Biznology

APRIL 18, 2017

Magic in the form of Shel Holtz , godfather of Digital PR and Social Media Communications, asking me to join him on his globally-popular communications podcast, For Immediate Release (FIR). And since I am in PR and marketing, I might have personally taken myself off the invite list based on my past bad behavior. Can we even?

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Marketing Insider Group

DECEMBER 7, 2010

I’ve already published my B2B Marketing predictions for 2011 and while I think I captured a good mix of new and traditional issues, I realized that one thing was missing: a common theme. And so this led me to the conclusion that the broader future of B2B Marketing is Social! This got me to thinking.

Demand Generation Agencies 100

Demand Generation Agencies Paid Search Agency B2B Marketing Social Marketing 100

Buzz Marketing for Technology

SEPTEMBER 17, 2008

Here are 6 strategies and solutions for predicting success with the Bored at Work Network Solution 1 – Contagious media – include some sort of social imperative like “how to make your husband behave” - there is a social reason to share this on the Bored at Work network and it will catch fire. More data enables more creativity.

Web 2.0 100

Web 2.0 Viral Marketing Digg Work Management 100

Marketing Insider Group

JULY 13, 2010

And despite any reservations you may have, social media can help you get ahead. As user-generated content becomes a greater part of professional workflow, it is important for B2B marketers to understand not only where their customers are interacting, but also their motivations when they are consuming or participating in these communities.

Social Media 100

Social Media Peer-to-peer Social Marketing B2B Marketing 100

B2B Marketing Traction

FEBRUARY 19, 2015

Hosting a Twitter chat can offer a great marketing benefits or turn into a total failure. She does her own marketing, and recently mentioned that students from a class she teaches keep reaching out to network with her, and she thought a Twitter chat might be a good way to connect and share information. Social Media/Web 2.0

Twitter 100

Twitter Web 2.0 Planning Social Media 100

B2B Marketing Traction

JANUARY 30, 2013

Many business owners want to get involved on social media, but don’t know where to start. The answer is simple, but it depends on whether you are a B2B (Business to Business) or B2C (Business to Consumer) marketer. Business to Business marketers should start with LinkedIn. The reasons are simple. services.

Social Media 100

Social Media Social Marketing Planning Media 100

B2B Marketing Traction

JANUARY 17, 2013

I think social media has crossed the chasm for B2B marketers as a way to create brand awareness. In 1991 Geoffery Moore published Crossing the Chasm , which described how technology products move from launch through adoption by mass markets. Pragmatists unite – it may be time to think about getting on board.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Buzz Marketing for Technology

JUNE 27, 2008

A W.TEC project, teaching Nigerian women to use Web 2.0 That’s a photo of me from last summer teaching a workshop in Cambodia about Web 2.0.  I believe in the power of online social networks to help you get things done.  Keep It Personal.  Keep It Personal. NFS Schedule. Participants.

Web 2.0 100

Web 2.0 Effectiveness Wiki Budget Programs 100

B2B Marketing Traction

FEBRUARY 17, 2011

I was the 102,794 th person to create a LinkedIn profile on January 7, 2004. (To I wish I could remember who first invited me to connect, because today, over seven years later, LinkedIn makes my phone ring and my inbox fill up with inquiries from prospective clients and recruiters looking for an outsource marketing help.

Linkedin 100

Linkedin Web 2.0 Ideal Customer Profiles Blast Campaigns 100

SmartBug Media

MAY 10, 2019

Sometimes, these brands have had well-established personalities with properly planned guidelines. Because of these solid sets of guidelines, any type of visual design work was effortlessly implemented into marketing collateral and website designs. Putting Your Best Foot Forward: Branding and Marketing. How’s your website?

Paid Search Agency 69

Paid Search Agency Brand Identity Branding Planning 69

Marketing Insider Group

DECEMBER 15, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 15, 2010 Subscribe The Secret To B2B Social Media? Why am I in Marketing?

Social Media 100

Social Media Web 2.0 Media B2B 100

EveryoneSocial

SEPTEMBER 1, 2020

There is no need to focus on how social media is incredibly powerful for your organization. Between having branded company accounts, having a social marketing team, and getting employees to create and share content too – these tactics will have a profound impact on the organization. Weber Shandwick ). Weber Shandwick ).

Social Media 106

Social Media Lead Scoring Lead Ranking Media 106

Marketing Insider Group

NOVEMBER 2, 2010

It was Frank Sinatra singing “ White Christmas “ It’s a great time to be a marketer: Toys R’ Us sent their first toy catalogue this past weekend. Plus one shameless backlink to a story of my own on marketing planning. Related Posts: How To Focus On Your Marketing Plan Internet Trends From The Web 2.0

Web 2.0 100

Web 2.0 Customer Satisfaction Telemarketing Lead Qualification 100

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. Holy Social! Paul Haskell, Omaha Steaks @phaskell.

Curation 141

Curation Skype Web 2.0 Paid Search Agency 141

The Effective Marketer

JULY 21, 2009

Taking the plunge into social media may not be the right thing for you Social media is just another media Experts, personalities and false prophets are all clamoring that social media is king. It’s like saying everyone should do email marketing, everyone should do podcasts, print ads and TV spots. What is it for?

Social Media 100

Social Media Planning Work Management Social Marketing 100

Industrial Marketing Today

SEPTEMBER 27, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Have Digital Marketing and Social Media Killed the Industrial Sales Job? And digital marketing and social media are as disruptive as they come. Every disruptive technology is known to cause major upheavals in any industry.

Social Media 60

Social Media Social Marketing Media Planning 60

BenchmarkONE

MAY 16, 2019

An example could be something like this, “We are a marketing agency that helps small businesses better communicate with their customers. We do this by not only providing marketing solutions but also coaching our customers to improve their in-house communication in person and on social media.

Web 2.0 77

Web 2.0 Advertising Agencies Paid Search Agency Small Business Marketing 77

Marketing Insider Group

DECEMBER 21, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011? Virality.

B2B Marketing 100

B2B Marketing Paid Search Agency Demand Generation Agencies Web 2.0 100

Marketing Insider Group

JUNE 22, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 22, 2010 1 Subscribe 10 Reasons Why Mobile is Hot! Social networking follows at 41%.

Demand Generation Agencies 100

Demand Generation Agencies Web 2.0 Paid Search Agency Mobile Advertising 100

Biznology

JUNE 13, 2012

Being very active in this “social business” world for over six years now, several people came to me asking about what I thought it was going to happen with Zuckerberg’s creation and other popular social websites: Is Facebook here to stay? Will Google+ ever going to take over the social networking crown?

Web 2.0 80

Web 2.0 Wikipedia Twitter Facebook 80

Buzz Marketing for Technology

JUNE 27, 2008

« Keynote: building the networked professional firm | Main | Mobile social networking, meaning virtual networks bringing people physically together, will inevitably be a pervasive application » The information processing view of humanity. Certainly the new array of social media and Web 2.0 Books and Reports.

Web 2.0 100

Web 2.0 Process Enterprise Management Work Management 100

Marketing Insider Group

AUGUST 5, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 5, 2010 Subscribe Holy Cow! But what does this mean for the B2B Marketer?

Social Media 100

Social Media Web 2.0 Burn Rate Media 100

Buzz Marketing for Technology

JUNE 27, 2008

Managing Personal Knowledge: Setting a Foundation for Transformation? · Filed under Enterprise 2.0. Usually those that did the transforming came along as social and cultural changes set the stage for this transformation. We can argue the relative contributions of the technology and the social context. Enterprise 2.0

Enterprise Management 100

Enterprise Management Work Management Paid Content Marketing Management 100

ANNUITAS

JULY 21, 2016

From the start, he knew he’d need advice on marketing and I was happy to jump in. Although, honestly I didn’t know how much value I could add given that my focus is nearly 100% on B2B marketing and certainly 100% on enterprise-level organizations. I shared his passion and agreed that there was a place in the DC market for his offering.

Startups 100

Startups Web 2.0 B2B Sales Sales Cycle 100

Marketing Insider Group

JUNE 11, 2010

The post is called B2B Social Media Strategy – 5 Steps to Gain Executive Buy-in and will show you how to develop your company’s B2B social media strategy. That Is A Lot Of Time Spent Online Using Social Media The 7 Burning B2B Social Media Questions Why Do You Tweet? Share your thoughts, post a comment.

Social Media 100

Social Media Buy Media Marketing & Strategy 100

markempa

FEBRUARY 18, 2009

Sherpa’s free report is filled with mini-stories from our colleagues in the marketing world who have learned through trial and error. The topics of this year’s report touched on just about every aspect of marketing out there – from tradtional tactics to Web 2.0 and mobile marketing.

Web 2.0 120

Web 2.0 Planning PPC Case Study 120

Buzz Marketing for Technology

OCTOBER 4, 2008

Sending one person to a conference can potentially educate your entire organization. There still doesnt seem to be a full recognition of the power of co-creation and the idea that Web 2.0 We have to get past this idea of the Web as simply a more efficient mechanism for dumping information. through the lens of Web 1.0,

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Marketing Insider Group

JUNE 24, 2010

What does all this mean to the B2B marketer? I will suggest the top 6 opportunities for mobile marketing and the steps you should take now. With this list of opportunities to consider and steps to take, you are now ready to show your peers you are ahead of the game with the next hottest trend in marketing. Need to Drive Leads?

Web 2.0 100

Web 2.0 Paid Search Agency Peer-to-peer Buzz 100

Marketing Insider Group

NOVEMBER 11, 2010

To review, Blogwell is an event sponsored by the Social Media Business Council , a &# community for social business leaders at large companies.&# The event titled “How Big Brands Use Social Media&# highlights 8 real-life social media case studies. Many brands are just getting started in social media.

Web 2.0 100

Web 2.0 Paid Search Agency Customer Satisfaction Telemarketing 100

Marketing Insider Group

JULY 6, 2010

While integrated marketing approaches are nothing new, email and social media are especially complimentary marketing tactics. Social media can produce the same effect. First, social media can reach a different target audience than email. Email is a proven and somewhat traditional technique for getting the word out.

Social Media 100

Social Media Media Burn Rate Web 2.0 100

Buzz Marketing for Technology

OCTOBER 16, 2008

The problem with web 2.0 Blogs tend to have a more formal written structure (and those who use it educationally often require a formal tone to the writing) and is much less socially bound (such as a social network like Facebook). So it is with social networking spaces. Posted by V Yonkers. at 2:25 PM. Both ways.

Web 2.0 100

Web 2.0 Ning Social Networks Blogger 100

WebMarketCentral

APRIL 29, 2007

Here are the rankings for 42 Web 2.0 social tagging sites, according to Alexa. As pointed out at PaulStamatiou.com , "While you shouldn't quote Alexa rankings as ultimate truth, Alexa data is useful for comparing website to website, especially when those websites are in the same market (ie: Digg.com vs. Reddit.com)."

Web 2.0 20

Web 2.0 Tagging Digg Comparison 20

Buzz Marketing for Technology

JULY 16, 2008

While many businesses want a sense of independence and creativity, what they chose was a person that fit the company personality (conformity). This is a good explanation for why social networking and other Web 2.0 Corporate Policies on Web 2.0. Corporate guidelines for social software.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Business 100

Buzz Marketing for Technology

JULY 9, 2008

Another article indicates that Web 2.0 A contributer to the FT article noted "the Web 2.0 This can be especially difficult as many are no longer in the same location, nor is there "personal" interaction within or outside of work tasks in many companies (especially global companies). . ► May. (10).

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Opinions 100

The Effective Marketer

JANUARY 13, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Aberdeen Shows How to Do Email Marketing Right The new research report from Aberdeen Group “ Email Marketing: Customers Take it Personally ” has some very interesting insights.

Planning 100

Planning Email Marketing Work Management Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

How long you should spend reading each day will vary tremendously for each individual, though most directors would benefit enormously from spending at least two hours each day learning more about developments in their industry and the broad social, economic and business environment. Remember personal info? September 7, 2007 2:57 PM.

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

Buzz Marketing for Technology

DECEMBER 7, 2009

2009 was the year Social hit its tipping point and from here on out we will never be able to go backward. So my prediction is that next year you will see Social Media start infecting all areas of the company in making them more social not just the Marketing and Communications departments. Tags: Social Media.

CMO 100

CMO Web 2.0 Digg Social Networks 100