Adobe Experience Cloud Blog
NOVEMBER 20, 2018
This imperative to improve will be the underlying theme in how marketing automation evolves. In this blog, we’ll explore the top five trends that will define the future of marketing automation. In traditional marketing, the costs for trial-and-error experiments were significant. The Need for Experimentation and Testing.
KoMarketing Associates
SEPTEMBER 16, 2014
Below are some of the reasons why mobile strategy should have a place in your B2B marketing efforts. Two years ago, mobile became the fastest growing media sector for marketing and advertising, a trend that is likely continuing today, due to smartphone use. Mobile is The Fastest Growing Niche.
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Martech Advisor
AUGUST 30, 2019
Visual platforms such as Pinterest and Instagram are the hottest social media trends for audiences, marketers, and advertisers. The exponential growth of Instagram and Pinterest has established that visual marketing is a key element of today’s social media marketing strategy.
Circle Studio
DECEMBER 19, 2017
As we enter the New Year, A/E/C firms have made (and are still making) plans for where and how to spend their marketing time and budgets in 2018. Just as people everywhere are making resolutions to improve their lives—both personally and professionally—in 2018, why not do the same for your firm’s marketing efforts?
KoMarketing Associates
JANUARY 30, 2018
Digital marketing is constantly changing and evolving – and as it does, more and more platforms are becoming part of the marketing mix. There’s something for everyone – even seasoned marketers, and courses/trainings categorized by difficulty level or categories. Twitter Ads.
FunnelEnvy
DECEMBER 11, 2023
Even before the internet, corporate video was a powerful (and expensive) tool in the marketing mix. During the 2000s, video production costs plummeted, bandwidth increased, and B2B videos quickly became a staple for online marketing. Be sure to keep them concise and informative.
KEO Marketing
OCTOBER 10, 2017
Of course, there is always a need for adjustments based on market conditions, resource constraints, or other factors, but it will give you a solid benchmark form which to make these decisions. Another important consideration when developing a marketing budget that is often overlooked is resources.
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