22 Expert Guides and Reviews of 200+ Social Media Tools
SEPTEMBER 22, 2015
Image credit: Buddy Media. In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. 15 Best Social Media Tools by CodeGeekz.
A Handy Guide to Optimizing Your Social Media Channels
APRIL 17, 2014
If you''re looking for help taking your blog, landing pages, SEO, email, and social to the next level, download the full guide here. Below are some best practices you can implement and experiments you can run for optimizing your social channels. YouTube. Social Media
Want to be a Better Social Media Marketer? Listen to These 10 Podcasts
SEPTEMBER 21, 2016
If you work in social media marketing, my guess is you know it all too well. Social media is constantly evolving, making today an exciting time to work in marketing. 10 Amazing Podcasts About Social Media. 3) Social Media Marketing: Content Creation Hacks.
15 Ways to Synchronize Social Media and Email Marketing
AUGUST 26, 2015
Social media and email marketing are two of the most widely used digital marketing tactics. And while some companies still struggle to prove ROI for social media, at least now everybody knows it really can be done. 72% use social media.
What the Future Holds for B2B Social Media Marketing
OCTOBER 29, 2010
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Business Small business Social media Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! The B2B Social Media Marketing Series is supported by IDG Enterprise.
12 Social Media Tools for B2B Pre-Event Marketing
DECEMBER 1, 2010
Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. Eventbrite provides everything you need including custom page templates and the ability to sell tickets.
9 Content Strategy Tips from MarketingProfs B2B Marketing Forum 2016
OCTOBER 22, 2016
But I also think of the amazing conference they’ve been putting on for 10 years now, inviting some of the best B2B marketers from around the world to gather for four days of learning content strategy and being inspired. In the past, you had paid and earned media.
5 Insightful B2B Content Marketing Strategy Videos
APRIL 10, 2014
B2B content marketing strategies in 2014 must involve careful planning and execution to cut through the clutter on their way to visibility. We’ve scoured YouTube to identify five videos that we thought stood above the rest in terms of unique value and usefulness.
Can Google find you in your online store?
MAY 12, 2015
Over time, you would spend that SEO money on link-buying, link-farming, and reciprocal linking strategies. For Google, this means broken links, broken pages, ten-year-old templates. And it’s also the best way pander to Google as YouTube is a Google property.
25 Ways to Get More Social Media Followers
DECEMBER 20, 2010
Social media can seem overwhelming, especially when you're starting from scratch without any followers on your profiles. Here are 25 easy ways you can get more social media followers: 1. Enable Social Sharing. YouTube: Embed Your Videos.
Content Marketing Strategy: A Comprehensive Guide for Modern Marketers
JULY 21, 2015
The most common components of a content marketing program are social media networks, blogs, visual content, and premium content assets -- like tools, ebooks, or webinars. Why Businesses Need a Content Marketing Strategy. Manage social media. Social Media Manager.
25 Content Marketing Stats to Guide Your 2017 Strategy
DECEMBER 5, 2016
And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. Orbit Media Studios. Social Media Examiner. Social Media Examiner.
How to Create a Content Strategy That Actually Drives Organic Traffic
SEPTEMBER 29, 2014
But how do you create that refined content strategy? In this article, I explain the process for creating a content strategy that drives traffic in detail. Check out the simple template below. ( Social media.
5 Simple Steps To Turn Readers Into Buyers – Content Marketing That Sells
JANUARY 12, 2016
So you have set up a blog and social media profiles…. Now there is nothing wrong with outsourcing but there is something wrong with an incoherent, unfocused content strategy. Setting up social media profiles. 150 Free & Still Awesome WordPress Templates.
8 Clever Ways to Triple Your Content Output (and Traffic)
AUGUST 26, 2014
In content marketing terms, this means repacking your blog posts into new formats and promoting it on the sites and platforms your customers spend time on -- social media, article aggregators, Q&A sites, and SlideShare to name a few. 2) Turn a Blog Post Into a YouTube Video.
How to Become a Household Name
FEBRUARY 20, 2017
1) YouTube. What it Replaced: Video streaming website YouTube replaced phrases like “search for a video” or “watch a video online.”. Used in a Sentence: “You should YouTube the latest Saturday Night Live monologue, Kate McKinnon was hilarious in it.”. “Google it.” “Can
24 Favorite Inbound Marketing & Digital Media Buying Tools That Don’t Include Google
JUNE 8, 2013
Tools that Cover Search Marketing, SEO, Social Media, Conversion Rate, and Content. As a digital marketing lead generation strategist and online media buyer, you just can’t have enough tools to help manage my clients’ online activities. When I am not involved with business development, speaking, and my own social media marketing, I am usually on the computer with some sort of advertising, SEO, social media, or conversion optimization tool.
No Super Bowl Ads? No Problem: How Every Brand Can Win the Big Game
FEBRUARY 3, 2017
Content with a Super Bowl angle should be published during this time period, and relevant social media, display advertising, and other distribution efforts should be used as well. Stay Nimble on Social Media. Content Strategy Marketing
Hacking Tribal Social Instincts with LinkedIn
MAY 8, 2015
The Take-Away Companies put a lot of work into their social media profiles and presence, but taken as a whole, employers and employees generally fail to present a united front on LinkedIn. links to a branded Slideshare deck or promotional YouTube video). Social Media
The 7 Building Blocks of a Solid Content Marketing Plan
MAY 8, 2016
The same study revealed that only 37% of B2C marketing organizations (and 32% of B2B marketers) have a documented content marketing strategy, even though those with a documented strategy are more effective across the board. increase in organic traffic as a result of this strategy.
How to Launch a Virtual Conference for Lead Generation and Customer Acquisition: A Step-by-Step Guide
APRIL 19, 2017
Continue reading to download my project management templates and emails I used to book speakers -- all available for free. In fact, all of the software I used to organize everything was free: Trello for project management (check out my free template below). YouTube to host videos.
The 29 Best Web Analytics Tools
JANUARY 31, 2017
Put another way, it’s great to be able to demonstrate a positive ROI from content marketing; it’s more essential, particularly at the director level and below, to understand why , in order to continually optimize strategies and tactics. ” — Social Media Examiner.
B2B Content Marketing Statistics: 2012 Budgets, Benchmarks and Trends [Research Report]
DECEMBER 6, 2011
Just as we found in last year’s study, article posting and social media (excluding blogs) are the most popular tactics and are currently used by 79% and 74% of B2B marketers, respectively. Marketers are using social media more frequently. link] Red Rocket Media.
4 Attributes of Your Next Content Marketing Superstar
NOVEMBER 20, 2014
He is responsible for Curata's marketing strategy and all related activities. Michael has more than 25 years of marketing and sales experience, having successfully launched and sustained three start-up ventures, as well as driving innovative customer creation strategies for large technology organizations. Strategic Thinker- Research has shown that more than half of all business-to-business marketers don't have a strategy.
What Were The Most Effective B2B Marketing Tactics of 2015?
DECEMBER 14, 2015
Because a component of your B2B marketing strategy certainly needs to focus on leveraging the experience gained executing tactics and campaigns that worked well. Modify your e-mail templates to fit your content. There are many extensions, plug-ins and social icons that you can add to your website and e-mail to enhance clicks or the user-experience. Wisestamp is a customized signature for e-mail and social media marketing. SOCIAL MEDIA MARKETING.
What Is Digital Marketing?
SEPTEMBER 1, 2016
Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers. Social media channels (Facebook, LinkedIn, Twitter, Instagram, etc.). Social Media Marketing.
9 Ways to Recycle Your Blog Posts Into Other Content Formats
JANUARY 19, 2015
Someone who does this extremely well is Ian Cleary from Razor Social. 2) Social Media Posts. According to a survey by Social Media Examiner , 92% of marketers indicate that social media is important for their business. 7) Templates and Checklists.
Your Ultimate To-Do List for Your First 100 Days as an Inbound Marketer
JULY 11, 2014
You see, inbound marketing is a marketing strategy, but it''s also a philosophy. Buyer personas are one of, if not the most important part of a successful inbound strategy. Then, use this template to create your own buyer personas for your business.
The 25 Best Slideshares, Videos, Vines (And More) Of The Past Year
B2B Marketing Insider
JANUARY 19, 2015
As a student of marketing and social media, I am always looking for the best examples of content out there. Social, Digital & Mobile Around The World (January 2014) from We Are Social Singapore - 1 Million+ Views. YouTube Rewind – Turn Down For 2014.
25 Killer Resources to Learn Storytelling
MARCH 18, 2014
Research indicates that Facebook may soon lose its hold as the world’s most-popular social media network. Coca Cola’s latest YouTube venture, the Content 2020 project has gotten a lot of attention. How to Share Your Brand Story with the Media. Image source.
Best of 2008: Social Media Optimization, Part 6
SEPTEMBER 22, 2009
Which social bookmarking sites have the most clout? Can social media really increase revenue? What common mistakes should you avoid in social media marketing? Builds on the arguments made in Social Media ROI vs. RONI (risk of not investing).
How Higher Education Marketing has Changed
AUGUST 16, 2016
Prospects have access, through social media, to the everyday conversations other students, parents, and prospects are having about the schools they attend or are thinking about attending. You can find free templates to use for your school here.
8 Ready-Made Job Descriptions to Recruit an All-Star Marketing Team
JANUARY 14, 2013
1) Social Media Manager. I f you aren't one of those businesses, it's time to ramp up your social media efforts. Job Description: Do you tweet, share, and post to social media in your sleep? Creating and evaluating social media strategies.
Top 5 Mistakes to Avoid on Your Company Blog
MARCH 24, 2011
Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds Trending Stories OMG, the Oxford English Dictionary Added New Words!
The Ultimate Dictionary of Marketing Terms You Should Know
MARCH 10, 2016
We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. When referred to in the context of marketing, it’s looking at the data of one’s initiatives (website visitor reports, social, PPC, etc.),
8 Tips on Building Brand Awareness From Top UK Growth Hackers
MAY 20, 2014
Branding tactics have drastically changed over the last decade and marketers have had to learn a whole new playbook -- a playbook that is constantly evolving with new technologies and social platforms. For tips on how to create an infographic in an hour or less, grab our free templates here.
30 Killer Resources to Learn Content Marketing
APRIL 2, 2014
From idea generation to strategy and more, here are the best of the best: 1. While every video on Content Marketing Institute’s YouTube channel is worth your time, this interview with experts on how their organization approaches content is especially powerful. Job Description Templates.