article thumbnail

Add For Immediate Release to your podcast queue

Biznology

A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast. Have PR practitioners benefitted? So, it was an honor to be included. 76BrandFilms, a video studio.

article thumbnail

Social media monitoring: why it’s a must

Biznology

Before the Internet and Web 2.0, For example, luxury fashion company Burberry has utilized social media monitoring software to help pre-test many aspects of its marketing and communication content as well as to support in design decisions of future products.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Web 2.0 Social Tagging Sites, Part 7: The Best

WebMarketCentral

Based on two months of testing across a half-dozen B2B websites and blogs, these Web 2.0 Overall, Web 2.0 sites didn't drive a large amount of direct traffic (depending on the B2B site, Web 2.0 The percentages shown below are the proportion of total Web 2.0 tags: web 2.0,

Web 2.0 20
article thumbnail

The information processing view of humanity

Buzz Marketing for Technology

Tools such as Evernote , TheBrain , Backpack and similar software definitely have an important role to play. Certainly the new array of social media and Web 2.0 Jun 20, 2008 — Digital Media — Aus Web 2.0 Jun 19, 2008 — ITWire — Australias top Web 2.0 who should drive Web 2.0

Web 2.0 100
article thumbnail

Web 2.0 Social Tagging Sites, Part 3: Special-Purpose Sites

WebMarketCentral

Dzone A place to post links with title and description, focused on software developer resources and news. My test of general-purpose Web 2.0 Previous articles in this series: Web 2.0 Social Tagging Sites, Part 1: Alexa Rankings Web 2.0 Social Tagging Sites, Part 2: The Worst ** Terms: Web 2.0

Web 2.0 20
article thumbnail

Marketing Content That Sells

The Effective Marketer

Then with all the triggers in place, sit back and watch the software do the job of sending the right message to the right prospect at the right time. David Meerman Scott , in his book The New Rules of Marketing and PR points out that creating quality content is the new imperative: “The tools of the marketing and PR trade have changed.

article thumbnail

Non di solo Google.

Buzz Marketing for Technology

Normally when a PR person approaches me with a story, Im not all that. Learning Object Repositories (LORs) have emerged as more collaborative and participatory than ever before, thanks to the nature of Web 2.0. Ogni giorno mi pongo come apprendente sociale che sfrutta le risorse del Web 2.0. eLearning Technology.

Google 100