Remove about
article thumbnail

Seven Non-Traditional Ways to Finance Your Small Business

Webbiquity

Obtaining small business funding with traditional lenders is generally not a walk in the park. Nevertheless, a lack of traditional financing options doesn’t mean you should give up on your dreams of starting and owning your own small business. Here’s a look at seven non-traditional ways to finance your small business.

article thumbnail

Let's talk ABM: 6 ways to build buyer experiences with ABM

Strategic-IC

In a recent episode of Let’s talk ABM , I had the pleasure of speaking with Lisa Sharapata , during her time as CMO at BoostUp , about the evolution of Account-based Marketing, and the future of the buyer experience. Every experience is P2P Contrary to popular belief, B2B doesn’t have to be boring.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Key Issues To Avoid When Creating Your Buyer Personas

Lead Forensics

What both groups have in common is a lack of understanding about who they are dealing with. It forces you to figure out and define exactly who you want to do business with. Forgetting about ‘Negative’ Personas As well as knowing who you want to target, it’s important to know who you don’t. Humanize your conten t.

article thumbnail

6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Create my targeting settings and also come up with at least 5 copy ideas targeting entrepreneurs who may be interested in P2P loans. You can learn a lot about how your target customers are using competing products by monitoring their names. You can also regenerate its responses until you find copy ideas you are better satisfied with.

article thumbnail

Interview with Mark Schaefer

Onalytica B2B

He is a regular contributing columnist to The Harvard Business Review. WHAT AREAS OF SOCIAL MEDIA MARKETING ARE YOU MOST PASSIONATE ABOUT? In 2010 I wrote business is not about B2B or B2C, it is about P2P — connecting people to people. Penn holds marketing accountable to data-driven business results.

P2P 164
article thumbnail

Social Media Best Practices with Your Oktopost Experts

Oktopost

What I’m about to share may or may not be surprising to you: you don’t have to beat the algorithms, you have to work with them. . P2P over B2B. I’m not claiming you’re a robot, but there’s a lot to be said about empowering your employees to be the voice of your brand.

article thumbnail

Never waste a crisis

Varicent

Talk to your team, and ask them what they are worried about? We stopped our automated messages, and are rewriting them now We were about to launch a free app that was for up to 5 people in an organization, but we’ve stopped to reposition it. This blog is based off of a presentation put together for the Kitchener-Waterloo CEO P2P Group.

P2P 88