Anything Goes Marketing

MAY 13, 2007

tools such as Youtube , facebook , and myspace. In any case, the campaign is smart, funny and should raise some buzz for the cause of children in America. In any case, the campaign is smart, funny and should raise some buzz for the cause of children in America. social networks. Good luck Susie!!

Web 2.0 100

Web 2.0 Viral Marketing Word of Mouth Creativity 100

Outgrow

NOVEMBER 24, 2019

Many of these groups are buzzing with discussions, debates, and conversations. You can also create a link with a pre-drafted tweet/message that users can share on their social networks. This increases the chances of your giveaway/contest gaining more traction through the word-of-mouth.

Practices 52

Practices Best Practices Peer-to-peer Long Tail Marketing 52

Buzz Marketing for Technology

NOVEMBER 9, 2011

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? Social media definitely pays off, but you’ve got to focus on the approach not the tools.

Social Media 100

Social Media Media Paid Search Agency Word of Mouth 100

EveryoneSocial

JANUARY 27, 2021

This buzz is created through social media, online reviews, and word of mouth. This content is used internally to drive more awareness to more employees and content that is shared to their individual social networks. Advocacy Marketing Examples.

Peer-to-peer 98

Peer-to-peer Paid Search Agency WOM Marketing & Strategy 98

Scoop.it

SEPTEMBER 7, 2021

When people chat about your email campaigns on social media, it will improve your brand’s word-of-mouth publicity. Taboola probably discerned which subscribers are looking to generate more traffic and conversions before targeting them with these visual ads on social media. .

Social Media 76

Social Media Email Marketing Social Marketing Marketing Strategy 76

Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. I certainly do not support the Draconian position that somehow social networks threaten email’s existence as a marketing channel. Twitter knows that you are @somecustomer, and what you Tweet about, and maybe your geography.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Webbiquity

JULY 28, 2010

He’s a ClickZ columnist, frequent speaker, and has served on advisory boards for ad:tech and the Word of Mouth Marketing Association. The book begins with a fascinating trip through the early days of the web and the foundations of social media. Post on Google Buzz. Share this on Bebo. Share this on del.icio.us.

Social Media 100

Social Media Social Marketing Planning Media 100

Convince & Convert

SEPTEMBER 22, 2010

I’ll have to look into the new Exact Target tool. My clients are currently set up with Constant Contact which has been trying to add more social tools- but not quite cohesive yet. I reserve email subscriptions for those I truly want to receive more from.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

AUGUST 16, 2010

3 must-read articles about social media (plus a bonus from the Convince & Convert vault) Sent twice per week (usually Monday and Friday) Sent at 1pm pacific time 3-2-1: it’s the greatest newsletter in the history of social media newsletters.

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

Hubspot

AUGUST 26, 2010

Search engines have been working at a rapid pace to improve their systems to handle and deliver results from social networks in real time. Businesses participating in social media will have a clear advantage in getting found online because of their automatic inclusion in real-time search results.

Google 28

Google Tools Word of Mouth Buzz 28

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox?

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Convince & Convert

JULY 19, 2011

The concept of “engagement&# follows a similar storyline and is quickly becoming one of those words that makes you throw up a little in your mouth. Like “buzz,&# “leverage,&# “ROI,&# and “word of mouth” before it, engagement has become the word du jour for marketers.

Marketing Websites 122

Marketing Websites Lead Ranking Lead Scoring Correlation 122

Convince & Convert

JULY 19, 2011

The concept of “engagement&# follows a similar storyline and is quickly becoming one of those words that makes you throw up a little in your mouth. Like “buzz,&# “leverage,&# “ROI,&# and “word of mouth” before it, engagement has become the word du jour for marketers.

Marketing Websites 116

Marketing Websites Lead Ranking Lead Scoring Correlation 116

Convince & Convert

AUGUST 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Facebook Success Summit – 22 Sessions on Everything Facebook (..)

Facebook 122

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 122

Convince & Convert

JULY 5, 2010

I’m on vacation in the great white north for a couple weeks, trying to spend a little time with the family and get The Now Revolution (my new book with Amber Naslund ) finished up.

Paid Search Agency 116

Paid Search Agency PR Advertising Agencies Word of Mouth 116

Convince & Convert

JUNE 17, 2010

link] EllisTweet Given the volume of yammering about how to measure social networking success, I must say that this post, Jay, stands out. They're bots and goofballs who followed you using one of the tools you alluded to. The notable points are many; among the key takeaways are these: 1.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

JULY 27, 2010

I couldn’t write Katie Van Domelan’s post about social media listening tools. Josh Lysne contributed a social marketing management process (and companion document) that I’d never seen. I don’t have the chops to write Mike Corak’s piece on the role of language in content marketing.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

SEPTEMBER 7, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search UNcanny Insights From UnMarketing September 7th, 2010 |Written (..)

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

JULY 26, 2010

Then came social networks that were great places to deliver and share messages – but not really that great for telling your story. Unlike your blog, which is on an island, the Pitch is mobile and travels around to all the places you need it to – email, social networks, search engines, etc.,

Social Media 115

Social Media SEO Marketing Websites PR 115

Online Marketing Institute

MAY 27, 2009

Posted on Tuesday, May 26th, 2009 at 7:27 pm Why B-to-B Marketers Will Pioneer the New, New Media 150,000 Years of Social Network Media Experience: Why B-to-B Marketers Will Pioneer the New, New Media. In what seems a matter of months, social network marketing has become the rage.

Peer-to-peer 40

Peer-to-peer B to B RSS Word of Mouth 40

Outbrain

NOVEMBER 29, 2020

Brand awareness is a customer retention tool, as it keeps the brand at top of the customer’s mind. Tools to help you: Google Analytics, SimilarWeb. Social media engagement: Monitor your audiences’ engagement with your social media pages, including likes, comments, shares, and new followers.

Brand Identity 49

Brand Identity Branding Paid Search Agency High Quality Lead 49

Convince & Convert

FEBRUARY 19, 2010

link] [link] Bogdan Donisan New post: Randy Kemp: Turn the Tables on Social Media with NutshellMail [link] ( [link] ) topsy_top20k RT @jaybaer: Turn the Tables on Social Media with NutshellMail: Keeping tabs on your social media connec… [link] #marketing [link] Focus Communications interesting. This, I'll try.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

MAY 11, 2010

I also like to look at search data, both the searches that people are conducting about your company on Google ( use this free keyword tool ), (insert Google keyword tool screen shot) and the searches conducted on your Web site (assuming you have a search function). Or, you could survey Web site visitors, gathering data in real-time.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

JUNE 29, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Cognitive Surplus – Use Social Connectivity to Change the (..)

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Convince & Convert

FEBRUARY 10, 2010

As my friend Jeff Rohrs from ExactTarget (client) says: “How can social media kill email, when you have to have an email address to belong to a social media site?&# And that’s the premise behind Flowtown , one of the most exciting new social media tools I’ve seen in months. I just gave Flowtown a spin.

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Convince & Convert

MAY 4, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Social Media’s Internal Impact – An Interview with (..)

Social Media 117

Social Media Enterprise Management Media Webinar Metrics 117

Convince & Convert

AUGUST 24, 2010

For every vote you cast for the keynote at South by Southwest featuring me and Amber Naslund , we’ll donate $1 of our book advance to Make-A-Wish Foundation ®.

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

B2B Marketing Zone Posts

DECEMBER 9, 2009

Brands that Tweet - Buzz Marketing for Technology , December 15, 2008. How to Create a Social Media Marketing Strategy - WebMarketCentral , March 24, 2009. Would YOU Trust a PR Agency Not Involved in Social Media with YOUR Social Media Programs? - C Level Tweeters - Buzz Marketing for Technology , December 12, 2008.

B2B Marketing 40

B2B Marketing B2B Thought Leadership De-duplication B2B 40

Convince & Convert

JULY 28, 2010

link] Don Ronlund Helpfulness might be your most effective sales tool. *5 When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&# Helpfulness = great marketing success.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Hubspot

SEPTEMBER 20, 2011

The social network has become a representative sample of the world's population. As a company selling to other companies, Facebook serves as an important tool for generating leads and nurturing customer relationships. It is clear that Facebook is a powerful tool for B2B marketers. That has all changed. Marketing Takeaway.

Facebook 28

Facebook Paid Search Agency Companies B2B Thought Leadership 28

Convince & Convert

MAY 13, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search 18 Social Media Quotes My Wife Is Sick of Hearing Me Say May (..)

Social Media 153

Social Media Media Webinar Metrics Marketing & Strategy 153

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. We have many good tools at our disposal right now we could be putting to use. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. To paraphrase Tina Turner , we don’t need another acronym.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

FEBRUARY 24, 2010

People use Twitter and FB and other social media sites to provide word of mouth advertising whether it be negative or positive, it is some time of feedback of a product. Anonymous This is really interesting, because not only is Twitter its own culture, yet it is changing the marketing culture.

Conference 116

Conference Organization Paid Search Agency PR 116

Convince & Convert

MARCH 25, 2010

Events & ROI The Swix team understands that to understand social media’s true impact, you must track over a lengthy period, while simultaneously accounting for external factors that could skew results disproportionately. RT @jaybaer: A Social Media Scoreboard That Works [link] [link] Focus Communications Brilliant!

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

MARCH 4, 2010

We hear how twitter and the other SM tools will help to get you on top, blah, blah but that only happens so few times. A blog can serve many functions, depending on whether or not the blog is the business (revenue stream) or a tool (for commerce, community, etc.). Blogging is a commitment to yourself and anyone reading.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

FEBRUARY 5, 2010

Changed the sharing tools to incorporate Sexy Bookmarks plug-in (Michael Stelzner at Social Media Examiner turned me on to it). We’ve added Disqus as the commenting system. We’re working on tweaking the subscription center at the top a bit, too.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109