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How to increase profitability by monetizing off-Amazon advertising

SmartBrief - Marketing

It used to be simple: Selling on Amazon meant you advertised on Amazon. To sell on your direct-to-consumer website, you advertised on the rest of the internet. This all made media spending irresponsible. There really is only one valid concern with driving off-Amazon traffic to your Amazon listing.

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How to Find the Best PPC Consultant Services

Directive Agency

If you’re looking to hire the best PPC consultant services for your company, there are many options to choose from. With the barrier to entry so low these days, it can be hard to sift through all of them. What are PPC Consultant Services? First, let’s define what PPC consultant services do.

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How to Generate Leads for SaaS Businesses from the Experts

Directive Agency

If they’re a smaller self-service SaaS product like Buffer, then their lead gen will rely a lot more on volume versus a company that is more enterprise like Salesforce. While it’s going to differ from one industry to the next, the channel I’m seeing a lot of SaaS companies unlock results from is on the back of online review sites.

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White Label Marketing Tools: 9 to Seriously Consider

ClearVoice

Agencies of all sizes can leverage these white label marketing tools to become more professional, responsive, and to provide more value to their clients, while also keeping costs low and affordable. Although Mautic is very powerful, the one caveat is that it isn’t as white label-friendly as some of the other tools we will explore.

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PPC Isn’t Screwed — You Aren’t Doing It Right

Convert

PPC is dead.”. PPC is dying.”. PPC is still alive and well. But some PPC experts are still making a killing for their ecommerce businesses, DTC brands, and Shopify stores. But some PPC experts are still making a killing for their ecommerce businesses, DTC brands, and Shopify stores. That’s a bit of a stretch.

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Are Websites Getting Easier or Harder to Create?

EMagine B2B Blog

I’m literally the last person in the world who would disparage the tremendous entrepreneurship in the digital space, between Web Design, SEO, PPC, Social Media and what have you. But my one saving grace at that time was the fact that nobody else knew what they were talking about either.

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The Gap Between Google and Results: Here’s What You Can Do About It [VIDEO]

Directive Agency

The reality is is that as Google keeps changing and search engines are evolving, the distance between what Google is focusing on and then what’s working for B2B marketers is growing wider every day and that gap keeps expanding. Above the fold and within all of your first scroll is just ads. What would happen to all of our money?