Biznology

JANUARY 5, 2016

A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast. Have PR practitioners benefitted? So, it was an honor to be included. 76BrandFilms, a video studio.

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Biznology

MAY 6, 2015

Before the Internet and Web 2.0, While this new medium can create a ton of new opportunity and positive influence for a business, it can also do a tremendous amount of damage and even cause a public relations nightmare! the print and broadcast media were the only ones who could really speak to the masses about a business.

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Social Media Media Web 2.0 Marketing Management 80

The Effective Marketer

AUGUST 30, 2010

Then with all the triggers in place, sit back and watch the software do the job of sending the right message to the right prospect at the right time. David Meerman Scott , in his book The New Rules of Marketing and PR points out that creating quality content is the new imperative: “The tools of the marketing and PR trade have changed.

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Work Management Marketing Management Marketing Automation Services Planning 100

The Effective Marketer

JUNE 13, 2009

His eBook “ The New Rules of PR ” was offered for free without requiring any registration from his website and was downloaded 250,000 times. When he came out with his hardcover book “ The New Rules of Marketing & PR ”, it reached number 1 in sales quickly. Odds are that someone may eventually buy the product or service.

Work Management 100

Work Management Marketing Automation Services Budget Programs Marketing Management 100

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.

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Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

FEBRUARY 11, 2010

How many developers have the liquidity to host their own software? Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. You know what’s not a good idea? Pissing off Google.) Im Jay Baer.

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Social Media Media Webinar Metrics Paid Search Agency 114

Online Marketing Institute

JULY 9, 2009

skip to main | skip to sidebar Strategic Guy Timely views and best practices in the world of technology public relations Sunday, April 12, 2009 Three Phases of Social Media Maturation At Strategic Communications Group (Strategic) weve been through the cycle. Like traditional PR activities (i.e. This is a good overview.

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