Sprout Social

JANUARY 16, 2020

If you’re still itching for your business to “go viral,” we don’t blame you. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. The concept of viral marketing definitely deserves some revisiting as we enter a new decade.

Viral Marketing 101

Viral Marketing Work Management Planning Paid Search Agency 101

SocialPilot

MAY 7, 2024

Whether you’re a small business owner or a social media agency wanting to make the most of Twitter marketing efforts , this blog is for you. This guide will explain how to use Twitter for business and provide tips on improving your brand personality and connecting with your audience on a more personal level.

Twitter 85

Twitter Paid Content Ideal Customer Profiles Paid Search Agency 85

Sprout Social

MAY 9, 2022

If you’ve spent any time scrolling through TikTok, you’re likely impressed by the seemingly endless video ideas brands and content creators alike are able to produce. We’ve included an example for each TikTok video idea so you can see it in action and find inspiration for your own TikTok feed. Give short tutorials.

Video Marketing 113

Video Marketing Viral Marketing Allocation Trends 113

Tony Zambito

DECEMBER 12, 2020

Once bustling communities adjacent to business parks are quiet. Restaurants and services that once served the lunch crowds from office complexes are limited to takeout or have closed their doors for good. Amidst all of this, many businesses are singing the praises of working from home. Just to make sure they are truly working.

Business 252

Business Thought Leadership Statistics Budget Programs 252

Sprout Social

JANUARY 6, 2021

If there’s one thing staying at home has revealed to us it’s that we watch a ton of video content. YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 Build brand awareness and put a stake in the ground with video content.

Social Media 129

Social Media Video Marketing Social Marketing Top of Funnel 129

Hubspot

JULY 7, 2017

Have you heard the news about video? You know how important video is. In fact, 94% of marketers plan to add either YouTube or Facebook video to their content distribution efforts in the next 12 months. What makes a video viral ? 6 Viral Video Marketing Examples. 6 Viral Video Marketing Examples.

Viral Marketing 78

Viral Marketing Video Marketing Examples Planning 78

Optinmonster

FEBRUARY 28, 2022

To do that, you need a powerhouse duo of plugins to both run and promote your next viral giveaway. Easypromos is another WordPress contest and giveaway plugin that uses digital marketing to run your next viral contest. The Business plan is $99 a month. Integration with email service providers. Key Features. Lead database.

Viral Marketing 83

Viral Marketing Work Management Pricing Price 83

ClearVoice

JANUARY 26, 2024

So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. Let’s start with the business brass tacks. Here we go!

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Outgrow

NOVEMBER 30, 2022

How to Develop and Launch a Successful Video Marketing Strategy. Building a robust video marketing strategy is a powerful way for businesses to engage their audience through visual storytelling. But don’t take our word for it— 69% of businesses increased their video marketing budget. . What Is Video Marketing?

Marketing Budget 138

Marketing Budget Video Marketing Marketing Strategy Marketing & Strategy 138

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. An Emarketer report forecasted that digital ad spending in the financial services sector would grow 9.7% billion – placing financial services as the second-biggest consumer of digital advertising. But what platforms are best for financial services?

Social Media 84

Social Media Work Management Marketing Management Service 84

ClearVoice

JANUARY 25, 2022

Stop us if you have heard this one before: “We want you to make a viral video.” ” [Cringe] Executives often direct marketers to create social media videos that will go “viral” or will make a huge impact in one fell swoop. Get 10 tips for creating more engaging videos.

Social Media 104

Social Media Video Marketing Media Tips 104

Stevens & Tate

MAY 9, 2023

This one-day event with a history of high-profile commercials often means a lot to marketers and business owners. And while many wait a few weeks before the Super Bowl to begin working on their video campaign idea, it’s best to prepare early enough. Here are a few tips to keep in mind: Ensure your video is relevant to the event.

Creativity 64

Creativity Video Marketing Campaigns Advertising Agencies 64

FunnelEnvy

DECEMBER 11, 2023

Even before the internet, corporate video was a powerful (and expensive) tool in the marketing mix. During the 2000s, video production costs plummeted, bandwidth increased, and B2B videos quickly became a staple for online marketing. How can your business tap into B2B video? Let’s explore this a little further.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Social media video marketing statistics. Blood-sucking villains.

Social Media 138

Social Media Statistics Video Marketing Social Marketing 138

ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Stop waiting for your videos to go viral. Nearly every day, I wind up reading a new story of a YouTuber becoming an overnight sensation—but for most creators, “going viral” is a terrible game plan.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Heinz Marketing

MAY 22, 2023

By Cameron Katoozi , Marketing Consultant at Heinz Marketing In today’s fast-paced digital landscape, video marketing has emerged as a dynamic and engaging medium for businesses to connect with their target audience as opposed to traditional methods. The main objective is to drive immediate sales and create brand loyalty.

B2B Marketing 52

B2B Marketing Video Marketing B2B Thought Leadership B2B 52

Marketing Insider Group

NOVEMBER 18, 2019

Why should my marketing team waste their time on marketing our business to our employees when there are potential customers out there?” Collaboration is the key to success in today’s businesses. That’s why your marketing team should make it your business to sell your employees on your company’s strengths. Glad you asked.

Business 209

Business Lead Ranking Guidelines Paid Search Agency 209

Marketing Insider Group

DECEMBER 8, 2021

Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. The thing with B2B marketing is that it’s not really a bright and shiny object. It’s not cool, fun or exciting.

Enterprise Management 300

Enterprise Management Marketing Strategy Marketing & Strategy Work Management 300

Marketing Insider Group

JANUARY 9, 2023

Backlinks are links placed on other businesses’ websites that point back to your own, generating organic traffic and improving domain authority. To learn more about backlinks, enjoy the short video below. Video Source: PWD Digital Agency. Focus On Your Audience. Update Old Content. Share Your Content.

Domain 322

Domain Lead Scoring Lead Ranking SERP 322

The Effective Marketer

JULY 13, 2011

Viral Marketing, or the spread of ideas (also called Word of Mouth Marketing) is usually thought of as a good thing. You create a video or a campaign and everyone starts talking about it. But sometimes the “viral” element more closely resembles the bad kind, the on that kicks you in the teeth and puts you out in bed for a week.

Viral Marketing 100

Viral Marketing Planning Bandwidth Landing Pages 100

Adobe Experience Cloud Blog

FEBRUARY 14, 2018

Live video streaming is all the rage these days, with both regular users and influencers using it to have their voice heard. Businesses aren’t standing on the sidelines either because they are aware of all the benefits live video content can provide. First of all, video is cheaper than ever to produce. Both are massive.

Youtube 134

Youtube Facebook Video Marketing Viral Marketing 134

Sprout Social

OCTOBER 10, 2023

These giveaways can range from free, exclusive products to discounted services. These product collaborations might include event activations, unboxing videos, reviews and pre-release content to help create hype and excitement around the launch. Giveaways and contests Who doesn’t like free stuff, especially from their favorite brands?

Examples 120

Examples Campaigns Advertising Agencies Burn Rate 120

Top Rank Marketing

FEBRUARY 19, 2024

Don’t make “virality” a goal on LinkedIn It’s easy to see the appeal for brands in having a post or piece of content go viral on social media. In reality, the business impact of all this explosive yet ephemeral reach tends to be iffy. And on LinkedIn, aiming for virality can actually be counterproductive.

Linkedin 94

Linkedin Marketing & Strategy Viral Marketing B2B Thought Leadership 94

Vidyard

DECEMBER 17, 2019

Ever type “how to <fill in the blank>” into Google and noticed the number of video tutorials that appear on the results page? There’s a how to video for everything! Those videos are more than just search engine window dressing. Businesses are leveraging how-to videos to grow their brand and earn more customers.

Video Marketing 127

Video Marketing Screencast Work Management Tips 127

Vidyard

JUNE 7, 2021

Musical accompaniments to film are so powerful that some soundtracks outsell the movies themselves and some of the best background music for videos become permanently lodged in the cultural consciousness. How to Pick the Best Background Music for Videos 1.1 Decide What Role Music Will Play in Your Video 1.2 Try to let Jack go.

Video Marketing 107

Video Marketing Best Practices Copyright Domain 107

Biznology

APRIL 27, 2016

In this Biznology webinar recording, Robert Weiss gives tips for creating videos for all different types of situations. Robert wasn’t able to show the videos in the presentation because of technical constraints, but here are the videos he recommends watching in addition to the webinar: Video First strategy.

Video Marketing 80

Video Marketing Business Webinar Metrics Lead Scoring 80

Marketing Insider Group

JANUARY 24, 2023

Businesses invest in employee advocacy to expand the reach of their brands on social media, increase employee engagement, and generate new leads. Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. Get started today and generate more traffic and leads for your business.

Enterprise Management 200

Enterprise Management Marketing Strategy Marketing & Strategy B2B Marketing 200

Sprout Social

MARCH 25, 2024

The short-form video format has quickly become a favorite of both brands and consumers. Here are three benefits of using Instagram Reel hashtags for your business: Make your content easier to find Hashtags can put your content in front of a larger audience, including users who don’t follow you on Instagram.

Brand Identity 83

Brand Identity Branding Eye-Tracking Viral Marketing 83

Ambal's Amusings

MARCH 18, 2010

Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? Every B2B marketer wants their content to be so widely acclaimed that it goes “viral.” In my opinion, that’s a successful B2B campaign due to a viral response.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Hubspot

MAY 26, 2020

At this point, video, blogging, and content marketing top the list of tactics brands are investing more heavily in. Meanwhile, 97% learn about businesses online more than anywhere else. The growth in virtualized services makes a lot of sense. The growth in virtualized services makes a lot of sense. Planet Fitness.

Service 101

Service Brand Identity Branding Budget Programs 101

Adobe Experience Cloud Blog

JANUARY 15, 2020

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. Digital marketing helps small businesses build lasting customer relationships. To successfully do that, a small business needs to identify what its target customer needs so it can fulfill those demands. .

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

Vidyard

NOVEMBER 6, 2018

The 2018 Video in Business Awards had it all, and we’re thrilled to share the stories of this year’s Video Selling winners so we can all learn from their video awesomeness. Video has emerged as a powerful tool for modern B2B sales teams. The winners of the 2018 Video in Business Awards Sales categories.

Video Marketing 117

Video Marketing Sales Cycle Work Management Marketing Proposals 117

Spiralytics

MAY 30, 2024

Social media platforms can be categorized into social networking sites, instant messaging platforms, image-based platforms, video-sharing platforms, and forums. Think of these as instant messaging buddies for your business. As a marketer, you can leverage these platforms to create what is essentially a TV channel for your business.

Social Media 62

Social Media Media Paid Search Agency Advertising Agencies 62

Hubspot

JANUARY 5, 2021

Let’s face it, we love videos. Videos of cats, babies tasting lemons for the first time , food recipes — you name it, we love it. Recent data shows that video content is one of the most influential forms of marketing out there. More recently, short-form videos have taken over social media platforms.

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Webbiquity

JUNE 1, 2021

Nearly every business has a digital marketing strategy, whether documented or not. Without competitor and audience intelligence, customizing campaigns to reach maximum business potential is difficult. Seven Essential Digital Marketing Tips for Your Business in 2021. Guest post by Atreyee Chowdhury. What sets them apart?

Tips 363

Tips Privacy Advertising Agencies Marketing & Strategy 363

The Lead Agency

APRIL 14, 2024

There are endless examples of businesses doing it right and even more who’ve sadly entered the graveyard of short-lived endeavours. Podcasting is not new, but B2B businesses are starting to see new ways to utilise this old marketing tactic. Slice up audio and/or video sections and turn them into short-form videos.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Valasys

AUGUST 7, 2020

Using Instagram Reels for business marketing will allow marketers to: Optimize their Marketing & Branding Endeavors. Deploy Video Content to Attract Audiences Especially Millennials and Genz. Make the most of their Instagram Channel by posting unique and original Video Content. What Is Instagram Reels?

Planning 96

Planning Business Ideal Customer Profiles Lead Ranking 96