Convince & Convert

OCTOBER 12, 2012

The RSS feed is: [link] Click to read more » Jason Keath of Social Fresh joins the Social Pros Podcast this week to tell us about the blooming success of Social Fresh and how to run a more efficient, interesting conference. Read on for some of the highlights or listen below for the full podcast. Listen Now.

Conference 117

Conference Communities RSS Ad Building 117

Biznology

MAY 1, 2018

We crave community, belonging, and we also fancy ourselves much more independent and autonomous than we obviously are in any real capacity. But in the context of social media and social media marketing, here’s how I break it down. Social Media Marketing/Social Media Promotion. Agency, my ass.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

Biznology

APRIL 18, 2017

I recently wrote two articles relevant to the show, The Implications for PR if Twitter Goes Away and The Secret to Mastodon’s Success is Mastering the Hyperlocal , both of which were foci of the podcast. The only reason this occurred to me is because I went back in time to when I was a Twitter baby, via my experience on Mastodon.

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Anything Goes Marketing

AUGUST 3, 2009

Are you already tired of Twitter? Well think again because the popularity of Twitter is growing at an alarming rate. I’m always trying to think about how marketers can better leverage the social media technologies that are out there and then share them with you. This is not a post on the basics of Twitter.

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

Valasys

JULY 20, 2020

The real challenges for brands in social media include crafting techniques and implementing a profitable marketing strategy that levitates sales and revenue. The marketers figured that many B2B companies often fail to procure the conversions and Return on Investment (ROI) from social media platforms. Leveraging Referral Traffic.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

Biznology

AUGUST 4, 2015

In Tweet like Guy Kawasaki for Twitter success I quoted the sage himself: “My tweets are repeated 4 times to reach all timezones. I can both automatically share every tweet my profiles make across the gaggle and hook up RSS syndication feeds to my gaggle as well. And you should do the same. Client Really Hate Human Error.

Work Management 80

Work Management Social Media Marketing Management Marketing Automation Services 80

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Maybe you found this blog from Twitter? But, for about 99.999999% of the world, Twitter usage is not an end, it’s a means to an end. Your Twitter goals may vary. 53% of Twitter users never tweet ).

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Sprout Social

APRIL 18, 2017

If you’re considering automation as part of your social media marketing efforts, there are a few key questions to ask yourself: Why do I want to automate? You still need to check in on messages and your community. They sound like generic marketing messages that could be directed at anyone. Automate Your RSS Feeds.

Social Media 102

Social Media Rules Automation Media 102

ClearVoice

DECEMBER 12, 2019

Content marketers look at marketing conferences the same way kids look at the toy aisle in the weeks before their birthdays. So, if you find yourself without that Xb ox marketing conference you absolutely need , then it might be time to start looking into other options. Content marketing. Email marketing.

Conference 82

Conference Content Marketing Top of Funnel Planning 82

Convince & Convert

APRIL 24, 2014

In last month’s Blog Rescue column , we took a look at how a company might traditionally use a blog, but this month, we’re taking a look at a website from UCLA Events & Transportation, BeAGreenCommuter.com (BAGC), aimed at encouraging the UCLA community to consider alternative forms of transportation.

Cross-Selling 161

Cross-Selling Budget Programs RSS Ad Frequency 161

EveryoneSocial

JANUARY 4, 2021

Sales and marketing can also use the platform to monitor what website content or resources a lead is most interested in. Social selling works best when you actively share content to social networks and engage with communities online. The platform gives you access to see if you have any shared Facebook friends or followers on Twitter.

Tools 120

Tools Peer-to-peer Outreach Social Networks 120

Hubspot

SEPTEMBER 8, 2011

By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). While this may be true, my guess is that many still aren't aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think.

RSS 28

RSS Paid Search Agency Blogger Youtube 28

Adobe Experience Cloud Blog

APRIL 19, 2011

by Maria Pergolino B2B social media marketing involves a carefully planned mix across multiple channels to build relationships and increase lead generation. The same holds true when developing strategies for Twitter. The same holds true when developing strategies for Twitter.

Twitter 48

Twitter B2B Marketing Tips Planning 48

The Effective Marketer

MAY 18, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Charts and Trends With an impressive collection of charts, HubSpot released The Marketing Data Box. You can follow any responses to this entry through the RSS 2.0

Cost per Lead 100

Cost per Lead Planning Work Management Marketing Management 100

The Effective Marketer

APRIL 6, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Selecting the Right Email Marketing Provider You either have or will have to evaluate and select an email marketing software provider at some point in your marketing career.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

Content Marketing Institute

JUNE 25, 2018

There’s one fundamental tactic behind brand monitoring online: Promote your promoters – use your marketing channels to drive traffic to content that promotes your business. Use your #marketing channels to drive traffic to #content that promotes your business, says @SEOSmarty. Web mentions into monthly roundups. Click To Tweet.

Brand Identity 105

Brand Identity Branding FAQ Content 105

The Effective Marketer

JANUARY 11, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Choosing an Email Marketing Software Who’s the best email marketing company/software? Good luck in your email marketing selection process! Slides can be seen below. Good question!

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

KoMarketing Associates

JANUARY 22, 2015

You are executing a content marketing initiative as part of your broader B2B marketing program in 2015. If you are a regular reader of this blog, SEO performance is likely part of the reason content marketing has become a priority as well. Having a written (or documented) content marketing strategy makes it easier to succeed.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

SmartBug Media

MARCH 19, 2020

Video marketing is one of the strongest ways to give a visual introduction or demonstration of your products or services—and it allows you to capture the attention of your buyer personas at the right stage of the Buyer’s Journey. Calls to action are essential to any marketing endeavor, including video. Determine Your Goal.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Valasys

FEBRUARY 20, 2023

Businesses need to narrow down what they need to increase their ROI on social media and measure their marketing efforts. Social media marketers need to stay on top of marketing trends , grow brands, promote blog posts, streamline workflows, and collaborate with teams to curate content on the fly.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Convince & Convert

APRIL 26, 2013

And from Cision , a free content marketing kit to help you get the most of your brand storytelling. The RSS feed is: [link]. As Brooks describes it, they have a cross-disciplinary , three-pronged approach: one person from Marketing, two from Communications (including Brooks), and three people from Customer Relations.

Television marketing 138

Television marketing Skype Social Media Public Relations 138

Convince & Convert

DECEMBER 27, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. 100% of the proceeds from the sales of the book go to the Chief Oliver Foundation , which is dedicated to helping victims of sexual assault heal and to aid community children’s programs. Listen Now.

Practices 168

Practices Best Practices Paid Search Agency Skype 168

Convince & Convert

SEPTEMBER 27, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Tampa Bay is not a traditional hockey market, so the Lightning have to work a little harder to get people in the building. What’s remarkable is that Twitter stats are now a normal part of ratings reporting.

Brand Identity 128

Brand Identity Branding Social Media Skype 128

KoMarketing Associates

DECEMBER 1, 2015

It has been a successful year within our organization and I’ve witnessed our content marketing team grow in both size and ability over the last twelve months. More about this challenge: According to the Content Marketing Institute , 54 percent of B2B marketers in 2015 were challenged by “producing engaging content.”

B2B Thought Leadership 120

B2B Thought Leadership Content Marketing Planning Thought Leadership 120

The Effective Marketer

FEBRUARY 10, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Science of Email Marketing I just attended “The Science of Email Marketing&# online webinar, hosted by HubSpot and presented by social media scientist Dan Zarrella. billion emails sent.

Planning 100

Planning Email Marketing Work Management Marketing Management 100

Chris Koch

JUNE 26, 2009

When I despair at ever mastering all the social media tools that exist out there, I remind myself (as I hope you will) that at its core social media is all about communication and that marketers are all expert communicators. My job is to learn about how to become a better B2B marketer and to share what I learn with others.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

The Effective Marketer

OCTOBER 22, 2010

Their latest study points out that “The majority of B2B organizations are increasing marketing budgets for inbound marketing tactics, including social media, virtual events and webinars, SEO and PPC&#. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

The Effective Marketer

NOVEMBER 29, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing By Objectives Objective-Action-Budget In a recent article for the CMO Council’s Newsletter, Nicolas Watkis argues “ Marketers won’t succeed if they don’t have objectives ”.

Planning 100

Planning Work Management Marketing Management Effectiveness 100

The Effective Marketer

MARCH 24, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Why Sales and Marketing Don’t Get Along Talk to marketing mangers and sales managers about their biggest complaint and you will likely hear “They don’t follow up on leads!&#

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

The Effective Marketer

FEBRUARY 22, 2011

WordPress Plugins for Marketers (click to zoom) Note: Only WordPress.org (the free, host-it-yourself version of WordPress) allows for plugins. Click to download the WordPress Plugins for Marketers in Excel (XLS) format. You can follow any responses to this entry through the RSS 2.0 Let us know! United States License.

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

Convince & Convert

AUGUST 30, 2013

Jamie van der Molen , Community Manager at Dairy Management Inc. , From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Jamie has always been a communicator, attracted to the fast-paced nature of social media. and Ray Prock , Board Member at Dairy Management Inc.

Skype 130

Skype Social Media Communities RSS 130

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Inbound Marketing 132

Inbound Marketing Advertisements Advertising Paid Search Agency 132

The Effective Marketer

JUNE 19, 2012

Participate in Your Community. If you want respect from your community, you need to do more than simply share their links. The more you contribute and interact with the community, the more they will respect and embrace you. Anyone can subscribe to a site via RSS, and no site is going to be 100% relevant. Don’t do it.

Curation 100

Curation Copyright Peer-to-peer RSS 100

Convince & Convert

OCTOBER 11, 2013

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. The RSS feed is: [link]. Listen Now. via TechCrunch.

Skype 125

Skype Social Media Work Management Marketing Management 125

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Social Media 100

Social Media Communities Wiki Work Management 100

The Effective Marketer

JANUARY 7, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking What Makes a Great Creative Brief? It just goes to show that there is still a lot of controversy when it comes to creative briefs in marketing. You can follow any responses to this entry through the RSS 2.0

Creativity 100

Creativity Planning Work Management Marketing Management 100

Scoop.it

JULY 13, 2023

It was considered more effective compared to traditional advertisement or product marketing and has created a buzz in the industry. Thought leadership is a great tool, allowing you to stand out from the cluttered market. Build credibility and authority- An original thought process and opinion help establish your brand in the market.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72