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Modern GTM by ZoomInfo: What Makes Our B2B Private Community Different

Zoominfo

After a whirlwind of planning, recruiting, and testing, we’re happy to say that today marks the full public launch of Modern GTM , a space dedicated to modernizing go-to-market for all. We’ve been fortunate to learn from many great technology companies that have built strong communities around great products.

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Unlocking growth: The power of user communities for B2B SaaS companies

Martech

Building and nurturing an active user community can be a game-changer for B2B SaaS companies looking to drive sustainable growth. Implementing a user community strategy offers myriad benefits, supported by industry data and real-world examples from companies like Gainsight, HubSpot and Rocketlane.

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MangoApps relaunches TinyTake as a B2B community management suite

Martech

TinyTake, once known primarily for its combined screen capture, annotation and collaboration offering, has been relaunched by owner MangoApps as a platform to manage B2B customer communities. Part of the arsenal of tools that can help you accomplish this: online communities.” Spaces for customers to network and interact.

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Why now is the time to pay attention to micro-communities

Martech

It’s hard to imagine the web as a real, tangible thing — especially in the context of social media and digital communities where a screen separates our reality from the insular worlds of the internet. In the early days of web-based communities, we had LiveJournal and MySpace, with Facebook, Reddit and other forums following soon after.

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HubSpot pairs community with a connected platform

Martech

Two kinds of disconnection — personal and technological — two solutions — building community and building a natively connected marketing, sales and service platform. ” Indeed, HubSpot’s content offerings have burgeoned, not least through last summer’s launch of the HubSpot Podcast Network. .

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How technology is enabling community marketing

Martech

“Community as a function of business and a function of practice has been a long time coming. That was Mike Rizzo, founder of the MO Pros community, in the first part of this two-part series on the significance of community marketing for brands. Online networks are actually valuable. It’s just maturing.

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How to Deploy Community as a Growth Strategy

Heinz Marketing

By Maria Geokezas , Chief Operating Officer at Heinz Marketing. Online communities exploded in recent years with millions of active members, and it’s no mystery why. Instead of going it alone, a community of like-minded individuals becomes a sounding board for ideas and questions. 4 Ways to Trigger Community-Led Growth.