DivvyHQ

NOVEMBER 19, 2021

The marketing/advertising world has relied on them for years to build brand awareness and drive clicks, but those days are over. Here's more from DivvyHQ's Chief Technology Officer, Nick Mallare. Third-party cookies.

Content Marketing 100

Content Marketing Planning Privacy Content 100

DivvyHQ

MARCH 9, 2018

We knew we had to look closer at the big picture, and that’s what brought us to DivvyHQ.”. DivvyHQ provides a home base that houses all of the reports currently in production. “What we really needed was a big, robust editorial calendar,” Sanders said. “… and that’s what we found in DivvyHQ.”.

Blast Campaigns 40

Blast Campaigns Work Management Planning Advertising Agencies 40

Top Rank Marketing

MAY 14, 2018

The current environment we operate in as marketers is a competitive one. In this spirit, we’ve partnered with our clients and friends at DivvyHQ to whip up a new 2018 Content Planning Survey , and we’d love your input. Content marketing tactics and metrics. Insights Content Marketers Will Gain.

Planning 52

Planning Customer Surveys Marketing Plans Content Marketing 52

DivvyHQ

JULY 22, 2019

Whether you’re just getting started in the content marketing game, or you’ve just been tasked with building out a new content team, identifying a handful of content themes to focus on is one of the most important exercises in developing a content marketing strategy. Content marketing/software. Content planning.

Planning 69

Planning Content Marketing Content Marketing & Strategy 69

DivvyHQ

APRIL 30, 2019

While there is no shortage of “best practices” for content marketers, they often don’t make a lot of sense because they’re too contextual or specific to certain types of companies. But what about a list of specific do’s and don’ts for content marketers that are practical and applicable to all?

Planning 111

Planning Content Marketing Work Management Marketing Management 111

Launch Marketing

AUGUST 30, 2017

The number of content planning and marketing tools available to B2B marketers today is larger than ever. Creating high-quality content to help you accomplish your marketing objectives begins with planning and research. DivvyHQ is a cloud-based project management tool with specific functionality for content teams.

Planning 64

Planning Tools Work Management Marketing Management 64

DivvyHQ

APRIL 20, 2018

We try not to talk about our content marketing software much on our blog, but sometimes a big, new feature release is worthy of some public attention. market share. DivvyHQ’s WordPress Integration: An Overview. Syncing Updates Back to DivvyHQ. Try DivvyHQ & Our WordPress Integration for Free.

Enterprise Management 40

Enterprise Management Marketing Management Paid Search Agency Stats 40

DivvyHQ

JULY 11, 2019

Ask any marketing leader and they’ll likely say that they wish their teams would collaborate more. Better organization of the content marketing strategy and execution. It’s an absolutely vital part of your content marketing operation. Or your product marketing team can suggest content ideas about the user experience.

Work Management 60

Work Management Marketing Management Tools Content 60

DivvyHQ

JULY 23, 2019

When you have everything centralized in a content marketing metrics dashboard, it enables you to have access to real-time data and make smarter marketing decisions. In building the ideal content marketing metrics dashboard, there are many considerations on what to include. What Is a Content Marketing Metrics Dashboard?

Top of Funnel 76

Top of Funnel Marketing Automation Services Planning Ad Building 76

DivvyHQ

JUNE 25, 2019

In enterprise content marketing, maintaining message consistency can be tricky. Message consistency is about communicating on all marketing channels in a manner that rings true with your brand’s attributes. Alignment to a core message is a foundational necessity for content marketing. First, What Does Message Consistency Mean?

Enterprise Management 63

Enterprise Management Planning Content Marketing Work Management 63

DivvyHQ

JULY 3, 2018

From the beginning of our journey in 2011 to today, DivvyHQ’s success in becoming the world’s best content planning solution has come in large part from executing on customer feedback. I’ve been working in DivvyHQ going on three years now and am very pleased with the updates the platform has made in that time.

Best Practices 40

Best Practices Content Work Management Planning 40

DivvyHQ

MAY 16, 2019

As a content marketer, you know that the road from idea to completed content can have twists and turns. That’s the essence of content planning, and to get to that destination, you’ll need a robust content planning framework. Content planning is different from creating a content marketing strategy.

Planning 94

Planning Content Marketing ROI Content 94

DivvyHQ

JANUARY 12, 2017

My name is Nick and I’m the CTO at DivvyHQ. Which of these two major features would you rather see first for the first DivvyHQ dashboard? So, be on the lookout for more opportunities to put your stamp of approval on new Divvy features and buckle up for a completely new and revamped DivvyHQ in 2017!

Features 40

Features Efficiency Positioning Work Management 40

DivvyHQ

JULY 1, 2019

Content automation has revolutionized content marketing, empowering marketers to get content produced faster and, for those who take a strategic approach, execute targeted content campaigns with better results vs. other marketing tactics. Content calendars are the hub for your content marketing plan.

Marketing Automation Services 102

Marketing Automation Services Automation Work Management CMS Development 102

DivvyHQ

JULY 24, 2019

Easy—a word every content marketer longs to hear! Content marketing is a complex discipline after all, so if there’s a way to simplify workflows and processes, you’re probably all in. And many marketers are planning to increase their budget for automation. This enables a well-oiled content marketing machine.

Automation 60

Automation Budget Programs Content Planning 60

DivvyHQ

AUGUST 5, 2019

Let’s look at some tips for content marketers when working with legal and compliance. With a content marketing software platform , you can provide spaces for collaboration amongst different teams. While content marketers are no fans of limits, they are necessary, especially in highly regulated industries. Enable Review Tools.

Work Management 59

Work Management Tips Content Marketing Marketing Management 59

DivvyHQ

JUNE 4, 2019

Content marketing platforms can address a multitude of challenges for companies on the rise. If your team isn’t ready for a content marketing platform, or more importantly, ready for change, then buying one can be the wrong decision. Even the best content marketing platforms only work as well as the people using them.

Planning 63

Planning Content Marketing Work Management Marketing Management 63

DivvyHQ

JANUARY 15, 2018

Everywhere you look are lists of 2018 business and marketing predictions. Which markets will be disrupted this year? What will be the biggest marketing trends? For instance, if you don’t yet recognize the growing importance of AI in marketing, you’re missing out! The same holds true for marketing models.

Planning 40

Planning Marketing & Strategy Advertising Benchmark Paid Search Agency 40

DivvyHQ

JANUARY 18, 2019

For talented content marketing teams, churning out great content isn’t hard. The hard part – the one that differentiates truly effective content marketers – is harnessing that pivotal ability to move, to persuade, to inspire action. Neither of these outcomes are necessarily beneficial for content marketers.

Marketing Budget 45

Marketing Budget Work Management Marketing Management Video Marketing 45

DivvyHQ

OCTOBER 3, 2018

Here we prescribe eight books to the modern content marketing leader. 8 Books Every Content Marketing Leader Should Read (Or Reread) This Year. What makes “The Culture Code” a must-read for content marketing managers? What makes “Content Strategy for the Web” a must-read for content marketing managers? The Culture Code.

Work Management 78

Work Management Content Marketing Advertising Agencies Planning 78

DivvyHQ

JUNE 29, 2016

The DivvyHQ and TopRank Marketing teams have had a lot of fun with our recent content planning eBook campaign: The Easy-as-Pie Guide to Content Planning. If you have yet to download it, please do (big button below)!

Planning 40

Planning Video Marketing Content Campaigns 40

DivvyHQ

OCTOBER 17, 2018

This is one of the clearest takeaways from the brand-new 2019 B2B Content Marketing Benchmarks, Budgets and Trends research, via Content Marketing Institute and MarketingProfs, which hit the web last week. Zeroing in on 3 Critical B2B Content Marketing Management Trends. Let’s break ‘em down. #1:

Advertising Benchmark 74

Advertising Benchmark B2B Marketing Automation Services Content 74

DivvyHQ

AUGUST 31, 2016

Does your content marketing process look like something out of NASA? At DivvyHQ our motto is “Simplify.” Sure, your content marketing strategy may require granular detail and a hyper-defined plan — but let’s not make the plan hard to follow or accomplish by teams. Is it too complicated? Too time consuming?

Planning 40

Planning Content Marketing Content Marketing & Strategy 40

DivvyHQ

MAY 25, 2016

Marketers around the globe are in a constant struggle to create more, deliver more, generate more, analyze more… MORE MORE MORE! The frantic pace of today’s marketing world has changed immensely since the dawn of the internet. To execute on those plans, content teams are growing. Lee Odden – CEO – TopRank Marketing.

Planning 40

Planning Work Management Marketing Management Content 40

DivvyHQ

SEPTEMBER 6, 2016

Hello from Content Marketing World in Cleveland, Ohio! Fun Fact: We launched DivvyHQ at the first ever Content Marketing World (CMW) in September of 2011. Squeezing Content Marketing Value from Tradeshows/Conferences. For DivvyHQ users, this is why we created the Parking Lot. Or, you’re not doing it right.

Conference 40

Conference Content Paid Search Agency Stats 40

DivvyHQ

OCTOBER 18, 2018

At DivvyHQ, our overarching mission is to help simplify the challenging complexities faced by today’s content teams. In the first episode, Jay connected with marketing veteran and keynote speaker Tamsen Webster to talk about her big idea: The Red Thread. What is the Red Thread?

Planning 40

Planning Buyer Personas Content Webinar Metrics 40

DivvyHQ

AUGUST 21, 2018

But here’s something you can confidently anticipate: DivvyHQ and TopRank Marketing’s 2018 Content Planning Report, which will be hitting the web very soon. We’re hopeful that this research will help ease your overall content planning efforts by offering context, clarity, and expert recommendations.

Planning 40

Planning Peer-to-peer Eye-Tracking Content 40

DivvyHQ

DECEMBER 21, 2018

We arrived at a premise that was perfectly aligned with the core principles of DivvyHQ: big ideas that make work simple. And we enlisted four of the brightest thinkers in content marketing to deconstruct these big ideas with Mr. Acunzo. A (BIG) Simple Content Marketing Plan for 2019. We named it The BIG Simple.

Planning 40

Planning Word of Mouth Peer-to-peer Trigger Marketing 40

DivvyHQ

APRIL 22, 2019

Ah, the good-ole SWOT analysis… It brings up fond memories of my college days and my Business Marketing 101 class. It also brings back memories of countless strategic planning engagements with clients and our own executive team over the years. Markets ebb and flow. A SWOT-ing Guide for Content Marketers. Weaknesses.

SWOT 81

SWOT Analysis Content Work Management 81

DivvyHQ

MAY 12, 2016

As a visual supplement to our recent ebook, The Definitive Guide to Planning a New Content Initiative , the Divvy team has created a slideshare presentation that outlines the 10 ingredients that, when combined, make up an ideal recipe for launching successful content marketing programs. If your company is hungry for this, bon appétit!

Correlation 40

Correlation Content Planning High Quality Lead 40

DivvyHQ

FEBRUARY 28, 2023

As e-commerce continues to grow, it's more important than ever to have a solid marketing strategy. Check out our latest blog post from guest contributor Jori Hamilton to learn how to develop a social commerce strategy that works for your business.

Social Marketing 95

Social Marketing Marketing Strategy Marketing & Strategy Planning 95

Marketing Insider Group

FEBRUARY 3, 2022

Let’s start with what a marketing strategy is not: hiring someone to manage your social media accounts and upload TikToks. A marketing strategy defines how a business grows through reaching, converting and retaining new customers. Aligns your team to the business goals marketing can solve (more revenue). They are wrong!

Paid Content 299

Paid Content Paid Search Agency Marketing & Strategy Marketing Strategy 299

DivvyHQ

MAY 2, 2018

We’re not exactly breaking news here: the world of content marketing is more complex and wide-reaching than ever before. Joe Pulizzi has argued that in 10 years, content marketing will just be marketing , and one could make a good case we’re close to that point already. Content planning makes it so.

Planning 49

Planning Marketing & Strategy Content Budget Programs 49

DivvyHQ

NOVEMBER 17, 2021

Account-based marketing (ABM) offers organizations a strategic approach to engaging their highest-value prospects. In this guide, we’re providing you with everything you need to know about content marketing for ABM.

Account Based Marketing 129

Account Based Marketing ABM Top of Funnel Content Marketing 129

DivvyHQ

JANUARY 11, 2022

Is waste a problem in your organization? Waste can come in many forms. There are time wasters, like having to spend way too long sifting through an unorganized file system to find the file you need. And there are money wasters, like realizing you paid for a video production twice.

Cost 97

Cost Process Content Marketing Planning 97

DivvyHQ

MARCH 26, 2019

The concept and practice of account-based marketing (ABM) has gained quite a bit of traction over the past few years within the B2B marketing community. Account-Based Marketing 101. Account based marketing can help companies to: – Increase account relevance. – Align marketing activity with account strategies.

Account Based Marketing 44

Account Based Marketing Work Management Marketing Management Planning 44

Marketing Insider Group

MARCH 7, 2021

Are you looking for content marketing tools to drive your content marketing plans? One of the content marketing questions I get asked most often is how a small business can get started with content marketing on a limited budget. And finally, I have listed out the content marketing tools I use for sharing content.

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363