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The Best SEO Strategies That Actually Work Today

Marketing Insider Group

The top SEO strategies include measuring your results, optimizing for mobile, focusing on the user experience, and targeting the right keywords. Your SEO plan needs consistency and regular updates, as well as attention to metadata, link-building, and readability. Then use an SEO tool to discover appropriate keywords.

SEO 255
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How B2B SEO Differs From Traditional B2C SEO

Marketing Insider Group

“Unlike B2C SEO, which often targets high-volume, broad keywords, B2B SEO strategies frequently focus on lower-volume, longer-tail keywords,” Marcel Digital explains. Navigating the nuances of B2B SEO can present challenges, such as longer sales cycles, niche markets, and smaller search volumes for specific keywords.

SEO 230
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The importance of accurate keyword difficulty scores

ClickZ

30-second summary: Keyword difficulty (KD) scores help digital marketers understand potential search engine performance. KD scores are useful in building SEO strategies, filtering out ineffective keywords. Low competition keywords give an advantage in attracting traffic. Keyword parameter analysis. SERP analysis.

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‘SEO Is Not a Unicorn’: Crucial SEO Tips for Content Marketers

Contently

Use Google Search Console to Your Advantage Google Search Console offers insights into your website’s overall performance — from the keywords it’s ranking for to how to fix issues with performance to how it stacks up against competitors. Target the Right Keywords Using the right keywords represents a crucial ranking factor.

SEO 190
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Six Lead Generation Trends to Watch in 2021

Webbiquity

With strong underlying links between SEO and voice assistants, voice search can effectively be leveraged for generating local leads. Consequently, there’s been a strong emphasis on the use and optimization of long-tail keywords recently. This is because long-tail keywords more closely reflect normal speech patterns.

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Long Tail Keywords in SEO: How to Grow Traffic From Niche Searches

seo.co

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

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How to Use Google Ads Keyword Planner, According to 5 Specialists

Hubspot

So, I did keyword research to figure out what the target audience wanted to read about. I was able to use the keywords to brainstorm topic ideas and pillar pages, while also creating a list of keywords we could target. That's why Google ads keyword planner is an important tool for marketers. Generate keyword ideas.