KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Twitter 107

Twitter Marketing Strategy Marketing & Strategy Tips 107

Webbiquity

APRIL 18, 2023

For B2B companies, the final goal is very simple : increase customer reach while decreasing cost-to-serve in order to increase margin and income. These practices can help you expand your online business while providing your customers with more control of their buying experience.

eCommerce 299

eCommerce Social Media Tactics B2B Marketing 299

Webbiquity

MARCH 28, 2023

For example, if you build custom windows and doors, you could create a calculator that will help customers figure out how much an item would cost. Comparison Posts Image credit: Jeroen den Otter on Unsplash For blog content, the comparison post is a valuable format to consider using. Your main goal is to show measurable results.

Top of Funnel 314

Top of Funnel Marketing & Strategy Marketing Strategy Planning 314

Buffer

MAY 4, 2022

Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur! A blog can also be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Optinmonster

MARCH 9, 2020

Are your blog posts not converting as well as you’d like them to? Want to know the secrets of how to write a blog post that converts? In this article, we’ll share 7 tips that will help you write a blog post that converts. Here’s a killer article that will help get your blog started in 7 easy steps.

Tips 144

Tips Lead Scoring Lead Ranking SEO 144

Marketing 261

FEBRUARY 20, 2021

Whether it’s creating a lead-generating email or writing a brand new blog post, it’s hard to start from scratch. The good news is, you don’t have to continue wasting time and resources developing new content. Website and Blog Meta Tags Template. That’s where content repurposing comes in. .

Template 62

Template Resources Planning Top of Funnel 62

Vision Edge Marketing

APRIL 5, 2022

Inspirational, innovative, forward thinking and sometimes controversial, thought leaders are recognized by peers, customers, and other stakeholders as notable authorities in their field. . Thought leadership content comes in all types of medium, such as blogs, white papers, bylined articles, videos, podcasts, and social media content.

Thought Leadership 218

Thought Leadership B2B Thought Leadership Peer-to-peer Lead Scoring 218

Webbiquity

OCTOBER 11, 2022

A company can use its brand to differentiate itself from the competition to build customer loyalty, generate greater demand for its products or services, and attract new audiences. Hanging onto outdated blog posts and announcements of events long past make your site harder to navigate and make it appear neglected.

Digital Asset Management 275

Digital Asset Management Product Branding Brand Identity 275

Top Rank Marketing

DECEMBER 1, 2023

MarketingProfs Google November 2023 Core Update Finished Rolling Out Search giant Google’s most recent core search algorithm update launch has concluded its implementation phase, some 25 days after the firm’s November 2023 core update first rolled out, making it one of the lengthiest update releases, Google recently announced.

B2B Marketing 111

B2B Marketing Search Marketing B2B Multi-Channel 111

Marketing Insider Group

MARCH 16, 2023

This message is huge for building connection with customers. By asking customers to share their AirBnB stays and reposting the content on their brand platforms, they proved authentic and motivated people to find their own perfect AirBnB vacation. Nothing says this more than their official “Find Your Greatness” campaign.

Marketing Agencies 2 218

Marketing Agencies 2 Lead Ranking Content Work Management 218

KoMarketing Associates

DECEMBER 10, 2015

One of the struggles B2B marketers come to me with is the fact that they just don’t know how to come up with content for their blog, website, or other online platform (like social media). Even if B2B marketers feel like they are alone on this, the fact is that all industries occasionally have trouble figuring out blogging ideas or topics.

B2B Marketing 120

B2B Marketing B2B Marketing Analytics Tools Case Study 120

Hubspot

MAY 10, 2019

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. Twitter makes it easy to distribute content. What is a Twitter marketing strategy? Let’s get started.

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

Marketing Insider Group

APRIL 12, 2021

The top pick for paid social media was LinkedIn with Facebook and Twitter coming in second and third. You have the power to design it as you want and publish content that’s uniquely your own. It’s a channel that you own for nurturing and fostering customer relationships. Investment is for resources, not ad dollars.

Paid Content 352

Paid Content ROI Paid Search Agency Media 352

Marketing Insider Group

JANUARY 4, 2021

When it comes to developing growth marketing strategies, you don’t have every resource at your disposal. However, there are still plenty of opportunities to reach and convert customers. Check out this post on blog frequency. Twitter makes sense, as well. Being creative and cost-effective is essential. We can help!

Growth Marketing 353

Growth Marketing Marketing & Strategy Marketing Strategy Marketing Automation Services 353

Marketing Insider Group

MAY 12, 2020

In the past, you might have been able to get real ROI from lazily publishing 500-word articles on your blog week after week, but it’s not enough anymore. Keeping a consistent weekly publishing schedule. Sharing blog posts with followers on LinkedIn, Facebook and Twitter. YETI is Going Beyond the Blog Post.

eCommerce 246

eCommerce Advertising Agencies Paid Search Agency Content Marketing 246

Webbiquity

JANUARY 24, 2019

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. Not only does human interaction deliver better results, it also makes sure that the marketing team is completely in touch with what customers want and expect from your brand.

Marketing Automation Services 240

Marketing Automation Services Social Media Marketing Automation Social Marketing 240

Webbiquity

FEBRUARY 21, 2023

Now we’ve created an influencer discovery platform that saves time, finance, and human resources. The Launch Tom: What were the most effective channels or methods for you to get the word out to prospective customers when you first launched your product? We came up with an entire campaign that brought us first users.

Paid Content 269

Paid Content Paid Search Agency Advertising Agencies Work Management 269

Valasys

JULY 31, 2023

With automated content generation and distribution, businesses can maintain a consistent online presence, engage their target audience, and nurture customer relationships effectively. They often come with built-in workflows and approval processes to ensure content is reviewed and published efficiently.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

Valasys

JANUARY 9, 2023

With automated systems taking care of simple tasks like responding to customer inquiries or scheduling social media posts, your team will have more time to focus on complex tasks that require creative problem-solving. In the long run, this may result in increased workplace productivity and better customer service. Increase ROI.

Marketing Automation Services 40

Marketing Automation Services Marketing Management Blogger Customer Satisfaction 40

SmartBug Media

MAY 21, 2020

Would you believe us if we told you that everything you need to craft high-performing social media posts across all of your channels is sitting on your blog? Businesses throw time, energy, research, and resources into producing compelling, persona-driven inbound marketing blog articles. In 2005, only 5 percent of U.S.

Social Media 71

Social Media Media Tips Buyer Personas 71

BuzzSumo

MAY 9, 2019

Blog engagement is a fickle metric. Sometimes it’s hard to quantify why it happens for some types of blog posts but not others – especially if your posts and articles are pretty consistent, quality-wise. It sings to this tune: Using the BuzzSumo Content Analysis Report to Research the Best Types of Blog Posts.

Thought Leadership 111

Thought Leadership Case Studies Case Study Top of Funnel 111

Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. If you're writing for the professional who is part of a large organization, how does your blog cater to their needs? Many marketers agree — blogging is an important part of their content strategy. Are you keeping your audience in mind?

Enterprise Management 94

Enterprise Management CMS Development Marketing Automation Services Marketing Management 94

SocialPilot

DECEMBER 6, 2023

If you are a marketer or a brand looking to outrank competitors, you need to focus on content creation, publishing, brand voice, posting consistency, and performance monitoring, among other key elements. In this blog, let’s look at what makes for an ideal social media marketing checklist. Where should you start? How can you reach them?

Paid Content 63

Paid Content Social Media Social Marketing Marketing & Strategy 63

Litmus

DECEMBER 21, 2018

Litmus published more than 130 blog posts in 2018—that’s a lot of tips and resources! We asked some members of the Litmus marketing team to share their favorite blog resources of the year. Read the blog post ?. Read the blog post ?. Read the blog post ?. Read the blog post ?.

CAN-SPAM 56

CAN-SPAM Webinar Metrics Promotion Tactics 56

Convince & Convert

APRIL 29, 2012

Paradox: in an age of technology advances being gobbled like Pez, marketing and customer service are somehow getting more labor-intensive, not less. buy expensive ads in trade publications, sponsor conferences, and publish regular research to get on executive radar screens. A report that shows total number of Twitter impressions.

Social Media 167

Social Media Paid Search Agency Resources Budget Programs 167

Buffer

MARCH 9, 2023

Standing out among the sea of people competing for the same jobs, clients, and customers is increasingly difficult – and social media platforms often contribute to that difficulty with their ever-changing algorithms. This includes features in reputable publications, your own published work, or even your resume.

Linkedin 110

Linkedin Personalization Branding Brand Identity 110

Scoop.it

DECEMBER 29, 2022

Do you know why they call customer acquisition a journey? Because it is an actual journey, traversing the lead stage to the paying customer stage. . You have audiences distributed across every stage of this customer journey, represented by a marketing funnel. Below is a great visual representation of what the funnel looks like.

Top of Funnel 84

Top of Funnel Digital Marketing Funnels Advertising Funnels Content 84

Hubspot

AUGUST 29, 2019

Whether you're a seasoned PR pro or an associate looking to break into the industry, reading expert blogs is a smart way to stay up to date on the latest PR happenings, expand your skills, and get inspired to do your best work. We've put together a list of some of our favorite PR blogs (in no particular order) for you to get started.

PR 77

PR Paid Content Public Relations Paid Search Agency 77

Oktopost

MAY 30, 2023

Knowing consistent social publishing is transformative for B2B enterprises doesn’t take away from the fact that, without the right strategy, it’s a real drain on time, resources, and energy. Know your audience Publishing on social media yields a huge variety of insights into post performance. The solution? The solution?

Social Media 86

Social Media Enterprise Management Media Work Management 86

Content Standard

FEBRUARY 9, 2017

But your Twitter marketing strategy? Compared to more visual social platforms, Twitter doesn’t seem to have the ROI it used to. Accordingly, marketers are asking themselves: is it time to shift resources elsewhere? Why Brands Are Rethinking Twitter. A typical publisher earns just 1.5

Twitter 40

Twitter Marketing & Strategy Marketing Strategy Allocation 40

Spiralytics

FEBRUARY 7, 2024

This includes processes like post-scheduling, handling customer interactions, and producing analytical reports. For example, if you publish a blog on your website, you may use a social media team to disseminate this content across social networks.

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

TrustRadius Marketing

JUNE 20, 2022

Even if your company has a bit more spending power, using a free tool can help you test the waters before committing more resources. 10 Twitter analytics Social graphs Affordable paid plans Feature availability Numerical caps for access Limits to follower tracking Metigy 9.1/10 Talkwalker. Click here to read Talkwalker reviews.

Social Media 116

Social Media Analytics Work Management Media 116

PureB2B

AUGUST 3, 2016

But if there’s one thing we’ve yet to find a machine able to do properly, it’s crafting a compelling blog post. It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Suffice it to say, blogging is best done the old fashioned way. Worst case scenario?

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Moz

DECEMBER 16, 2020

We'll go through what's changed — and what hasn't — for our readership since our last survey in 2017, and detail what those insights mean for the Moz Blog in 2021. The survey was shared on the blog, through email blasts, and on our social media accounts. Attracting new clients and customers. Methodology. How our readers read.

Customer Surveys 57

Customer Surveys Industry CMS SEO Social Media 57

Pam Didner

SEPTEMBER 21, 2022

That means managing content for a company can feel like herding cats – blog posts have been written, Facebook pages have been updated, sales collateral has been created, and product information has been uploaded to websites. Meanwhile, a CMS empowers creators to publish a piece of content without learning the complex world of coding.

Planning 90

Planning Work Management Product Content 90

Contently

MARCH 13, 2020

My conversations with customers and marketing friends ultimately turn to how the pandemic is changing their focus at work. Along the way, I’ve been thinking about how everything that’s happening affects the people who read our blog and newsletter. We had an in-person Customer Advisory Board (CAB) event planned for May.

Planning 218

Planning Paid Search Agency Thought Leadership Lead Ranking 218