Thinkers360

MARCH 15, 2024

Dang Leadership Arthur Diniz CEO at Crescimentum Contact Arthur Diniz Leadership Waldin Duran Regional Sales Manager Peru at Accor Contact Waldin Duran Washington Filho Agenda Tellme School Contact Washington Filho Carlos Garcia Digital Strategy Manager at Betr Media S.A.S International Keynote Speaker Quiñones & Partners Group S.A.

B2B Thought Leadership 61

B2B Thought Leadership Thought Leadership Work Management Digital Transformation 61

Marketing Insider Group

JANUARY 13, 2021

Using content marketing to manage your online reputation includes SEO, social media, and customer-focused content. Online reputation management (ORM) is a combination of marketing, public relations, social media management, SEO, and other strategies to promote, monitor, protect, and defend your online image.

Marketing Management 332

Marketing Management Content Marketing Planning Content 332

Thinkers360

MARCH 8, 2024

15 Alex Sharpe Sharpe Management Consulting LLC Contact Alex Sharpe Score: 44.67 15 Alex Sharpe Sharpe Management Consulting LLC Contact Alex Sharpe Score: 44.67 19 Dr. Cynthia Young CJ Young Consulting Contact Dr. Cynthia Young Score: 41.14 Javnyuy Joybert Score: 54.69 13 Dinis GUARDA ztudium Contact Dinis GUARDA Score: 48.94

B2B Thought Leadership 124

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 124

Thinkers360

MARCH 22, 2024

Top 50 Global Thought Leaders and Influencers on Legal & IP 2024 Rank Picture Thought Leader Info Thought Leader Score (Normalized) 1 Amii Barnard-Bahn Barnard-Bahn Coaching & Consulting Contact Amii Barnard-Bahn Score: 100 2 Debmalya Biswas Wipro Contact Debmalya Biswas Score: 93.71 4 Patrick J. Prashant Mali [MSc, LLB, LLM, Ph.D.]

B2B Thought Leadership 104

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 104

Thinkers360

APRIL 7, 2024

4 CB Bowman Courage Consulting Contact CB Bowman Score: 82.11 11 Amii Barnard-Bahn Barnard-Bahn Coaching & Consulting Contact Amii Barnard-Bahn Score: 50.51 18 Kamales Lardi Lardi & Partner Consulting Contact Kamales Lardi Score: 45.50 18 Kamales Lardi Lardi & Partner Consulting Contact Kamales Lardi Score: 45.50

B2B Thought Leadership 91

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 91

Thinkers360

MARCH 1, 2024

28 Kevin Benedict Tata Consultancy Services Contact Kevin Benedict Score: 36.48 Thinkers360 is an opt-in network of the world’s foremost B2B thought leaders — including academics, advisors, analysts, authors, consultants, executives, influencers, and speakers — with over 100M followers on social media combined. Score: 37.71

Education 127

Education B2B Thought Leadership Thought Leadership Lead Scoring 127

Marketing Insider Group

NOVEMBER 18, 2020

As mainstream media continues to shrink and tech press primarily focuses on the biggest companies, Nutanix needed to find ways to effectively raise its profile in order to remain successful in a highly competitive and transformative industry, according to Jennifer Massaro, senior director of Public Relations and executive director of The Forecast.

Forecasting 330

Forecasting Cost Per Click B2B Thought Leadership Demand Generation Agencies 330

Thinkers360

APRIL 14, 2024

5 Dave Rebbitt, MBA, CRSP, CD Rarebit Consulting Contact Dave Rebbitt, MBA, CRSP, CD Score: 70.99 6 Ben Stickle Stickle Consulting Contact Ben Stickle Score: 69.39 8 Clive Lloyd GYST Consulting Contact Clive Lloyd Score: 53.95 10 Luigi Cappel SoLoMo Consulting Ltd Contact Luigi Cappel Score: 49.16

B2B Thought Leadership 77

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 77

Thinkers360

FEBRUARY 16, 2024

27 Ben Stickle Stickle Consulting Contact Ben Stickle Score: 34.99 33 Joven Jader Prosults Consulting LLP (www.prosultsconsulting.com) Contact Joven Jader Score: 34.31 40 Peggy Smedley Specialty Publishing Media Contact Peggy Smedley Score: 32.98 40 Peggy Smedley Specialty Publishing Media Contact Peggy Smedley Score: 32.98

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Thinkers360

APRIL 28, 2024

27 Kamales Lardi Lardi & Partner Consulting Contact Kamales Lardi Score: 31.09 28 Nelson Emílio Singularis Human Consulting Contact Nelson Emílio Score: 31.09 40 Stephen Underwood U-CAN Global Multicultural Consultancy Group, L.L.C 49 MRINMOY PAUL Tata Consultancy Services Contact MRINMOY PAUL Score: 30.33 29 Gabor A.

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Thinkers360

MARCH 16, 2024

9 Chuck Brooks Brooks Consulting International Contact Chuck Brooks Score: 39.64 34 Alex Sharpe Sharpe Management Consulting LLC Contact Alex Sharpe Score: 31.17 3 Tom Meehan, CFI CONTROLTEK Contact Tom Meehan, CFI Score: 59.56 4 Mark Lynd Netsync Contact Mark Lynd Score: 59.49 7 Yaroth Chhay ACLEDA Bank Plc. Brian Reid Score: 41.17

B2B Thought Leadership 91

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 91

Biznology

APRIL 18, 2017

We as brand managers, marketers, public relations and communications professionals, and advertisers are just not in the right Twitter — because we’re not just uninvited, we’re unwanted as PR and marketing pros. He operates his consultancy at Gerris Corp. He specializes in Web 2.0 possibly in the world.”

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

ClearVoice

APRIL 15, 2021

Wh en a brand or a professional wants to build their SEO footprint, their industry expertise, or they seek a little bit of fame and virility, they may hire a public relations professional. Often, earned media is credited to public relations experts who ensure their clients are top of mind for industry influencers. .

Paid Content 119

Paid Content Media PR Paid Search Agency 119

Sprout Social

SEPTEMBER 12, 2022

The agencies in our Agency Partner Directory , for example, use Sprout Social to power publishing, reporting and more for their clients. Depending on the agency, specific services can include: Manage social media accounts: This can include post publishing, developing a social media marketing strategy , conducting audits and more.

Work Management 90

Work Management Marketing Management Paid Social Agency Advertising Agencies 90

Hubspot

AUGUST 29, 2019

With sections on social media management, crisis communications, media relations, marketing, and more, PR Daily serves up a diverse range of topics for PR and comms pros. How publishers navigate ‘b t briefs’ from agencies. Three posts to check out: The Communications Professional’s Customer Behavior Playbook. Spin Sucks.

PR 75

PR Paid Content Public Relations Paid Search Agency 75

Tiecas

SEPTEMBER 5, 2023

I’m sure you’ve heard marketing consultants like me talk about the importance of creating a marketing strategy and then following a plan for success. I can assure you they are not just consulting jargon. Market research: Involves analyzing market trends, customer demographics, and competitor strategies.

Planning 52

Planning Marketing Budget Creation Marketing Budget Marketing & Strategy 52

Thinkers360

FEBRUARY 23, 2024

22 Thomas Bertels Purpose Works Consulting LLC Contact Thomas Bertels Score: 34.13 Thinkers360 is an opt-in network of the world’s foremost B2B thought leaders — including academics, advisors, analysts, authors, consultants, executives, influencers, and speakers — with over 100M followers on social media combined.

B2B Thought Leadership 61

B2B Thought Leadership Design Thought Leadership Lead Scoring 61

Thinkers360

FEBRUARY 9, 2024

32 Alex Sharpe Sharpe Management Consulting LLC Contact Alex Sharpe Score: 30.26 39 Umang Mehta Iraje Software Consultants Private Limited Contact Umang Mehta Score: 30.16 45 Bobby Varanasi Matryzel Consulting, Inc Contact Bobby Varanasi Score: 30.13 45 Bobby Varanasi Matryzel Consulting, Inc Contact Bobby Varanasi Score: 30.13

B2B Thought Leadership 52

B2B Thought Leadership Analytics Lead Scoring Lead Ranking 52

Sword and the Script | B2B

MARCH 26, 2024

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys.

B2B Thought Leadership 83

B2B Thought Leadership Thought Leadership Studies B2B 83

Biznology

JULY 26, 2016

Medium could be the (or a) future of online publishing. No matter how many times lists of transgressions are published, PR practitioners continue to p**s off journalists. WordPress’s imminent update, and the woes of news publishers on Facebook. He operates his consultancy at Gerris Corp.

PR 80

PR Web 2.0 Blogger Public Relations 80

Stevens & Tate

MARCH 2, 2020

Exceptional customer experience is leading the way in marketing, shifting focus onto inbound strategies for serving and retaining existing customers. When customers share their enjoyable experience or outstanding service, their reviews are more likely than ads to impact new buyer behavior and marketing trends.

Trends 59

Trends Planning Paid Search Agency ROAS 59

SmartBrief - Marketing

AUGUST 14, 2023

That said, I do have a strong opinion regarding how best to leverage marketing agencies and consultants, as outlined in the following article. The ideal use of an agency (or consultant) is for strategic planning and often, the setup and launch of marketing campaigns or programs. Let’s cut to the chase.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Work Management Marketing Automation Services 52

Schubert B2B

JULY 20, 2018

Getting trade publications to publish or post your company’s news can be a challenge. Even if your company doesn’t have a new product or recent accomplishment to promote, you can still uncover interesting news to fuel your B2B public relations program. Creating New News. Plan Ahead. Editorial Calendars.

PR 69

PR Paid Search Agency Companies Public Relations 69

Writing on the Web

FEBRUARY 19, 2014

Is a business blog worth the time you need to research, write, format and publish quality content? It’s a good question, particularly for small businesses, coaches and consultants who don’t have staff and a lot of time. Publishing a quality blog requires time and effort. WordPress.com blogs publish 40.5

Business Blogging 100

Business Blogging Business Custom Publishing Social Media 100

Sprout Social

MAY 3, 2023

When I think about marketing leaders in my networks and our customers—whether it’s B2C or B2B—our roles encompass so much more than bringing awareness to our brand and positioning. A CMO’s charge is to show up as a clear mirror for the organization in terms of where we are succeeding, where we are failing and what our customers want.

Allocation 97

Allocation Peer-to-peer Marketing Budget Work Management 97

markempa

JUNE 23, 2005

« B2B Marketing and PR Internship | Main | Improving Lead Generating And Conversion Rates » Marketing to Small-Medium Businesses Via IT Consultants & Resellers I was quoted in a special report by MarketingSherpas contributing Editor, Dianna Huff. They want to co-create lead generation programs that are highly customized.

Advertising Mediums 120

Advertising Mediums Consulting Lead Generation B2B Marketing 120

Convince & Convert

DECEMBER 14, 2013

Jeff asked several other content/social thinkers and consultant-types to weigh in as well. Here’s what I said: Content marketing is a device used by companies to educate, inform or entertain customers or prospects by creating attention or causing behavior that results in leads, sales or advocacy. tweet this ). tweet this ).

Social Media 167

Social Media Social Marketing Marketing Budget Content Marketing 167

Sprout Social

JUNE 24, 2019

Koch Communications is a digital marketing and public relations agency in Oklahoma City, focused on strategically guiding its clients’ goals and projects from concept to completion. SSPR is an award-winning Digital PR Agency that pushes the boundaries of conventional public relations. Project Bionic. The High Road Agency.

Advertising Agencies 72

Advertising Agencies Paid Social Agency Paid Search Agency Ad Agencies 72

KEO Marketing

MAY 4, 2017

You must operate your content marketing strategy like a publisher operates her magazine. Videos, another popular form of content, have proven to attract customers and generate sales as well. You must have buy-in from all the relevant departments at your company, from the executives to the public relations team and your salespeople.

Marketing & Strategy 59

Marketing & Strategy Marketing Strategy Top of Funnel Planning 59

NuSpark Consulting

FEBRUARY 3, 2019

Content syndication is the tactic of publishing quality, high-value material on websites that target audience groups you might not have access to, usually gated with a data collection device such as a contact form, a survey or a poll. Make sure it’s non-salesy and offers value to their visitors, and it hasn’t been published elsewhere.

Top of Funnel 100

Top of Funnel Lead Generation Lead Scoring Lead Ranking 100

ClearVoice

JANUARY 26, 2024

Marketing is the tip of the spear for driving growth and new customer acquisition. But remember one simple truth — with content marketing, you invest once and get a lasting asset base that consistently attracts and engages your target audience and customers alike. Let’s start with the business brass tacks.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

SmartBug Media

JUNE 11, 2021

Strategy #1: Build Relationships with High Schools and Educational Consultants. In other words, customize the content that appears based on audience segmentation by persona, location, or any other criteria that is relevant to your institution. This will make them feel like you built a custom experience specifically for them.

Education 64

Education Account Based Marketing Work Management Lead Scoring 64

Content Marketing Institute

JANUARY 25, 2019

I interviewed several top B2B marketers to see how they’re doing it, and learned it starts before the content is created and doesn’t end when you hit “publish.”. HANDPICKED RELATED CONTENT: Road Map to Success: Content Distribution Essentials That Win Eyeballs. TIP: Customize your call to action based on the format, not just the topic.

Paid Content 107

Paid Content Advertising Agencies Demand Generation Agencies Paid Social Agency 107

Marketing Insider Group

MARCH 25, 2013

Lee is the author of Optimize : How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing. Lee is the author of Optimize : How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing. How did you get your start in the industry? . What inspires your blogs? .

Advertising Agencies 100

Advertising Agencies Paid Search Agency Planning B2B Thought Leadership 100

Sword and the Script | B2B

FEBRUARY 16, 2021

Whether you call it content marketing , brand journalism or custom publishing, with trust in media falling while trust in business is growing, you can build credibility through content if you can follow these golden rules: 1. Publish with consistency. Put your audience first. Did you know? Check out our services.].

Ethics 89

Ethics Customer Surveys B2B Thought Leadership Media 89

Marketing Insider Group

JANUARY 24, 2013

ExploreB2B – Explore B2B – A publishing platform for professionals. Arketi – Arketi Group – A high-tech business-to-business (B2B) public relations and digital marketing agency. Consultant, college professor, author of Return on Influence and Tao of Twitter. Reston, VA – [link]. Irvine, CA.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

nDash

NOVEMBER 12, 2020

Currently, oversees external communications programs and activities, including media relations, public relations and community relations, for a nationally recognized law firm. . I know that attorneys and legal resource companies are providing more and more legal content online to reach potential clients and customers.

Marketing Budget 52

Marketing Budget Marketing Budget Creation Budget Programs Ideal Customer Profiles 52