Metaverse, Web 3.0 and NFTs: What marketers need to know
Martech
MARCH 14, 2023
Excited by the idea of wearing a digital, pink feather boa during my next online class, I eagerly attempted to buy a cool NFT. While NFTs may be risky for marketers, the metaverse can still offer brands opportunities to engage their audiences, share digital goods, and build community. This capability doesn’t even exist.
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