Report: 69% of B2B Marketers to Increase Digital Advertising Spend Amidst Pandemic
KoMarketing Associates
SEPTEMBER 10, 2020
As B2B marketers look to strategize amidst the pandemic, new research suggests that they will be putting more of their budget toward digital advertising and email marketing to get by. Other channels that will see an increase in investment include mobile marketing (67%), paid search (66%), website (66%) and SEO (66%).
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