Marketing Insider Group

MARCH 28, 2019

B2B marketers are using video more and more. Videos are primarily shared via social networks including LinkedIn and Facebook, which B2B marketers ranked as their top-used social media sites. The post 4 Ways to Make Your B2B Marketing Videos Social-Ready appeared first on Marketing Insider Group.

Social Marketing 260

Social Marketing B2B Marketing Video Marketing B2B 260

Webbiquity

MARCH 22, 2018

Facebook is an excellent sales platform, as it offers a huge potential audience you can reach with relative ease. However, you’ll be up against some stiff competition on the world’s largest social network. Here’s how you can improve your sales and get ahead on Facebook. Guest post by Rachel Summers.

Facebook 254

Facebook Tips Work Management Social Media 254

Convince & Convert

APRIL 16, 2015

Facebook video is taking over. Last year, for the first time, it surpassed the number of YouTube videos that were uploaded to pages on the site. Another study by SocialBakers revealed that even when Facebook videos were not as popular as YouTube videos, they received a 40 percent higher engagement rate on the site.

Facebook 167

Facebook Video Marketing Tips Youtube 167

Marketing Insider Group

APRIL 21, 2020

Consumers are spending more time on social networks; video consumption continues to increase. And video marketing for these companies can still be cost-effective if done correctly. In conditions like these, performance video is a smart approach. What Is Performance Video? Performance videos are customizable.

Planning 272

Planning Marketing Plans Video Marketing Content Marketing 272

Bannersnack

JUNE 30, 2023

9 minutes read Facebook ads sizes and specifications change often, which can get confusing. If your business thrives on Facebook ads, or you’re in the process of integrating this social network into your marketing mix, you need to know all the current Facebook ad sizes. Facebook video ads 2.

Facebook 75

Facebook Ads Marketing Mix Social Networks 75

Adobe Experience Cloud Blog

FEBRUARY 14, 2018

Live video streaming is all the rage these days, with both regular users and influencers using it to have their voice heard. Businesses aren’t standing on the sidelines either because they are aware of all the benefits live video content can provide. First of all, video is cheaper than ever to produce. Both are massive.

Youtube 134

Youtube Facebook Video Marketing Viral Marketing 134

Exo B2B

AUGUST 11, 2021

A large majority of specialist firms are pushing content marketing on social platforms, especially LinkedIn. But I ask the question: are social networks as dominant in B2B content marketing as they are in B2C? Social networks dominate the channels! The preferred social network.

Social Networks 52

Social Networks Network Marketing Social Marketing B2B Marketing 52

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. We’ve got three reasons why.

Facebook 90

Facebook Digital Asset Management Tools Brand Identity 90

FMG Suite

DECEMBER 1, 2021

Even though a new social platform seems to launch every day, Facebook still reigns supreme in audience size. And when it comes to the most effective way to communicate on Facebook, video is still your best option. The following are some pointers for creating more engaging Facebook videos that produce results.

Facebook 52

Facebook Video Marketing Optimization Tagging 52

Webbiquity

JULY 18, 2023

Video Marketing: Hotter Than Ever Video marketing is huge and somehow keeps getting huger. It’s been “the year of video” every year since 2017. Per the new HubSpot report, “Video is the most popular and effective media format for the fourth year in a row.” TikTok is for idiots.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Marketing Insider Group

APRIL 2, 2014

Recently, Adobe’s CMO.com released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses. The Big 4: Twitter, Facebook, LinkedIn and YouTube. These top networks have been covered each of the last 4 years. Social Media' How about you?

Social Networks 100

Social Networks Business Youtube Viral Marketing 100

Sprout Social

MARCH 29, 2021

As the widest-reaching social network around, Facebook boasts nearly 2.8 But given the continuous changes to the Facebook algorithm and the platform’s shifting demographics, many marketers are stuck scratching their heads when it comes to their future on the platform. billion monthly active users. Owlet Baby Care.

Facebook 137

Facebook Work Management Campaigns Top of Funnel 137

Contently

SEPTEMBER 24, 2021

Earlier this summer, the future of social media became much clearer. On June 30, Adam Mosseri, head of Instagram, posted a video to Twitter that included a bold statement about Instagram’s priorities moving forward: It was “no longer a photo-sharing app.” Second, Facebook introduced the News Feed.

Social Networks 216

Social Networks Social Media Facebook Verticals 216

Martech Advisor

JANUARY 30, 2020

In the last two years, there were several heated debates around Facebook marketing and what it means in an age when the social media platform is under heavy scrutiny. But this doesn’t make Facebook marketing strategies irrelevant in 2020. As a platform, Facebook has continued to entrench itself into society.

Facebook 126

Facebook Paid Search Agency Marketing Management Marketing & Strategy 126

Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. Though it’s still the most widely-used social network in the world , B2B marketers don’t always see it as a viable platform for generating leads. What Are Facebook Ads?

Top of Funnel 118

Top of Funnel Paid Search Agency Facebook Ads 118

Webbiquity

JANUARY 24, 2023

The velocity of change across social networks shows no signs of slowing, prompting advertisers to brace themselves for what lies ahead in 2023. While the social media marketing environment is constantly shifting, there are several social media advertising strategies that marketers may choose to focus on this year.

Social Media 307

Social Media Advertisements Advertising Spyware 307

illumin

DECEMBER 6, 2023

Analysts predict that Facebook and Instagram will continue to earn higher revenue than its competition in the coming year, with Facebook bringing in $1.02 This preference makes it clear that, among advertisers, Meta products like Facebook and Instagram are here to stay. Benefits Facebook has many benefits for advertisers.

Demographics 62

Demographics Facebook Emarketing Loyalty 62

Excelsior Research

SEPTEMBER 22, 2022

What are Facebook collaborative ads? What is Facebook collaborative ads? What are Facebook collaborative ads? Facebook is world’s most used social networking app. Not long ago when Facebook was only limited online socializing today it has many features than can surprise any user! Contact Us.

Facebook 52

Facebook Paid Search Agency Ads Social Networks 52

Hubspot

FEBRUARY 23, 2017

What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. A lot these primitive social networks go forgotten, but that doesn't make their stories any less important.

Social Networks 101

Social Networks Social Media Network Marketing Facebook 101

Sprout Social

JUNE 30, 2019

When it comes to social media marketing, Facebook is the big guy on campus. As of June 2019, Facebook has grown to have 2.38 billion users , making it the top social media platform for the total number of active users. In the world of social networking sites, Instagram is still relatively new in age.

Facebook 96

Facebook Marketing & Strategy Social Networks Best Practices 96

Webbiquity

AUGUST 17, 2021

But so many businesses stay with the big three, Facebook, Twitter, and LinkedIn, overlooking the benefits that Pinterest, and maybe other channels as well, may offer them. The reach of each network is as follows: Ø Facebook page 1-2% average. Now, that’s a little different than Facebook or Twitter. What is Pinterest?

Social Media 360

Social Media Advertising Channels Media Business 360

Bannersnack

NOVEMBER 25, 2020

With more than 1 billion monthly active users, the visual focused social network has surpassed Facebook when it comes to young audiences, and it doesn’t seem to stop here. Studies show that Instagram videos have the highest engagement right now and drive the best conversions, […].

Video Marketing 89

Video Marketing Ads Examples Tips 89

Martech

AUGUST 9, 2021

Businesses should encourage customers to embrace their brand, especially across a full range of channels, including not just social media but video and podcasts. Some viewers are also using their smart TVs and CTV platforms more like desktops and mobile devices for casual video sharing, Ross said. Second, branding.

Facebook 112

Facebook Ad Exchange Advertising Agencies Mobile Advertising 112

Biznology

APRIL 29, 2019

IT decision-makers rely on social media more than we think they do, according to research from IDG. Since video plays such a big role in social media, using video more effectively than your competition can pay big dividends. YouTube is now attracting two-thirds of IT execs to watch videos — up from 46% in 2018.

Video Marketing 116

Video Marketing Social Media Youtube Social Networks 116

Marketing Insider Group

AUGUST 2, 2012

Are you always wondering which social network is hot and which is not? And how many social networks can your business really continue to pay attention to? Well here you will see the search growth rates of the 9 major social networks that I think are most important to businesses and our social media marketing efforts.

Social Networks 100

Social Networks Business Network Marketing Youtube 100

Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. Facebook demographic stats. Facebook usage stats. Facebook advertising stats.

Stats 111

Stats Cost Per Click Facebook Paid Search Agency 111

Spiralytics

MAY 30, 2024

Read on below as we discuss the most popular social media platforms in the Philippines. What Are the Types of Social Media Platforms? Social media platforms can be categorized into social networking sites, instant messaging platforms, image-based platforms, video-sharing platforms, and forums.

Social Media 62

Social Media Media Paid Search Agency Advertising Agencies 62

flux.la

APRIL 23, 2020

Facebook is, without doubt, the most popular social networking website on the internet. Peoples are constantly sharing videos and photos on the platform and for a good reason. Now and then, you might come across a video in your Facebook feed that you will want to save to your device.

Facebook 52

Facebook Software Video Marketing Lock-In 52

Contently

NOVEMBER 8, 2016

I reached out to five tech companies for this story: Facebook, Twitter, Snapchat, Medium, and WordPress. At this point, Facebook, Twitter, and Snapchat are practically publishing platforms, even if they may not define themselves that way. That’s why it killed off its video platform Vine in late October (R.I.P.,

Facebook 168

Facebook Social Networks Advertising Mediums Mobile Advertising 168

Contently

APRIL 18, 2017

The famous detective may have had brilliant deductive powers, but even he would’ve struggled to make sense of today’s digital video landscape. But with video, the metrics are crude; every platform has a different definition for how much time counts as a view. On Facebook and Instagram, it’s three seconds.

Video Marketing 154

Video Marketing Youtube Ad Exchange Click Fraud 154

Vidyard

MAY 24, 2016

That’s the beauty of retargeting with Facebook! Humans are already addicted to it: according to Facebook, there are over 1.65 billion active Facebook users, and 1.51 Chances are a significant portion of your audience is sitting on their phone, tablet, or laptop liking a cute video of a dog as you’re reading this.

Facebook 74

Facebook Video Marketing Youtube Advertising Funnels 74

Navigate the Channel

MAY 31, 2024

To what social platforms have they assigned value and credibility? Facebook has the distinction of being first to the party (sorry, LunarStorm, SixDegrees and MySpace), so it has many users, but its evolution from a Harvard dorm room to 2.93 each year ,” according to Sprout Social. Facebook is still growing, but at a rate of 1.6%

Business 65

Business Social Media Youtube Facebook 65

SmartBug Media

MARCH 19, 2020

Video marketing is one of the strongest ways to give a visual introduction or demonstration of your products or services—and it allows you to capture the attention of your buyer personas at the right stage of the Buyer’s Journey. Your videos can be shot simply with your phone or elaborate productions by an outside vendor.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Hubspot

MARCH 30, 2021

These days, most businesses know they need to have a presence on Facebook. Searching for a business on Facebook and seeing they don't have a page garners the same reaction from users as searching for a business on Google and seeing they don't have a website: They just don't look legitimate. 13 Facebook Mistakes to Avoid.

Facebook 101

Facebook Ad Frequency Custom Publishing Dwell 101

Adobe Experience Cloud Blog

AUGUST 14, 2017

Facebook’s recently announced (Wednesday, August 9 ) that the company is expanding their already robust platform by adding an episodic streaming video platform—Facebook Watch. This blog will explain the details of Facebook Watch and explore the potential impact it may have for marketers and advertisers.

Facebook 134

Facebook Advertising Agencies B2B Thought Leadership Paid Search Agency 134

Sprout Social

APRIL 15, 2019

If you have absolutely no idea how to approach your Facebook advertising strategy these days, you aren’t alone. It’s no secret that Facebook’s organic reach has taken a nosedive. But before you write off Facebook as a lost cause, think again. Of course, that doesn’t mean that Facebook ads are foolproof on their own.

Facebook 109

Facebook Advertisements Advertising Marketing & Strategy 109

Contently

NOVEMBER 7, 2016

Last week, Facebook announced that it had reached 1 billion mobile-only monthly users. While people spend much more time watching digital video on desktop devices, social networks account for a much higher timeshare on mobile. Advertisers are buying into the digital video hype. unhealthy pic.twitter.com/x0gRXWz6XT.

Facebook 165

Facebook Rules Advertisements Advertising 165