets have become much more prominent in search as Google has become smarter and aims to provide information quicker and more effectively than before. Google’s featured snippets have been a welcomed addition to the SEO community as well. Why Featured Snippets are Important for SEO.
Biznology
MAY 23, 2018
A live feature presentation is a key component of Agile methods. One of them is “create compelling feature presentations” – which sounds obvious, but often runs afoul of the Agile principle of minimal documentation. Feature presentations. Unfortunately, I have never attended an ideal feature presentation. Challenges.
KoMarketing Associates
DECEMBER 2, 2020
LinkedIn Company Pages are playing a larger and larger role in marketers’ social media strategies , too. To support this, LinkedIn has upgraded several features in Company Pages over the last year – features that make Company Pages more valuable than ever before. Here are the improvements marketers need to know about.
KoMarketing Associates
DECEMBER 3, 2019
Some cost money, like SEMRush, but have a wide variety of features, like competitive research, keyword ideas and traffic estimates. In this post, we will be discussing the key SERP features advertisers can use to improve their paid search performance. There is, however, an SERP feature that can offer similar ideas at a smaller scale.
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