sagefrog

FEBRUARY 7, 2024

The digital space is evolving, and B2B social media marketing is witnessing a paradigm shift in 2024. As businesses embrace the dynamic nature of online platforms, staying ahead of the curve with the right social media experts, tech tools, and solutions becomes vital.

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

Hinge Marketing

SEPTEMBER 13, 2023

Educational webinars have emerged as a powerful marketing tool for many professional services and B2B firms. But not everyone is on the same page… As someone who has organized, promoted, and produced over 100 webinars at Hinge, you can imagine that I hold some strong perspectives on webinars as a marketing strategy.

Webinar Metrics 105

Webinar Metrics Education Lead Ranking Sales Qualified Leads 105

Sprout Social

JULY 19, 2023

Driving conversion through compelling video is a common goal in social media video marketing. Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Or, take your social media analytics reporting a step further with a tool like Sprout.

Conversion Rate 88

Conversion Rate Video Marketing Top of Funnel Webinar Metrics 88

Sprout Social

NOVEMBER 22, 2022

The demand for social media and content outsourcing is growing. Agencies are expanding their services and teams to keep up with the ever-changing social media landscape. In this article, we’ll give tips for those looking to create an agency and agency veterans looking to grow and hire top talent. Set your pricing.

Paid Search Agency 93

Paid Search Agency Paid Social Agency Advertising Agencies Marketing Agencies 1 93

Trade Press Services

MAY 6, 2024

Choose the Right Shows Attending and exhibiting at trade shows require a significant investment of resources. Select shows that allow for adequate time to prepare internal resources and promote your attendance to clients and prospects. Choose shows that match available financial resources. Consider timing.

Trade Show 101

Trade Show Marketing Management Planning B2B Thought Leadership 101

Marketing Insider Group

JANUARY 29, 2024

Today, we’re sharing our top tips on ChatGPT copywriting prompts to get those precise, useful responses. Image Source: ChatGPT Tip: When you get the list, don’t just use it verbatim. Tip: Use the AI-generated draft as a foundation. Tip: Use the AI-generated outline as a skeleton. Get ready to dive in.

Copywriting 211

Copywriting Optimization Marketing AI FAQ 211

The Marketing Blender

JUNE 5, 2024

Let’s explore the difference between lead generation and demand generation, reveal when demand gen is the missing piece of your puzzle, and share actionable tips to build a strategy that makes your market crave what you have to offer. Tip: Don’t rely on guesswork or broad assumptions.

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Webinar Metrics Paid Content 52

Sprout Social

FEBRUARY 15, 2024

In general, audience engagement, and social media engagement in particular, isn’t easy to come by. Social media users’ feeds are flooded with content competing for their attention. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following.

Webinar Metrics 98

Webinar Metrics Tips Marketing AI Social Media 98

SmartBug Media

MARCH 19, 2021

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. Smart Insights.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

ClearVoice

JANUARY 5, 2024

Allocating resources and setting a budget that reflects your content marketing goals is like having a GPS for your content strategy — it keeps everything on track. The question is, how do you budget for success and allocate resources to align with your content marketing goals? Content creation. Content distribution.

Allocation 52

Allocation Budget Programs Marketing Budget Resources 52

Vision6

NOVEMBER 2, 2023

While email and social media marketing both stand out as powerhouse advertising channels, combining them together can really light a fire under your next campaign. Armed with new ideas and fresh ways of doing things, it might seem overwhelming, but it’s no secret that social media has changed the face of marketing.

Social Media 52

Social Media Work Management Email Marketing Social Marketing 52

KoMarketing Associates

JANUARY 26, 2016

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. In fact, according to the Salesforce 2015 State of Marketing Report , 66% of businesses now have a dedicated social media team. Social media isn’t something you just do. Optimize Your Social Profiles.

Social Media 96

Social Media Media B2B Tips 96

Sprout Social

APRIL 19, 2022

Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. Or help a customer with technical issues who mentioned you in a Tweet find the resources they need. Conversational marketing and social media: How to adapt your strategy. What is conversational marketing?

Social Media 95

Social Media Webinar Metrics Social Marketing Marketing & Strategy 95

Hubspot

APRIL 15, 2021

Webinars are a highly effective tool for moving prospects along the sales funnel. But here’s the thing: the content and execution of the webinar affect prospects’ experience and will impact the quality of the leads you generate. When creating a webinar , the stakes are high. Webinar Invite Best Practices.

Webcast 100

Webcast Webinar Metrics Practices Best Practices 100

Biznology

DECEMBER 14, 2016

These best practices automatically put you as a resource rather than an expert who’s putting his or her thoughts out there on a regular basis. I love resources–and I’ll connect with someone that can be resourceful to me. But I’m not going to invest in a resource. Don’t get me wrong.

Social Media 80

Social Media B2B Thought Leadership Resources Demand 80

Contently

MARCH 14, 2023

In recent years, social media marketing, including video marketing , has sought to overtake search engines as a means of connecting brands with consumers. That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. SEO is not a unicorn.

SEO 190

SEO Content Marketing Tips Long Tail Marketing 190

Online Marketing Institute

AUGUST 7, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? -The

Social Media 52

Social Media Work Management Marketing Management Class 52

Parse.ly

APRIL 7, 2022

In fact, in our Content Matters 2022 Report where we surveyed over 800 content marketers, we found that video is the number one content type marketers want to do more of—if they only had the resources. Read on for a blueprint you can follow to start producing more vital video content marketing resources for your company.

Resources 52

Resources Video Marketing Planning Work Management 52

BenchmarkONE

NOVEMBER 9, 2022

Webinars enable you to engage one-on-one with potential and existing customers. Whether you want to boost brand awareness , educate customers, or generate and nurture leads , webinars will get you there because they reach a wider audience. . However, when you host a webinar , not all your existing customers or followers will attend.

Webinar Metrics 52

Webinar Metrics Jigsaw Broadcasting Lead Scoring 52

Thinkers360

JUNE 2, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, and content among our opt-in community with over 100M followers on social media combined! Join us today ! Score: 32.21 We amplify your content for free!

B2B Thought Leadership 111

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 111

Marketing Insider Group

JUNE 14, 2021

To build a successful video marketing strategy, you need to set attainable goals, choose the proper channels and video types for your target audience, and optimize videos for search and social media. Source: Sprout Social. Make sure you have the right resources to produce quality videos for your business. Interviews.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Launch Marketing

JANUARY 12, 2022

Follow these four tips to help ensure your marketing strategy is set up for success across all your marketing efforts in the new year. With digital marketing becoming marketing, tactics like social media, email campaigns , online ads, webinars and events are all instrumental components of a successful marketing strategy in 2022.

Marketing Strategy 135

Marketing Strategy Marketing & Strategy Webinar Metrics Planning 135

Rev

JULY 8, 2019

Within this over-saturated world of potential teachers, appears the elusive learning-based ninja – the Webinar. I invite you to B2B Webinar Best Practices. What is a Webinar? We know video is the way of the future, but how does a Webinar differ or become more informative than a popular how-to video?

Webinar Metrics 113

Webinar Metrics B2B Marketing Practices B2B 113

Contently

FEBRUARY 1, 2023

Every part of your business that communicates with the outside world—whether it’s sales, customer service, or human resources—needs content. Some larger organizations will have a content resource embedded in non-marketing functions that use content. All of these content formats build the customer’s knowledge about you.

Demand Generation Agencies 183

Demand Generation Agencies Content Demand Generation Paid Search Agency 183

Litmus

AUGUST 2, 2021

Didn’t have a chance to watch the webinar live? A big thank you to everyone who chimed in during the webinar with a question! She shared two tips: Meet regularly with the other teams. We share 6 tips for successful re-permission campaigns worth reading. Humanity and empathy messaging. Team morale (and keeping it high).

Webinar Metrics 108

Webinar Metrics Privacy Protection Trends Privacy 108

Thinkers360

MAY 25, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, and content among our opt-in community with over 100M followers on social media combined! Join us today ! Contact Tony Rhem Score: 35.97

B2B Thought Leadership 118

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 118

Thinkers360

MAY 6, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, and content among our opt-in community with over 100M followers on social media combined! Join us today ! Salih, DBA Score: 31.47

B2B Thought Leadership 124

B2B Thought Leadership Work Management Thought Leadership Lead Scoring 124

Litmus

MARCH 19, 2020

In this webinar, we shared the email marketing best practices that help you stay connected with your audience in uncertain times, along with some of our favorite examples of brands that have mastered the art of sending empathetic, personal, and helpful emails in times of crisis. Didn’t have a chance to watch the webinar live?

Webinar Metrics 96

Webinar Metrics Email Marketing Practices Planning 96

Parse.ly

MAY 12, 2022

VP of Marketing Dave Cardiel recently joined The Content Advisory Founder and Chief Troublemaker Robert Rose for a webinar led by BRAND United President Chris Lyons to discuss those objectives. . Watch the full webinar. 5/5/2022 webinar audience poll. If you have a social media channel, you need to feed it every day, and so on.

Webinar Metrics 72

Webinar Metrics Demand Generation Agencies Planning Trends 72

Unbounce

JULY 6, 2020

Follow these 11 tips to bring in more prospects and overachieve your campaign goals. . 11 Tips to Create Better Lead Capture Pages in 2020. Tip #1 – Know Your Goal. They’re likely in your CRM, nurtured with emails, blog posts, and social media posts. Tip #2 – Create a Compelling Reward.

Lead Capture 145

Lead Capture Paid Content Lead Scoring Lead Ranking 145

Thinkers360

MARCH 31, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, employee advocates and content among our opt-in community with over 100M followers on social media combined! Join us today ! We amplify your content for free!

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

FunnelEnvy

DECEMBER 26, 2023

Not knowing who you are trying to reach with your content marketing, social media, and other efforts can lead to inefficiencies and wasted resources. Webinars can nudge prospects into decision mode, too. Effective use of social media in B2B lead generation involves more than just posting regular updates.

Lead Generation 123

Lead Generation Lead Ranking Generation Ideal Customer Profiles 123

SpotMe Blog

JULY 27, 2021

You already know that webinars are among the greatest ways to reach and educate your target audience. Webinars and online events are definitely worth the effort even though measuring their success can sometimes be tricky because it can take many points of contact to close a sale. How to Evaluate the Success of Your Webinars.

Webinar Metrics 94

Webinar Metrics Paid Content ROI Sales Qualified Leads 94

Oktopost

SEPTEMBER 21, 2023

Rather than limiting social media to corporate profiles, this strategy involves sales teams utilizing their personal accounts to reach new prospects, share insights, and engage in meaningful conversations. Social selling broadens your business’s reach, connecting you with a diverse audience through your employees’ combined networks.

Sales Management 136

Sales Management Examples Top of Funnel B2B Thought Leadership 136

Metadata

AUGUST 24, 2021

See, marketers (you) ruined webinars with your pitch slapping, logo flexing, and ego stroking. Think about how thrilled you’d be to get 100 people to your first webinar. So, the first thing you need to hammer into your head is the webinar is not about the webinar. The bulk of the ROI comes after the webinar.

Webinar Metrics 98

Webinar Metrics Paid Social Agency Paid Search Agency Classified Ads 98

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. You can use webinars for anything from walking prospects through a new product feature, to hosting a panel discussion with industry experts. What is a Webinar? Benefits of Webinars for Business 3. Contents 1.

Webinar Metrics 76

Webinar Metrics Lead Scoring Lead Ranking Work Management 76

Thinkers360

MARCH 22, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, employee advocates and content among our opt-in community with over 100M followers on social media combined! Join us today ! We amplify your content for free!

B2B Thought Leadership 140

B2B Thought Leadership Work Management Thought Leadership B2B 140