Parse.ly

NOVEMBER 27, 2018

This year, time with digital media is expected to grow 4%, according to Nicole Perrin, Senior Analyst at eMarketer. eMarketer studied time spent with mobile devices (including including smartphones, tablets, and feature phones), desktop, and laptop. At the beginning of 2018, desktop only accounted for 23% of traffic to the network.

Emarketing 69

Emarketing Social Networks Traffic Facebook 69

Porch Group Media

APRIL 22, 2021

By 2006, Facebook and Twitter both became available to users throughout the world and other sites rapidly began to be introduced. As of October 2018, it had a little over 2 billion active users. 88% of social advertisers use Twitter. According to recent research by Emarketer, 90.4% Social media is a way of life today.

Social Media 52

Social Media Lead Generation Social Marketing Lead Scoring 52

Martech Advisor

MARCH 6, 2020

Unable to stave off competition from Instagram, which released its own 15-second video clip feature on its app, Vine quickly lost users and Twitter, which purchased Vine for $30 million, shut down the app. of total mobile internet time in the third quarter of 2018 to 13.5% aged 13-16 are on TikTok, according to eMarketer.

Video Marketing 71

Video Marketing Mobile Advertising Emarketing Youtube 71

ClearVoice

DECEMBER 5, 2018

A recent report from eMarketer shows that from 2014-2017, social media usage climbed by about 5 minutes per day per user each year. However, in 2018 the time the average person is spending on social media per day has grown only about 2 minutes and 53 seconds more per day. contentmarketing Click To Tweet.

Social Media 61

Social Media Media Emarketing Facebook 61

Porch Group Media

MAY 21, 2019

eMarketer). This will account for just about half (49.2%) of the total programmatic digital display ad spending for 2019, per new data from eMarketer. eMarketer). IAB 2018 Video Ad Spend Study). eMarketer projects that by 2019, 83.6 eMarketer). Research by eMarketer estimates that total U.S.

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

ClearVoice

JANUARY 9, 2019

In fact, according to an eMarketer survey , only about 10 percent of people have ever used visual search. In fact, the eMarketer report finds that 61.7 At Web Summit 2018, Pinterest CEO Ben Silbermann spoke about why visual search is becoming an appealing option for users. 36 Updates Content Marketers Were Grateful for in 2018.

Emarketing 40

Emarketing Amazon Customer Surveys Search Marketing 40

Porch Group Media

JULY 8, 2019

By 2006, Facebook and Twitter both became available to users throughout the world and other sites rapidly began to be introduced. As of October 2018, it had a little over 2 billion active users. 88% of social advertisers use Twitter. Emarketer estimated that the ad spending on social video in the US increased by 38.1%

Social Media 58

Social Media Social Marketing Trends Media 58

Parse.ly

NOVEMBER 14, 2018

Often top referrers to articles in our network include a mix of the usual suspects: Google search, Google News, Facebook, Twitter, Flipboard, Drudge Report. Looking at page views to articles since April, it’s clear that there’s an uptick: Traffic referred by smartnews.com to Parse.ly’s network from April 1 to October 26, 2018.

Aggregators 53

Aggregators Traffic Domain Emarketing 53

KoMarketing Associates

DECEMBER 7, 2017

We are now accepting two more businesses into our sales development calendar for the first half of 2018. Many B2B companies have an email list (or even a Facebook page and Twitter profile), but they aren’t using any of them to their fullest potential. Keep the number intentionally low to convey the exclusivity of the offer.

Paid Content 198

Paid Content B2B Marketing Allocation Marketing & Strategy 198

Parse.ly

AUGUST 6, 2019

billion by the end of 2019, according to eMarketer. . There is a shift away from a Facebook-first mentality to now include Twitter, Instagram, and Amazon. Twitter’s advertising revenue growth has increased by 29%. For example, the percentage of teenagers using Facebook dropped 20% from 2015-2018. In the U.S.,

Advertising Agencies 40

Advertising Agencies Social Media Advertisements Advertising 40

readwrite

SEPTEMBER 25, 2019

Consider the fact that businesses spent $283 billion in 2018 on digital ads alone. Image Source: eMarketer. Social networking platforms like Twitter and Instagram have also become great spaces for businesses to interact. Digital Ad Spending Worldwide. You didn’t commit enough time to initial market research.

Budget Programs 91

Budget Programs Advertisements Advertising Landing Pages 91

ClearVoice

MAY 22, 2020

According to emarketer, it is forecasted that “[in 2020] 86.8 It is expected that Twitter, YouTube, Pinterest, and Snapchat will follow. In a February 2018 survey by influencer marketing agency Activate, 88.9 If your highlight requires editing, click the “Edit Cover” text and move to fit in the circle. percent of U.S.

Ideal Customer Profiles 111

Ideal Customer Profiles Paid Search Agency Profiling Emarketing 111

Contently

DECEMBER 8, 2016

Overall, eMarketer has the percentage of “cord-cutters” and “cord-nevers” (people who have never paid for traditional TV) increasing by a steady 8 percent each year through 2017, 2018, and 2019. Magna Global , Zenith , and eMarketer all predict it will happen sometime in 2017. The digital cold war.

Paid Search Agency 60

Paid Search Agency Ads Cable Advertising Agencies 60

Digilant

SEPTEMBER 28, 2018

A Rocky Start to 2018. Unfortunately, as the update began to roll out in January and February of 2018, users were furious. Facebook,Twitter and Instagram – Snapchat’s social media competitors – were flooded with outraged teens and young adults voicing their frustrations. Drastic Ad Revenue Decrease.

Advertising Agencies 40

Advertising Agencies Paid Search Agency Advertisements Advertising 40

Martech Advisor

SEPTEMBER 26, 2019

According to eMarketer , the average US adult will spend 3 hours 43 minutes on mobile devices in 2019. billion in 2018. Let us know on LinkedIn , Facebook , or Twitter. Also, lack of data may prevent B2B advertisers from investing in programmatic, but being an early adopter of programmatic will get you ahead of the curve.

Display 74

Display Advertising Agencies Advertisements Advertising 74

seo.co

JANUARY 10, 2022

Nearly 79% of the brands leverage Instagram for their influencer marketing campaigns , followed by Facebook at 46%, YouTube at 36%, Twitter that accounts for 24% and 12% go for LinkedIn, as stated by Business Insider. 27% of the customers used voice search on their mobile devices in 2018. User-Generated Content. million customers.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

readwrite

SEPTEMBER 25, 2019

Consider the fact that businesses spent $283 billion in 2018 on digital ads alone. Image Source: eMarketer. Social networking platforms like Twitter and Instagram have also become great spaces for businesses to interact. Digital Ad Spending Worldwide. You didn’t commit enough time to initial market research.

Budget Programs 52

Budget Programs Advertisements Advertising Landing Pages 52

seo.co

FEBRUARY 16, 2021

Nearly 79% of the brands leverage Instagram for their influencer marketing campaigns , followed by Facebook at 46%, YouTube at 36%, Twitter that accounts for 24% and 12% go for LinkedIn, as stated by Business Insider. 27% of the customers used voice search on their mobile devices in 2018. User-Generated Content. million customers.

Marketing AI 116

Marketing AI Trends Work Management Marketing Management 116

EMagine B2B Blog

MARCH 12, 2015

The number of Instagram users increased 60% in 2014 and is expected to top 100 million users by 2018. eMarketer ). 34% of marketers use Twitter to successfully generate leads ( Jeff Bullas ). Still not convinced of the power of Instagram? Check out these awesome B2B brands that are taking over the popular social network.

Statistics 40

Statistics Emarketing Paid Search Agency Mobile Marketing 40

Digilant

NOVEMBER 30, 2018

At the start of 2018, our Digilant marketing team spent time researching and compiling what we believed would be the top 10 important programmatic media buying trends of 2018. As hard as it is to believe, 2018 is coming to a close. eMarketer stated that “ more than 82 percent of U.S. eMarketer). eMarketer).

Buy 58

Buy Emarketing Trends Cable 58

ClearVoice

JUNE 11, 2019

According to a 2018 Forrester Research report [original report is available here ], marketers in the United States will increase their spending on marketing technology by 27 percent through 2022. Similarly, eMarketer estimates that for the first time ever, digital ad spend will account for more than half of the global ad market in 2019.

ROI 81

ROI Content Marketing Marketing Budget Budget Programs 81

Digilant

NOVEMBER 15, 2018

According to eMarketer, health marketers are lagging inordinately in adopting programmatic, as compared with their peers in other industry categories. For more information, visit us at www.digilant.com , read our blog or follow us on Twitter @Digilant_US. Programmatic On The Rise in Healthcare & Pharma. About HealthLink Dimensions.

Advertising Agencies 40

Advertising Agencies Paid Search Agency Work Management Marketing Management 40

EveryoneSocial

MARCH 2, 2017

And, eMarketer says digital video will grow by double digits through 2020 going forward. Twitter Live. Brand new to the video market is Twitter. It is now possible to broadcast directly from Twitter. The move comes after Twitter purchased the video app Periscope. The numbers get more impressive.

Social Media 49

Social Media Trends Media Broadcasting 49

Vidyard

DECEMBER 17, 2020

Twitter Video Statistics 3.5 Sales team that use video get a 16% bump in email open rates ( SalesLoft, 2018 ). Sales teams that use video get a 26% increase in replies ( SalesLoft, 2018 ). of internet users ( eMarketer, 2019 ). 75% of worldwide video viewing is mobile ( eMarketer, 2018 ). Video Length 2.4

Statistics 157

Statistics Video Marketing Planning Business 157

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Content Marketing Stats for 2018 (Broken Down By Category). LinkedIn is 277% more effective for lead generation than Facebook or Twitter - Hubspot. . . . MassPlanner. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Vidyard

MARCH 23, 2021

Twitter Video Statistics 3.5 Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Publishing and Production Statistics 2.3 Video Length Statistics 2.4 Stats Around Video Engagement 2.5 Video Analytics Statistics 2.6 Online Video Statistics 2.7 Mobile Video Statistics 2.8 Video Email Statistics 2.9 Video SEO Statistics 2.10

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Single Grain

JUNE 13, 2023

The percentage of mobile ads was 47% in 2022, up from 33% in 2018. Statista ) Approximately 40% of Twitter users have reported making a purchase directly influenced by a tweet from an influencer. emarketer ) In 2023, U.S. eMarketer ) 90% of all internet users are reached through the Google Display Network. to reach $165.84

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

EveryoneSocial

MARCH 12, 2019

Twitter Statistics. eMarketer ). 80% of B2B leads come from LinkedIn vs. 13% on Twitter & 7% on Facebook. 98% of the B2C businesses surveyed in Hootsuite’s 2018 Global Barometer Report use Facebook, while 89% of the B2B companies do. eMarketer ). Twitter Stats. 80% of Twitter’s users aren’t American. (

Statistics 103

Statistics Social Media Paid Search Agency Enterprise Management 103

Webbiquity

APRIL 14, 2014

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 19% say the same for Twitter. The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). eMarketer ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Hubspot

OCTOBER 11, 2018

A new report from eMarketer indicates that companies are spending more than ever on digital video ads. billion in 2018 alone: a 30% rate of growth. Source: eMarketer. Looking at the combined video ad spend on Facebook, Snapchat, and Twitter in the U.S., Where is the ad spend going? In terms of all U.S. of the total.

Paid Search Agency 74

Paid Search Agency Buy Ads Emarketing 74

Webbiquity

MARCH 3, 2015

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. Expert Twitter Marketing Tips and Tactics.

Twitter 100

Twitter Paid Content Tips Ideal Customer Profiles 100

RebelMouse

OCTOBER 23, 2018

Sometimes 2018 has felt like a broken record. BuzzFeed News' mission to find the right way to deliver their content on every platform is what publishers should be focused on as 2018 comes to a close. report from eMarketer shows Facebook and Instagram's video ad revenue will make up around twice that of YouTube's, at $6.81

CMS Development 43

CMS Development Enterprise Management Emarketing Content 43

Hubspot

FEBRUARY 1, 2021

Nearly 80% of programmatic ad spend will go to mobile—rather than desktop—ads ( eMarketer ). Twitter ads are 11% more effective than TV ads during live events. dollars in 2018 to 72 billion in 2023 ( Statista ). dollars to 192 billion between 2018 and 2022 ( Statista ).

Advertisements 101

Advertisements Advertising Mobile Advertising Stats 101

Marketing Insider Group

SEPTEMBER 14, 2020

Additionally, the 2018 B2C content marketing stats from the CMI reveal that 86% of B2C marketers believe content marketing to be a key strategy. Approximately 66% of people have discovered a new business on Twitter. Nearly 69% of consumers bought something because of a tweet they read on Twitter. billion mobile internet users.

Stats 265

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 265

ClearVoice

DECEMBER 19, 2018

In 2018, eMarketer released its report B2B Content Marketing 2018: As Usage Nears Saturation, Still Lots of Room for Improvement. The Radicati Group reported in its Email Statistics Report, 2018 – 2022 , that the number of email users will reach 3.8 billion in 2018 and surpass 4.2 Saturation point?

Distribution 97

Distribution Marketing Automation Services Promotion Tactics 97

illumin

JANUARY 22, 2024

The revelation in 2018 that Cambridge Analytica used personal data from Facebook to profile millions of Americans played a significant role in the passing of California’s comprehensive consumer privacy law, known as CCPA. According to eMarketer , however, Threads users are continuing to climb steadily, in pact with new Instagram users.

Paid Content 52

Paid Content Advertisements Advertising Mobile Advertising 52

Single Grain

DECEMBER 31, 2019

As defined by Investopedia : “Social commerce is the use of networking websites such as Facebook, Instagram and Twitter as vehicles to promote and sell products and services.” According to eMarketer , social commerce rose from 23% in December 2018 to 31% in October 2019 among U.S.

Trends 102

Trends Marketing AI Amazon Top of Funnel 102