Convince & Convert

APRIL 20, 2010

That’s where software like Compendium comes into play, because they can very much help optimize a blog for the long tail, enabling you to rank top 10 for hundreds (even thousands) of low volume, high value terms. But the reality is, your blog is probably a lot more broad than you think.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Hubspot

JANUARY 26, 2012

Note: We've changed the information within brackets to preserve privacy.). At the bottom, it read: This press release was sent through the Vocus PR platform. It is also a great resource to gather more information about a journalist and help you build a relationship. Gather more personalized information about the journalist.

PR 28

PR Examples Press Public Relations 28

The Effective Marketer

JUNE 21, 2009

Often times we get directives from the top echelon asking us to setup a corporate blog for the CEO, a blog for every manager, and to churn content every day. SEO is such a complex subject that you can barely scratch the surface in one hour so knowing where to go for more information is invaluable. Do you have the people?

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Buzz Marketing for Technology

OCTOBER 14, 2008

conferences/events. social software. cartoon heart on learning to listen: how pr can join the social media conversation. audience potentially super-served - they all have a very strong personal connection, usually running both ways. audience highly engaged with personality and/or topic. blogging techniques.

Conversion 100

Conversion Lead Ranking Enterprise Management Blogger 100

The Effective Marketer

JUNE 13, 2009

His eBook “ The New Rules of PR ” was offered for free without requiring any registration from his website and was downloaded 250,000 times. When he came out with his hardcover book “ The New Rules of Marketing & PR ”, it reached number 1 in sales quickly. Odds are that someone may eventually buy the product or service.

Work Management 100

Work Management Marketing Automation Services Budget Programs Marketing Management 100

Hubspot

JUNE 26, 2015

1) Seasoned Writer / Managing Editor. Make this person the managing editor. You'll also want articles and information from other employees and guest bloggers -- your managing editor will conduct interviews, write and edit stories, and be in charge of the entire content marketing team. Role Requirements.

Startups 28

Startups Work Management Marketing Management Top of Funnel 28

Buzz Marketing for Technology

JULY 21, 2008

Dave Pollards papers on business innovation & knowledge management. < £ Salon Bloggers & > May 31, 2004. -->. just got back from a two-day conference in Ottawa on Knowledge Management, sponsored by the Conference Board of Canada. MADE IN CANADA. trust your instincts. <

Lead Ranking 100

Lead Ranking Budget Programs Aggregators Work Management 100

Online Marketing Institute

JULY 31, 2012

Sales & Marketing. --> Bloggers. --> Resources. Webinars Events. Industry Events. The breakdown: “The Chartbeat interface is very intuitive and visual, so you can get a lot of information in one place. only ask that you refrain from personal comments and remarks that are off topic. Webinars, Content & Events.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Buzz Marketing for Technology

JULY 24, 2008

< £ Salon Bloggers & > June 15, 2006. -->. Your visit should not be a surprise -- you need to ghost write an explanation of your visit for your customers managers and have them send it to their employees before you arrive. Personal KM. Personal Productivity. MADE IN CANADA. trust your instincts. <

Enterprise Management 100

Enterprise Management Work Management Marketing Management Guerilla Marketing 100

Convince & Convert

JUNE 24, 2010

There's “bad&# advertisements and “bad&# uses of social media as well… Maybe you'd call it human marketing or even personality marketing, but the concept is really simple. He doesn't just spew endless bits of information about his product (books, etc.). He was personable and funny, a real likable guy.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

APRIL 28, 2010

Don’t assume that the person that gave you one star on a Yelp review is some sort of carnival freak outlier. Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. Sore spot with us PR types.) Sore spot with us PR types.) Fifty percent! Let’s break this down.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Buzz Marketing for Technology

JULY 22, 2008

A fter Nancy White pointed me to Chris Lotts articles on Northern Voice, and on love, and Chris replied to my Tuesday post on how easily we unintentionally hurt each other through our actions, I did a bit more research on Chris work and discovered the remarkable chart above on Information Fluency. Personal Knowledge Management.

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

Convince & Convert

FEBRUARY 23, 2010

On Twitter for example, if you’re tweeting about your company’s new product, you’re engaged in a customer gain event. But, if one of your followers tweets and asks you to solve a customer service problem, and you answer back, you’re engaged in a customer retention event.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Online Marketing Institute

NOVEMBER 8, 2010

Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. Personal Knowledge Management (PKM) -- an Update. The audit manager pulled out an independent consultants report that listed in the criteria clients used to select a professional services firm. MADE IN CANADA. trust your instincts. <

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Convince & Convert

SEPTEMBER 20, 2010

I maintain that as Facebook continues to tie together the real-time Web with the open graph, Twitter usage will inexorably shift from person to person connectivity, to customer to company connectivity. link] Jeff Jacobs Informative piece from @jaybaer today: 7 surprising statistics about Twitter in America.

Social Media 160

Social Media Media Stats Statistics 160

Convince & Convert

SEPTEMBER 21, 2010

I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities?

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

MAY 26, 2010

There is a lot of information out there and small businesses owners do not always have the time and in some cases the resources to hire an agency or consultant so they rely upon what people are saying and follow that. Lots more thinking around content strategy now, rather than content management software. link] jaybaer It will.

Social Media 135

Social Media Media Paid Search Agency Video Marketing 135

Content Marketing Institute

MAY 11, 2018

You’re the largest enterprise application software company in the world. Amisha Gandhi, VP, influencer marketing, SAP Ariba, says that, just as in one’s personal life, worthwhile relationships take more than numbers-flexing on either side. You have 88,000 employees and nearly 400,000 customers.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Software 100

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. That will be our top focus for next year. Abby Bailey.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. That will be our top focus for next year. Abby Bailey.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Online Marketing Institute

DECEMBER 23, 2010

Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip!

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Biznology

DECEMBER 30, 2014

You need to be that person and that person reveals himself through being accessible, understandable, available, and knowable. I have been lucky as other folks organize, promote, and produce the webinars I do but webinar software is cheap and easy. DC PR Flacks are always hosting something in my town.

Ad Building 80

Ad Building Brand Identity Branding Youtube 80

Convince & Convert

SEPTEMBER 21, 2010

I don’t feel the need to experiment with every new piece of software that emerges from its chrysalis, but I do feel a responsibility to you and my clients to have some idea of what’s out there and what’s worthwhile. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

MAY 3, 2012

Read on for insights from Jason, and more information about his Explore conferences that are happening around the country. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Listen Now. Jason : OK.

Social Media 114

Social Media Media Paid Search Agency Work Management 114

B2B Marketing Zone Posts

DECEMBER 1, 2010

Certainly in this era where people actively seek information that is pertinent for their needs, questions or buying journey, personalized and valuable content is crucial. Audience: Business Development Professionals, Marketing Managers, Channel Managers, Customer Service Professionals, Product Managers.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Online Marketing Institute

NOVEMBER 4, 2010

Android Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > September 27, 2006. -->. This article is the concatenation and update of three previous articles on Personal Knowledge Management (PKM). In some cases employees are still forced to shuttle critical information between their work and home PCs. The PKM-Enabled Organization.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Hinge Marketing

JULY 6, 2022

Sponsorships and in-person networking just aren’t going to cut it anymore. There is still a place for in-person networking, but in most industries the spotlight has moved into the digital realm. Webinars offer almost all of the benefits of an in-person educational event, while adding a host of new advantages.

Lead Generation 143

Lead Generation Sales Qualified Leads Lead Ranking Lead Scoring 143

Online Marketing Institute

MARCH 24, 2011

Corporate websites are often little more than interactive brochures that display basic information and describe what the business offers. Mashable recently asked Karr, internet marketing experts, and small business bloggers about the most common mistakes that companies make when starting a blog — and how to avoid them.

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Convince & Convert

JULY 27, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Joined as always by my pal, the CEO of Argyle Social, data driven social media management software impresario, Eric Boggs. Eric: Yeah.

Lead Ranking 115

Lead Ranking Enterprise Management Lead Scoring Work Management 115

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. Information sharing and education. Know Your Competition-Sales Management , October 8, 2010 Strategic sales managers know they must be creative when it comes to developing a sales strategy. Collaboration. Enterprise 2.0.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

OCTOBER 31, 2010

I don’t feel the need to experiment with every new piece of software that emerges from its chrysalis, but I do feel a responsibility to you and my clients to have some idea of what’s out there and what’s worthwhile. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 40

Social Media Paid Content Tools Media 40

Webbiquity

JUNE 8, 2011

by TomPick and guest blogger Maria Verven. Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. if absolutely necessary.

Ad Building 100

Ad Building PR Press B2B Thought Leadership 100

Buzz Marketing for Technology

JUNE 27, 2008

Covering social media business strategy and personal power. 100 Personal Branding Tactics Using Social Media. But most people who want to develop a personal brand do. It’s a good idea to build an account on some of these sites to further extend your personal branding. Get an Upcoming.org account to promote events.

Social Media 100

Social Media Tactics Personalization Branding 100

Single Grain

AUGUST 19, 2021

And, when coupled with reputation management , SEO also helps manage your business's reputation internationally. After doing my research, I now have lots of data in my table: Now, it's time to use some tools to pull all the information about our selected competitors to help us defeat them in the organic rankings.

SEO 98

SEO Optimization Lead Scoring Lead Ranking 98