Remove broadcast podcast vendor
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#48 Broadcast Attribution with Brent Lightfoot from iHeart Media

LeadsRX

Learn from Brent Lightfoot, Vice President Research at iHeartMedia, as he discusses exactly how broadcast attribution is working in today’s landscape. ” Applying measurement tools, such as attribution, across all channels (including measuring lift from broadcast channels), and why it is so important.

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Podcast Industry Notches Another Acquisition With The iHeartMedia-Triton Digital Deal

LeadsRX

Scripps for $230 million, it’s one more sign that there is no slowing down the thriving podcast industry. radio broadcaster, now has digital audio measurement capabilities, as well as a new content delivery system that dynamically inserts ads into digital audio streams and podcasts – where Triton Digital hangs its hat.

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LeadsRx Announces the Compatibility of their Multi-Touch Attribution Solution with Triton Digital’s Podcast and Advertising Solutions

LeadsRX

LeadsRx can be Leveraged by Triton’s clients to Measure Podcast Advertising Data alongside other Channels including Digital, OTT, Television, Radio, Mobile, and More. The podcast industry is experiencing exponential growth. Portland, Ore., Portland, Ore.,

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Why we care about advertising: A marketer’s guide

Martech

For example, Instagram offers engagement insights for Reels and live broadcasts. For live broadcasts, there is data on accounts reached, peak concurrent viewers, comments and shares. Using external vendors to optimize your advertising can give your business a competitive edge. Does your team understand data and analytics?

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Preparing for the Cookieless Future – Future-Proof Tactic 4: OTT and Digital Audio Ads

Digilant

Many are finding real promise in cookie-free solutions like connected TV (CTV) and over-the-top (OTT) advertising, as well as digital audio and podcast ads. Think podcasts, music streaming services, and so on. CTV and OTT Advertising. And reporting on these platforms only continues to improve. Unify your tech stack.

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How Your Local Business Can Be a Helper

Moz

Religious institutions are putting their services on the web, from Pope Francis celebrating Mass at the Vatican, to Ann Arbor’s Temple Beth Emeth observing virtual Shabbat and the Imams of the Islamic Center of America broadcasting live, daily lectures from Dearborn, Michigan. Local, regional, or industry podcasts. Being the helpers.

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Top 23 Cyber Security Resources to Keep You Up-To-Date in 2019

Envy

Javvad Malik, as well as being a security advocate for AlienVault, is a well-known cyber security evangelist and broadcaster across social media on security industry news. When the annual reports such as Hype Cycle or Cool Vendor are released, everyone listens. Post frequency: Irregular, sometimes monthly. J4VV4D by Javvad Malik.