Scoop.it

JANUARY 10, 2023

This is especially true when you’re busy enough trying to scale other aspects of your business, like customer acquisition or product development. If you can relate to either of these scenarios, then it’s time to stop wasting time and energy on creating original content and switch to what’s already working – curating content instead!

Curation 79

Curation Newsletter Content Deliverability 79

Convince & Convert

DECEMBER 6, 2023

Did you know 61% of customers are ready to walk away after just one unpleasant customer service experience? This leaves no doubt that your company’s success largely depends on your customer support. And it’s exactly why you should focus on providing holistic customer service through social media.

Work Management 146

Work Management Marketing Management Social Media Stats 146

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content.

Facebook 94

Facebook Digital Asset Management Tools Brand Identity 94

Scoop.it

JULY 13, 2023

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. In a survey conducted in 2022, Thought Leadership was an effective tool used by organizations to provide value to customers during tough times.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

Scoop.it

FEBRUARY 10, 2022

Content curation can help you take over social media and boost your site’s traffic. What Is Content Curation? According to the Cambridge Dictionary , “curation” means “the selection and care of objects to be shown in a museum or to form part of a collection of art, an exhibition, etc”. How to Successfully Curate Content.

Curation 69

Curation Content Click Rate Long Tail Marketing 69

Valasys

JULY 31, 2023

Content Automation tools play a pivotal role in streamlining the content workflow, enabling organizations to produce and distribute content at scale without compromising on quality. It involves using advanced algorithms and artificial intelligence to generate, curate, and distribute content across multiple channels.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

Spiralytics

FEBRUARY 7, 2024

However, there are several avenues where social media automation can be a game changer. This comprehensive guide will help you understand the power of social media automation for your business. What is Social Media Automation? How Does Social Media Automation Work? Sounds like a marketer’s dream, right?

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

Sprout Social

FEBRUARY 6, 2023

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. We’ll also explain the criteria brands can follow to decide which social media app to invest in.

Social Media 98

Social Media Features Media Curation 98

Marketing Insider Group

APRIL 17, 2023

Gen Z is rejecting mainstream media and quickly soaking up niche content – a stark shift from consumer preferences of the past. SEO: How To Generate More Clicks From Your Current Rankings By Ann Smarty You’ve already published content that reigns supreme in the eyes of Google. 90.63% of Content Gets No Traffic From Google.

Paid Search Agency 317

Paid Search Agency Content Marketing Lead Scoring Lead Ranking 317

Scoop.it

DECEMBER 1, 2020

Content that’s engaging, entertaining, useful and informative grabs eyeballs, builds connections with potential customers, and establishes your brand as one that’s worth following. It takes a lot of time and money to create original content, which is a big part of why content curation is so appealing. You can use e tools like Scoop.it

Lead Capture 81

Lead Capture Curation Marketing Budget Creation Top of Funnel 81

Martech Advisor

NOVEMBER 22, 2019

Social media automation is defined as the process of automating social media activities to optimize the results derived from social media channels. In this article, let us look at the process of automating social media, the best practices to follow while automating social media, and the benefits offered.

Marketing Automation Services 91

Marketing Automation Services Social Media Paid Content Automation 91

Televerde

JUNE 22, 2021

Having an engaging social media presence is one of the most important aspects of a successful marketing strategy. Success on social media can generate new leads and give your business a boost. One way to boost your social media presence and still show off your brand personality is with social media automation.

Social Media 64

Social Media Automation Tools Personalization 64

ClickZ

JUNE 25, 2020

Whether you want to optimize your content, advertising, or audience management, there’s a tool out there for you. . By relying on automated algorithms to crunch large datasets, marketers can access continuous insights into their customers and find up-to-date answers to marketing’s two most pressing questions: How does my audience behave?

Marketing AI 137

Marketing AI Pricing Price Budget Programs 137

Scoop.it

JULY 7, 2020

You already know the impact curated content can have on your business. From marketing efforts to employee advocacy and hiring, content curation is a company’s superpower across the board. But curated content is only useful if you can navigate your way through it. Why organizing your curated content is essential.

Curation 90

Curation Top of Funnel Organization Marketing Analytics Tools 90

Buffer

JANUARY 18, 2023

Behind every incredible creator is an army of tools — and even people — to support every stage of content creation. While consistency is the most important element of growing as a creator, the tools you choose can enhance or frustrate your growth journey. The following tools can help. The following tools can help.

Budget Programs 122

Budget Programs Process Tools Pricing 122

Marketing Insider Group

MAY 15, 2023

B2B marketing may help businesses promote their products or services, but it’s more than that – it focuses on building customer relationships, establishing trust, and driving revenue through an optimized digital experience. The ultimate goal is to build customer relationships, establish trust, and drive revenue. Buyer Personas.

B2B Marketing 296

B2B Marketing B2B Buyer Personas Mobile Advertising 296

Valasys

FEBRUARY 20, 2023

Social media platforms are witnessing an increase in users year after year. Approximately 59% of people worldwide use social media, and the average daily usage of social media is 2 hours 31 minutes, as reported by a survey. They are renowned for their content curation, organization, scheduling, monitoring, and RSS integration.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Scoop.it

NOVEMBER 3, 2020

This is where content curation comes in. As the Oxford Dictionary states , curation is “ t he selection, organization, and presentation of online content, merchandise, information, etc., As a business on social media, you can do so much better than a retweet here and a share there. Why Content Curation is Important.

Curation 70

Curation Ad Building Marketing Analytics Tools Peer-to-peer 70

Scoop.it

MARCH 26, 2020

We talk a lot about content curation and how it can help companies thrive in their industries. We often focus on helping marketers discover and curate the best content possible, as well as on enabling team leaders and executives to drive employee advocacy. But those aren’t the only roles that can benefit from content curation.

Curation 74

Curation Press Paid Search Agency Content 74

Trade Press Services

JANUARY 15, 2024

With 77 percent of businesses using social media to reach their customers and more than 90 percent of users following at least one brand on social media, marketers cannot underestimate the importance of social media marketing. In fact, the opposite is true. First, it’s possible to post too much content.

Social Media 73

Social Media B2B Thought Leadership Media B2B 73

Oktopost

JUNE 1, 2023

Without the right approach, leveraging social media can feel like a constant source of friction. True, social media is capable of draining every second of your time – and, even then, the reward can be elusive. Social media is a wide world, but your vision can be focused on only the most important details. Here’s how.

Lead Ranking 62

Lead Ranking Lead Scoring Marketing Automation Services Social Media 62

Hubspot

MARCH 3, 2020

Social media is an undeniably powerful marketing tool in 2020. We've seen the stats that back up using social media as a legitimate business practice. And we've seen examples of companies that saw phenomenal ROI after a social media campaign. With social media analytics tools.

Social Media 101

Social Media Budget Programs Analytics Work Management 101

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives. Let’s dive in.

Paid Content 121

Paid Content Social Media Work Management Marketing Management 121

Sprout Social

AUGUST 26, 2021

It’s why we conduct market research every year to better understand what our customers want and uncover new business opportunities. While focus groups are helpful to reference at the start of new product or campaign development, they’re less useful for gathering customer feedback once said post-launch. With over 3.6

Social Media 143

Social Media Research Social Marketing Media 143

Scoop.it

JUNE 6, 2019

It is no longer news that content curation will boost your content marketing efforts. But while you’re probably finding success with content curation , others are struggling to justify the time they spend curating content. Sooner than later, they realize that content curation is everything but a quick fix.

Curation 89

Curation Marketing Automation Services Content SMS 89

Brandwatch Marketing

OCTOBER 3, 2022

An influencer acts like a giant megaphone spreading a brand’s message to potential customers. Finding the right type of social media influencer is key to success, but knowing where to start can be overwhelming. Best Free Social Media Influencer Tools. FollowerWonk. TweetReach.

Tools 86

Tools Blogger Demographics Social Media 86

Marketing Insider Group

JANUARY 4, 2021

The best growth strategies involve organic SEO, content marketing, organic social media, and email marketing. Search rank tools: You’ll need a platform like SEMRush to derive the stats on keywords, track rank changes, and to help you discover new keywords that may be trending. Engage with Organic Social Media.

Growth Marketing 353

Growth Marketing Marketing Strategy Marketing & Strategy Marketing Automation Services 353

Martech

MARCH 22, 2024

AI tools and large language models (LLMs) are changing the content marketing process, impacting how we conceive, produce and distribute content. Many major marketing tools already use AI models and machine learning to work behind the scenes. Brandwatch for consumer research on social media and influencer insights.

Marketing AI 122

Marketing AI Content Marketing Enterprise Management Planning 122

Scoop.it

MARCH 14, 2024

Image Source Because he published real before-and-after results (aka, information deemed helpful to the reader), it became an engaging post that got more likes than Kyle’s average Instagram posts and raised several questions about the brand’s pills, too. For example, consider Hims as an example.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

Webbiquity

MAY 31, 2016

Often, the best ideas come from talking with your customers, or with customer-facing employees in your organization, like people in sales or customer service. At other times, the best ideas may come from research: discovering what are your customers, competitors, and industry influencers talking about online.

Tools 100

Tools Best Practices Enterprise Management PR 100

Scoop.it

JULY 2, 2019

Content curation has been a powerful tool in a smart marketer’s toolkit for years at this point. The benefits of content curation are endless. Curated content takes less time to generate and publish. We’ve always been proponents of strategic content curation. Make the most out of social media holidays.

Curation 53

Curation Organization Peer-to-peer Marketing Automation Services 53

Bluetext

MARCH 19, 2024

As the seasons change, it’s the perfect time to breathe new life into your social media strategy. In this comprehensive guide, we’ll explore 15 dynamic ways to revitalize your social media presence across these diverse platforms. Amplify reach by promoting upcoming broadcasts across other social media channels.

Social Media 44

Social Media Linkedin Thought Leadership Media 44

Scoop.it

MARCH 7, 2023

Fortunately for many of us, there are a host of different video tools you can use to ensure quality content for your audience and to keep your marketing efforts as competitive as possible. How do you pick the right tools of the trade for yourself? Animaker Not a professional designer or video-maker?

Video Marketing 97

Video Marketing Tools Best Practices Work Management 97

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. And as a result, so has the role of social media managers. And with the popularity of video, it’s clear that entertainment is critical in your social media content strategy.

Social Media 89

Social Media Media Content Storytelling 89

xiQ

MARCH 1, 2023

xiQ's AI-powered Content Curation Engine - the WorkbenchTM Enter xiQ, a pioneering content marketing platform that leverages the power of AI and affinity marketing to deliver highly personalized, timely, and relevant content to B2B buyers.

B2B Thought Leadership 116

B2B Thought Leadership B2B Marketing Curation Thought Leadership 116

Sprout Social

DECEMBER 3, 2020

There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Curate relevant content and fill your calendar.

Marketing Management 137

Marketing Management Ideal Customer Profiles Custom Publishing Mobile Marketing 137

Sprout Social

MARCH 26, 2020

In the last decade, social media has rapidly evolved and become a major element of marketing in all industries. As a result, social media practitioners now play a role in more business initiatives than ever. It can be frustrating when friends, family and even colleagues oversimplify your role as a social media manager. .

Social Media 143

Social Media Enterprise Management Work Management Marketing Management 143