Online Marketing Institute

AUGUST 17, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? Try our classes for free.

Case Studies 52

Case Studies Case Study Studies Advertising Agencies 52

DealSignal

FEBRUARY 7, 2019

Case Study: How DealSignal Contact Discovery & Lead Enrichment Helped FloQast Increase its Total Audience 5x. In this case study, you’ll learn how DealSignal’s dynamic Contact Data Platform has helped FloQast: 5x Audience coverage of their core buyer persona in target accounts. Read the case study.

Case Study 56

Case Study Case Studies Studies ROI 56

DealSignal

MARCH 16, 2018

Case Study: How DealSignal Helped a SaaS Company Improve Target Audience Coverage, Increase Conversions. Note: The company’s management considers DealSignal such a competitive advantage that they have asked us to keep their name off the case study! A solution so powerful, we can’t tell you the full story.

Case Study 40

Case Study Case Studies Studies Paid Search Agency 40

Contently

AUGUST 23, 2017

This story is part of Contently’s Accountable Content Series, a collection of articles, webinars, case studies, and events we’ve designed to help marketers deliver measurable brand impact and business outcomes with content. To see more content in this series, click here. The role data and insights can play in the content lifecycle.

Class 113

Class B2B Marketing Content Marketing Ad Building 113

LiveRamp

APRIL 18, 2019

LiveRamp’s seamless Facebook integration made it easy to distribute these best-in-class audiences for their campaign execution. The post Case Study: Driving Performance on Facebook with LiveRamp’s Data Store appeared first on LiveRamp. Driving Effective and Efficient Engagement.

Case Study 53

Case Study Case Studies Advertising Agencies Facebook 53

Content4Demand

FEBRUARY 7, 2020

The course is titled: “The Demand Generation Master Class,” and I will teach key frameworks and demand generation principles that every B2B digital marketer needs in their tool chest. The upcoming conference will see more than 30 case studies to help attendees experience first-hand how B2B marketing impacts all types of businesses.

Case Study 54

Case Study Case Studies Studies Work Management 54

Hubspot

MAY 3, 2017

I miss taking notes, studying, and most of all, learning a ton of new skills. These classes helped me be better at my job, so I started making a list of other classes I could take to learn more skills. Classes are often taught by marketers at HubSpot and are made up of video lessons, quizzes, and tests. Email Marketing.

Class 101

Class Enterprise Management Online Marketing Work Management 101

Marketing Insider Group

SEPTEMBER 28, 2020

American Express Business Class. American Express sorts the content on its Business Class Trends and Insights blog into four main categories: Managing Money, Getting Customers, Building Your Team, and Planning for Growth. Content such as “New Study Finds More Than Half of U.S. DivvyHQ Blog.

Thought Leadership 300

Thought Leadership Enterprise Management Work Management Marketing Management 300

ClickZ

NOVEMBER 21, 2019

From its DIY craft classes and its “Knit it” and “Bloom Room” store sections to its expert employees and its enduring presence in the sentimental moments of its customers’ lives, JOANN is universally loved. The post Case study: US craft giant JOANN ushers in a new era with AI-powered copywriting appeared first on ClickZ.

Case Study 65

Case Study Case Studies Copywriting Studies 65

B2B Marketing Directions

MARCH 24, 2024

Imagine you're a world-class athlete about to run a 100-meter dash. Your competitors are also world-class athletes, so the outcome of the race would normally be far from certain. World-class track athletes usually run a 100-meter dash in about ten seconds. The study defined the Pre-Decision stage as ". The Bain & Co./Google

B2B Marketing 71

B2B Marketing B2B Vendors Trigger Marketing 71

Contently

NOVEMBER 29, 2021

‘How to Make Money from Social Media’ and ‘How to Grow Your Social Media Platforms’ weren’t tautologies but classes, priced at $50 per month. “To That’s just not the case for most businesses.” That’s just not the case for most businesses.” The live fake-out.

Social Media 211

Social Media Media Viral Marketing Class 211

Marketing Craftmanship

OCTOBER 25, 2023

Most B2B company websites, across all industries, contain some combination of self-produced “owned media” content, including blog posts, case studies, white papers, podcasts, archived webinars, and event calendars.

Public Relations 130

Public Relations Paid Search Agency Companies Media 130

Aberdeen

NOVEMBER 12, 2019

This week, we’re taking a study break and joining Andrew Mugford from Tyndale University to talk about how he uses data as an Admissions Marketing Analyst. Listen in as we review some academic use-cases, discuss how to leverage user experience with admin control, and adjust to the inquire-enroll marketing funnel.

Class 45

Class Peer-to-peer Business Purchase Intent 45

Zoominfo

JUNE 10, 2018

In fact, best-in-class software companies report a 60% conversion rate following a free trial ( source ). Leverage customer testimonials or case studies. Did you know most B2B marketers consider customer testimonials and case studies to be the most effective content marketing tactic ( source )?

Pricing 239

Pricing Price Case Study Case Studies 239

Ambal's Amusings

NOVEMBER 12, 2009

Case studies come in all shapes and forms. Our Panel of Case Study Experts have written and reviewed thousands of case studies over the years. Which case study stands out in their mind? Another great take away from this case study is how businesses should approach the ROI of social media.

Case Studies 100

Case Studies Case Study Studies Work Management 100

Heinz Marketing

AUGUST 9, 2020

I studied abroad in Europe during the winter quarter of my junior year. In my case, I wanted to refresh my four years of Spanish and start learning French. After choosing the main purpose for your studies, Duolingo then offers you different amounts of learning times for how intense you want to study.

Case Studies 138

Case Studies Class Barriers Course 138

Zoominfo

JANUARY 26, 2021

Long Sales Cycles: Enterprise companies are big, and they want to make sure they are getting best-in-class solutions. Create Case Studies To Demonstrate Value. Case studies can help move the sales process forward, and can be easily shared with various decision makers. Qualify The Leads You Already Have.

Enterprise Management 189

Enterprise Management Lead Generation Lead Scoring Lead Ranking 189

Bionic

JULY 12, 2023

Included in the self-paced learning materials were: PowerPoint presentations Podcast snippets Short informative videos A preview of the Case Studies that would be reviewed in class. The class would then come back as a group to share breakout room discussion and insights. You want to catch up on the latest trends in media.

Course 73

Course Media Media Plans Class 73

Marketing Insider Group

AUGUST 10, 2020

A: That was a fun case study. As stated in the case study, the sponsorship of senior leadership at the parent firm has been key to our ability to market to all 300 of their portfolio companies as a market of one. What is the update on the program and what direction has it and your team taken in the interim?

Account Based Marketing 315

Account Based Marketing ABM Work Management Marketing Management 315

Kapost

JANUARY 26, 2017

Last week, we sat down with three marketing rockstars from our Kapost 50 awards—Rafi Kretchmer from Panaya, James Furbush from AthenaHealth, and Dylan Press from Kroll—and took a deep dive into how they implemented world-class B2B marketing campaigns on their teams. Whether you were there or not, make sure to re-watch the webinar here.

Class 48

Class Webinar Metrics Demand B2B Marketing 48

Aberdeen

JULY 11, 2018

According to Aberdeen research, that just might be the case. In a recent study, Aberdeen found that nearly 60% of organizations handle recruitment internally. Recruitment Process Outsourcing is one of the most strategic partnerships for talent acquisition; 43% of Best-in-Class companies are likely to partner with an RPO provider today.

Class 40

Class Acquisitions Process Advertising Agencies 40

Martech

JUNE 3, 2022

Students learn everything they need to know about the different aspects of digital marketing, including SEO, SEM, social media and content marketing, web analytics and more, through a mix of live-instructor-led classes, online self-learning and real-world projects. Course highlights. Mode of Learning: Full-time student on-premises and online.

Course 117

Course Paid Content Marketing Analytics Tools Work Management 117

ClickDimensions

MARCH 27, 2023

The Marketing Services team can help customers understand how to use our wide range of ClickDimensions tools and solutions, and can even be there with you when building, for example, best in class campaigns to make sure your team is set up for success. – Bauen Group View more Case Studies by checking out our Marketing Services page.

Work Management 98

Work Management Marketing Management Service Paid Search Agency 98

Seismic

MARCH 5, 2024

We assist in setting up content, data, and necessary processes to execute best-in-class enablement, from commentaries to case studies. The Seismic Professional Services team is here to help reimagine content production and automation by enhancing workflows within a centralized location.

Automation 105

Automation Personalization Allocation Marketing Management 105

Salesforce Marketing Cloud

FEBRUARY 25, 2022

As a Salesforce Certified Administrator and Principal Instructor, I teach a lot of security-related classes, including the Essentials for New Lightning Experience Administrators class. As you begin studying Security, you’ll hear a lot about profiles. The permission set is like the word “and.” It’s superbadge time. Stay classy.

Lock-In 98

Lock-In Ideal Customer Profiles Class Peer-to-peer 98

ScanmarQED

FEBRUARY 8, 2024

So far, we’ve talked about the theoretical background of price elasticity in Part 1 : How to use them to steer pricing decisions and the practical side of price elasticity in Part 2 : Practical implementation and best-in-class dashboards. Today we widen our perspective to include pricing analyses and metrics.

Pricing 59

Pricing Price Elasticity Allocation 59

Zoominfo

JANUARY 26, 2021

Long Sales Cycles: Enterprise companies are big and they want to make sure they are getting best-in-class solutions. Create Case Studies To Demonstrate Value Enterprise decision-makers have a lot going on, which means that you need to demonstrate value right away.

Enterprise Management 130

Enterprise Management Lead Generation Lead Scoring Lead Ranking 130

Zoominfo

MARCH 15, 2022

Best-in-Class DaaS for RevOps: Reliable data, in the right place, in real time Having the best data is necessary, but if it’s not accessible with the right tools, then it’s all for naught. Studies show that data scientists dedicate an estimated 45% of their time to manually scrubbing raw datasets and prepping them for import.

Marketing AI 130

Marketing AI Enterprise Management B2B Sales De-duplication 130

ClickZ

OCTOBER 22, 2020

30-second summary: We provide five examples of enterprise-level providers of marketing automation solutions including industry case studies. Each of these companies are leaders in marketing automation, with enterprise businesses (and, in some cases, SMBs) benefiting from their platforms, solutions, and technology.

Enterprise Management 133

Enterprise Management Marketing Automation Services Marketing Management Marketing Automation 133

Martech

JUNE 15, 2022

During my MarTech Master Class workshop, “ The Right Way to Buy Marketing Technology ,” I received a very interesting question from a participant. Measuring the effectiveness of personalization remains difficult, and despite breathless vendor case studies, many if not most pilot projects here fail to achieve meaningful ROI.

Enterprise Management 135

Enterprise Management Work Management Marketing Management Trends 135

Martech

AUGUST 17, 2021

“When entrants share a lot of technical data around their case studies.” “I’d love to see more data from our entrants that pinpoint successes or failures in their case studies.” “Using language like world-class, best-in-class, etc. – Amy Gesenhues. to define your campaign.

Paid Search Agency 117

Paid Search Agency ROAS Case Study Case Studies 117

Trade Press Services

FEBRUARY 19, 2024

Millions of people around the globe dream of a life where anyone, regardless of class, race, nationality, or ethnicity, can achieve success, freedom, and equality. However, for those who work in business, banking, and STEM fields, being seen by the USCIS as a voice in their field can be a highly persuasive element to their case.”

Marketing AI 95

Marketing AI Press Peer-to-peer Paid Search Agency 95

Spiralytics

NOVEMBER 7, 2022

According to a study , almost all Philippine government agencies have included social media use in their communication plans. According to a recent study , responsiveness is crucial in improving engagement and interaction between two parties. Social Media Use in Philippine Government: A Quick Overview.

Social Media 118

Social Media Tips Media Privacy 118

Marketing Insider Group

SEPTEMBER 29, 2020

Rather than simply rehashing workout tips and exercise descriptions, TheWarmUp tackles topics such as corporate wellness, activewear fashion, and round-ups of unusual fitness classes across the US. At first glance, you wouldn’t even notice Santander is behind the blog at all. Its design and logo look professional but not corporate.

Paid Search Agency 359

Paid Search Agency Work Management Marketing Management Examples 359

Biznology

FEBRUARY 19, 2018

Instead, the site was a sort of collage of generic language, pretty but uninformative images, and links to “assets” like case studies and videos. Chances are, you will find a complete absence of phrases like “best in class” and “game-changer.” The target audience, apparently, was people who already understood the product.

Wikipedia 172

Wikipedia Content Marketing Copywriting Work Management 172

Blue Flame Thinking

JANUARY 3, 2022

Techreviewer evaluated web developers’ services, client reviews, case studies, awards received and social media presence, all with an eye on gauging overall know-how and quality of service. Web Development Rankings. App Development Rankings. About Blue Flame Thinking.

Paid Search Agency 96

Paid Search Agency Marketing Management Marketing Automation Services Budget Programs 96

Hubspot

JANUARY 15, 2015

Case studies are an invaluable asset when it comes to establishing proof that what you''re offering is valuable and of good quality. marketers use, 12 different marketing tactics on average, with case studies being the fifth most popular after social media content, enewsletters, blogs, and website articles.

Case Studies 28

Case Studies Case Study Sales Management Studies 28