The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity

Yet another post about 2018 B2B marketing trends? Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). Here we go… Content Marketing Trends. ” — 2018 Trends: B2B Marketing , Edelman.

4 Trends which Will Change Social Media Marketing on Twitter in 2017

Marketing Insider Group

I guess it is what drives changes, innovations, and new features that emerge on Twitter and other social media platforms. I’ve gathered 4 new Twitter trends that will change social media marketing […]. Social Media #TwitterTips marketing trends social media tips

Trends 105

Trending Sources

B2B Sales and Marketing Trends for 2015

Great B2B Marketing

At the beginning of each year, my team and I publish a report on significant trends in B2B sales and marketing. Trend 1: Metrics are a major priority. Trend 2: Social media is getting tougher. Trend 3: The buyer’s funnel is becoming more important than the sales funnel.

Trends 117

10 Marketing trends to watch for 2017

Biznology

As the end of the year approaches, it is time to look back on the year in marketing and analyze the trends we should expect to see in the coming new year. Here are 10 of the marketing trends to watch for 2017. Social analytics.

6 Trends Highlighted at Social Media Marketing World

Modern Marketing

by Lauren Harper | Tweet this Last week’s Social Media Marketing World conference was a dream for any social marketer. The following are 6 key trends derived from the report. A picture is worth 1,000 words, or in the case of a social media manager, double the engagement.

10 tech trends that'll shake up your content marketing strategy in 2018

Tomorrow People

Technological shifts are driving new innovations and trends that will shake up content marketing in 2018 and beyond. billion active social media users. Social media goes from sharing platform to publishing outlet. Content Marketing Differentiation Tech Trends

B2B Marketing Trends 2016-2020: Social Media Breakfast Wrap

Webbiquity

What trends will drive B2B marketing over the next three to four years? Those were among the key questions I had the opportunity to address in a recent presentation at the Social Media Breakfast – Minneapolis St.

5 Top Online Marketing Trends for the Rest of 2013

Webbiquity

Here are a few of the top online marketing trends for the second half of 2013 that may help you grow your sales both online and off faster than you expected. Social media will remain important. These are just a few of the top online marketing trends for the second half of 2013.

Trends 136

B2B Marketing Trends for 2018

Act-On

Add something from each one of these eight B2B marketing trends if you want to keep up with (or ace) your competitors. Account-Based Marketing Adaptive Marketing B2B Marketing Demand & Lead Generation Marketing Strategy Personalization Social Media Marketing Video

7 Trends That Will Change Social Media in 2017

Hubspot

We have a variety of resources for getting your marketing plan organized for the upcoming year -- between the 2017 marketing strategy kit , the social media content calendar , and the blog editorial calendar , we’ve got your content marketing strategy covered. Social Media Daily Canonical

47 Superb Social Media Marketing Stats and Facts

Webbiquity

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1

Mobile Marketing Trends for 2016

Modern Marketing

Top 10 mobile marketing trends for 2016. Five Mobile Marketing Trends for Emerging Markets in 2016. While 2016 begins, it is time to outline the trends to look for this year. Read the full story on Social Media Today. ###.

Mobile 115

83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more.

Emerging marketing trends for 2016

Biznology

We thought this would be a good time to analyze the emerging marketing trends of 2016 so far. After looking through many of the trends we are seeing, the common themes across almost all new marketing initiatives have to do with delivering excellent customer experiences.

6 Strategic Trends Highlighted at Social Media Marketing World

Modern Marketing

Social Media Marketing World is back for the third time in San Diego this week. Many of the big names in the social media space are here including Guy Kawasaki , Chris Brogan , Mari Smith , and more. Some other social trends that Stelzner highlighted are: 4.

9 Trends That Will Upset Your Marketing in 2013

Modern Marketing

As the former Managing Editor of DemandGen Report, Amanda covered the latest technology, trends and development in the marketing automation technology space, as well as the sales and marketing strategies central to demand generation. We showed three trends that shaped marketing in 2012.

Trends 124

Top 10 Social Media Trends of 2016

Marketing Insider Group

What technologies and social media platforms will consumers embrace? The post Top 10 Social Media Trends of 2016 appeared first on Marketing Insider Group.

The Top 3 Trends in Customer Service

Vidyard

To keep up, modern customer support teams are turning to social media, video, and service design for answers. Customers Want Support on Social. The less work, the better, and that means more and more support traffic has been migrating onto social media and messaging platforms.

23 Outstanding Social Media Marketing Guides

Webbiquity

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results.

Industry Leaders Weigh in on Upcoming Marketing Trends for 2017 and Beyond

Act-On

If you’ve ever wondered whether marketing trends are cyclical, look no further than ABM — a sales strategy introduced more than a decade ago that has seen new and vibrant life in the last year, as countless marketers and sales managers have sought to take a more holistic view of the accounts in their pipeline. Businesses now realize that consumers are inundated with messages through email and social media.

Interesting Marketing Trends of Small Businesses [Infographic]

Puzzle Marketer

Website Marketing Email Marketing Print Advertising Social Media Online Advertising Event Marketing What are the most used social media sites used by small businesses?

Content Marketing Trends to Watch Out for in 2017 [Infographic]

Marketing Insider Group

Since the rise of digital, social and mobile, various businesses and brands have now attempted to get closer and be more human with their customers. The post Content Marketing Trends to Watch Out for in 2017 [Infographic] appeared first on Marketing Insider Group.

Trends 122

The Year in Marketing: 2015’s Top Stories, 2016’s Likely Trends

Act-On

Your turn: A lot can happen in a year’s time, and we know it can be challenging to keep abreast of every new trend and industry development. Marketing Life content marketing marketing trends SEO social trends

The Biggest Mobile Marketing Trends of 2016

Modern Marketing

Top Mobile Marketing Trends for 2016. With mobile devices an ever-present fixture of modern life, keeping up on mobile marketing trends is more important than ever. Been a few weeks, but it's Friday Five time - a curated collection of five recent articles on one topic.

Mobile 111

Infographic: What’s Trending In Marketing for 2015?

Crimson Marketing

Most important of all is the trend towards user generated content: 97% of #B2B buyers trust content more if its #UGC and peer reviewed Click To Tweet. The post Infographic: What’s Trending In Marketing for 2015?

Trends 128

The 29 Best Social Media Monitoring Tools

Webbiquity

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. ” — Social Media Today.

Graphic: The 3 Biggest Marketing Trends of 2012

Modern Marketing

by Jesse Noyes | Tweet this Let me start by saying I know, you’ve seen dozens of lists on the most important marketing trends of the year. We collaborated with JESS3 to pick the 2012 marketing trends that have lasting impact, and put them together in a snackable – maybe “pinable”?

Content Marketing Trend: “Micro-Content”

Marketing Insider Group

Vaynerchuk and his 250-person team have recently shifted their focus to micro-content on social media platforms, as well Vine videos , to spread their clients’ branding messages. The post Content Marketing Trend: “Micro-Content” appeared first on B2B Marketing Insider.

Trends 112

Free eBook: How Buyer Trends Are Impacting the Future of Business Thinking

Tony Zambito

Recently, I embarked on a series of articles related to buyer trends and how they are changing conventional business thinking as we know it. These series of articles, referenced as Buyerology Trends, highlighted 7 areas of where buyer trends are challenging conventional thinking.

Trends 106

The Future of Social Media Is Here: These Are the Trends You Need to Know

Hubspot

It’s time we talked about how you’re using social media. Your fear of spending money on social ads. You see, social media marketing has changed, but most social media marketers haven’t. A modern social strategy is light-years away from the definition we used in 2012 and it’s time to adapt. They are innovating incredibly fast and changing the meaning of social media. The Trends: New Channels, Video, Mobile, Ads, AI. 4) Social Ads.

Interesting content marketing trends to watch for in 2017

Biznology

If you are in the planning stages for your 2017 marketing initiatives, these trends should be on your list of things to watch. Proper utilization of these trends will help you compete in 2017 while staying ahead of the curb for ’18. This same trend is true with video content.

Top 7 Social Media Trends Every B2B Leader Should Be Following

LEADership

Do you frequently follow social media trends to improve your marketing campaigns? As B2B leaders, it is important for you and I to stay on top of new developments in the world of social media. Social listening is expected to increase this year to 24% from 22% last year.

5 Content Marketing Trends Sweeping Europe

Contently

Here, we look at the latest European marketing trends to examine how top brands are consistently creating world-class content marketing campaigns. ” Social media-exclusive content. million social conversations, Adidas received 5.8

Bottlenose Offers Real-Time Trend Intelligence For Social Media and Beyond

Customer Experience Matrix

I had an interesting briefing a few weeks ago from Bottlenose , which sells what it calls a real-time “trend intelligence” system. The system ingests huge swaths of social media, virtually every TV and radio broadcast in the U.S., Trend identification.

What Are 2018’s Biggest Content Marketing Trends?

Contently

What big content marketing trends do you see for next year? As I sat down to write a navel-gazing trends piece for the fifth straight year, I couldn’t help but think of this cartoon by The Marketoonist for two reasons. Jake, New York.

10 Marketing Trends That Should Influence Your Content Strategy

KoMarketing Associates

As a B2B content marketer, staying on top of the latest news and trends that impact my clients and the B2B marketing space as a whole has become a daily part of my life and a critical factor in allowing me to do my job effectively. Numbers behind this trend : Between two and five.

Trends 153

4 Content Trends Every Marketer Should Be Following

Contently

Second, my main job for the entire day is to sit back and think about our industry—something I often forget to do while writing Facebook fan fiction or forcing my team to recreate March Madness with branded social media accounts. I like Contently conferences for a few reasons.

Think Before Ignoring These 15 Digital Marketing Trends

Crimson Marketing

A new ebook by MDG Advertising helps to identify the biggest trends of 2015 and how to think about planning for 2016. . Social commerce: . Social media: . 27% of marketers struggle with #martech and current #digital trends Click To Tweet.

Top B2B Social Media Trends for 2014

Crimson Marketing

You have the basics down, so 2014 will be the year of social media refinement for many B2B marketers and companies. Here are the top B2B social media trend predictions for the coming year: Social Media Accountability. Image: Courtesy of Social Media Today.

B2B Blogging Trends for 2011

Webbiquity

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. What trends are likely to emerge in the coming year?